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Ecommerce stores using Google Analytics in Italy

Updated Dec 26 2025

Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.

Get more information from the Google Analytics website.

Google Analytics is currently installed on 57,433 ecommerce stores in Italy.

In this report, we'll cover the following statistics on usage of Google Analytics on ecommerce stores.

  • Google Analytics usage on ecommerce stores
  • Top stores using Google Analytics
  • Stores that have recently installed Google Analytics
  • Top ecommerce platforms for stores with Google Analytics installed
  • Top categories for stores with Google Analytics installed
  • Download a complete list of stores using Google Analytics with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Analytics Usage On Ecommerce Stores

    Google Analytics is currently installed on 57,433 ecommerce stores in Italy.

    Top Stores using Google Analytics

    Here are the top 5 stores in Italy running Google Analytics ordered by store rank.

    Name
    Domain
    Rank
    Created
    Ferragamo
    1,020
    2024/07/05
    Indieground Design
    6,317
    2016/12/30
    ETRO Official Website
    7,028
    2016/12/30
    Sparco USA
    9,596
    2016/12/30
    HOEPLI.it
    11,721
    2016/12/30

    Stores That Have Recently Installed Google Analytics

    Here are the stores in Italy that have installed Google Analytics most recently.

    Name
    Domain
    Rank
    Installed At
    Macchine Mantovani
    8,028,419
    2025/12/27
    Inflater.shop
    www.inflater.shop
    7,967,743
    2025/12/27
    DiageoOne
    13,571,393
    2025/12/27
    Shop & Crazy
    12,008,628
    2025/12/27
    Miroel store
    miroelabbigliamento.shop
    7,718,502
    2025/12/27

    Top Ecommerce Platforms for stores using Google Analytics

    Here is the ecommerce platform breakdown for stores in Italy with Google Analytics installed.

    • 60.2% of stores using Google Analytics are on WooCommerce
    • 13.5% of stores using Google Analytics are on Custom Cart
    • 10.1% of stores using Google Analytics are on PrestaShop
    • 4.6% of stores using Google Analytics are on Shopify
    Top-level Domain
    Stores
    34,581
    7,738
    5,809
    2,638
    1,243
    1,184
    769
    401
    343
    311
    136
    102
    86
    71

    Top Categories for stores using Google Analytics

    Here are the top 10 industry verticals for stores using Google Analytics.

    • 12.1% of stores using Google Analytics sell Food & Drink products.
    • 11.2% of stores using Google Analytics sell Apparel products.
    • 10.4% of stores using Google Analytics sell Home & Garden products.
    Category
    Stores
    None
    12,745
    6,965
    6,461
    2,877
    2,166
    1,924

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.