The State of PrestaShop

PrestaShop is an open-source e-commerce platform that originated in France in 2005. PrestaShop supported over a dozen languages shortly after launch and has always had a strong focus on internationalization.

PrestaShop hosting is decentralized, so it is a little more difficult to identify all merchants using the platform. At present, we are aware of 170,527 live stores running on the PrestaShop platform.

Quarterly Growth

Here is the quarter-over-quarter growth of stores running PrestaShop.

Quarter
New Active Stores
2017 Q1
3,592
2017 Q2
5,729
2017 Q3
2,729
2017 Q4
1,984
2018 Q1
5,928
2018 Q2
36,604
2018 Q3
8,344
2018 Q4
8,815
2019 Q1
19,983
2019 Q2
7,646
2019 Q3
7,474
2019 Q4
7,284
2020 Q1
15,475
2020 Q2
4,775
2020 Q3
2,738
2020 Q4 (to date)
101
Cumulative Stores by Quarter

It's hard to know exactly when a PrestaShop store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Stores

Here are the top stores, powered by PrestaShop, ordered by worldwide store rank.

Name
Domain
Rank
Created
Banimode
15
2016/12/30
Footshop
188
2020/02/07
DECATHLON® Singapore
309
2017/06/30
Footshop
323
2020/02/07
DEPORPRIVÉ
334
2017/02/03

New Stores

Here are the 5 highest-ranked new stores that are running PrestaShop.

Name
Domain
Rank
Created
Diet To Go
1,596,517
2020/10/16
pinkpowder.com
1,879,889
2020/10/16
Alloy Racing Fabrications
1,938,016
2020/10/16
www.tuxedospalmcoast.com
2,176,870
2020/10/16
Ijaz Jewelers
2,999,666
2020/10/16

Platform Wins

Over the last 90 days, PrestaShop has taken 480 merchants from competitive platforms.

Platform
Stores
185
62
31
1

Platform Win Stores

Here are the top stores won from competitive platforms.

Name
Domain
Rank
Last Platform
Changed
National Book Store
1,334
Magento
2020/07/31
Roberto Coin
8,177
WooCommerce
2020/08/01
TOZO
10,226
WooCommerce
2020/08/06
Levas.me
15,870
Magento
2020/09/26
www.tebolkavir.com
32,483
WooCommerce
2020/09/23

Platform Losses

Over the last 90 days, PrestaShop has lost 712 merchants to competitive platforms.

Platform Loss Stores

Here are the top stores lost to competitive platforms.

Name
Domain
Rank
New Platform
Changed
فروشگاه آترین کالا
3,194
Magento
2020/09/03
BOLLÉ
8,086
Salesforce Commerce Cloud
2020/09/05
CaniBrands– CaniBrands Inc.
13,465
Shopify
2020/10/18
Only Hangers Inc.
17,643
Shopify
2020/10/15
persianpetshop.com
20,758
WooCommerce
2020/09/04

Category Breakdown

Here are the top 20 industry verticals for stores on PrestaShop.

Employee Breakdown

Here is the breakdown of PrestaShop stores by the number of employees.

Employees
Stores
1 - 9
340
10 - 24
163
25 - 49
81
50 - 99
44
100 - 249
26
250 - 999
17
1000 - 4999
2

Country Breakdown

PrestaShop is quite popular in Europe, which makes sense since the company is based in France.

Country
Stores
None
32,513
29,116
22,857
13,688
13,560
4,084
3,133
3,079

With a paid account, stores can also be segmented by region and city.

Social Media and Contact Info

Email and phone are the primary means of contacting merchants running on PrestaShop.

This is in contrast with merchants using other e-commerce platforms that have much higher usage of social media channels, such as Facebook, Twitter, Instagram and Pinterest.

Type
Stores
Percent
Email
95,464
55%
Facebook
86,130
50%
Phone
74,865
43%
Instagram
49,722
29%
YouTube
21,255
12%
Twitter
19,610
11%
Pinterest
8,979
5%
LinkedIn
3,950
2%
Snapchat
83
0%
Tiktok
34
0%

Third-Party Technologies

Many PrestaShop merchants run third-party technologies on their store in addition to apps from the PrestaShop App Store. We're tracking 99 different technologies that have 212,744 collective installs on PrestaShop stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all PrestaShop stores.

Technology
Stores
41,188
6,618
5,919
3,955
3,754
3,042

Top-level Domain Distribution

Most PrestaShop stores use a .com domain. This is not surprising since alternate top-level domains have only recently been introduced and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain. This is the exception however as .com domains dominate in virtually all other countries.

Top-level Domain
Stores
.com
65,501
.fr
17,404
.pl
10,840
.es
9,773
.it
9,147
.cz
4,742
.de
3,446
.eu
3,189
.ro
2,872
.ru
2,814

Get more insights on PrestaShop stores

Our search interface is easy to use and helps you find the PrestaShop stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on PrestaShop stores, create a free account and have a look for yourself.