The State of PrestaShop

PrestaShop is an open-source e-commerce platform that originated in France in 2005. PrestaShop supported over a dozen languages shortly after launch and has always had a strong focus on internationalization.

PrestaShop hosting is decentralized, so it is a little more difficult to identify all merchants using the platform. At present, we are aware of 171,397 live stores running on the PrestaShop platform.

Quarterly Growth

Here is the quarter-over-quarter growth of stores running PrestaShop.

Quarter
New Active Stores
2017 Q1
3,675
2017 Q2
5,834
2017 Q3
2,821
2017 Q4
2,021
2018 Q1
6,042
2018 Q2
37,411
2018 Q3
8,598
2018 Q4
9,000
2019 Q1
20,372
2019 Q2
7,724
2019 Q3
7,661
2019 Q4
7,322
2020 Q1
15,771
2020 Q2
4,339
2020 Q3 (to date)
1,249
Cumulative Stores by Quarter

It's hard to know exactly when a PrestaShop store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Stores

Here are the top stores, powered by PrestaShop, ordered by worldwide store rank.

Name
Domain
Rank
Created
DEPORPRIVÉ
111
2017/02/03
Base Blu
210
2018/08/31
Dr. Willmar Schwabe India Pvt. Ltd.
385
2019/01/18
www.decathlon.vn
451
2018/01/05
www.footshop.com
535
2020/02/07

New Stores

Here are the 5 highest-ranked new stores that are running PrestaShop.

Name
Domain
Rank
Created
sambo-shop.com
82,901
2020/07/31
www.mastech.com.pl
174,468
2020/07/31
tigerperformance.com
236,277
2020/07/31
www.drdetail.de
343,117
2020/07/31
www.gayethesapli.com
1,174,054
2020/07/31

Platform Wins

Over the last 90 days, PrestaShop has taken 448 merchants from competitive platforms.

Platform Win Stores

Here are the top stores won from competitive platforms.

Name
Domain
Rank
Last Platform
Changed
Revita Ltd.
9,615
WooCommerce
2020/05/09
Roberto Coin S.p.A.
9,704
WooCommerce
2020/08/01
Cintegral
18,255
Magento
2020/07/21
Home Page Bamers
25,642
Magento
2020/05/30
shwanshop.com
26,594
WooCommerce
2020/07/03

Platform Losses

Over the last 90 days, PrestaShop has lost 710 merchants to competitive platforms.

Platform
Stores
126
32
11

Platform Loss Stores

Here are the top stores lost to competitive platforms.

Name
Domain
Rank
New Platform
Changed
Sculpey.com
6,501
Magento
2020/07/04
Nutrifactor
19,082
Shopify
2020/06/03
Premier Dead Sea
29,478
Magento
2020/06/10
narestan.com
35,631
WooCommerce
2020/05/16
Ecovillage Natural Beauty
37,398
WooCommerce
2020/06/30

Category Breakdown

Here are the top 20 industry verticals for stores on PrestaShop.

Employee Breakdown

Here is the breakdown of PrestaShop stores by the number of employees.

Employees
Stores
1 - 9
209
10 - 24
200
25 - 49
88
50 - 99
47
100 - 249
25
250 - 999
18
1000 - 4999
1

Country Breakdown

PrestaShop is quite popular in Europe, which makes sense since the company is based in France.

Country
Stores
None
31,979
29,489
23,050
13,704
13,523
4,124
3,157
3,093

With a paid account, stores can also be segmented by region and city.

Social Media and Contact Info

Email and phone are the primary means of contacting merchants running on PrestaShop.

This is in contrast with merchants using other e-commerce platforms that have much higher usage of social media channels, such as Facebook, Twitter, Instagram and Pinterest.

Type
Stores
Percent
Email
94,256
54%
Facebook
85,868
50%
Phone
75,664
44%
Instagram
49,123
28%
Twitter
28,037
16%
YouTube
21,227
12%
Pinterest
8,945
5%
LinkedIn
3,780
2%
Snapchat
81
0%
Tiktok
19
0%

Third-Party Technologies

Many PrestaShop merchants run third-party technologies on their store in addition to apps from the PrestaShop App Store. We're tracking 88 different technologies that have 209,537 collective installs on PrestaShop stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all PrestaShop stores.

Technology
Stores
40,822
6,674
5,759
3,874
3,696
2,982

Top-level Domain Distribution

Most PrestaShop stores use a .com domain. This is not surprising since alternate top-level domains have only recently been introduced and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain. This is the exception however as .com domains dominate in virtually all other countries.

Top-level Domain
Stores
.com
65,803
.fr
17,465
.pl
10,826
.es
9,709
.it
9,108
.cz
4,779
.de
3,482
.eu
3,227
.ru
2,925
.ro
2,886

Get more insights on PrestaShop stores

Our search interface is easy to use and helps you find the PrestaShop stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on PrestaShop stores, create a free account and have a look for yourself.