The State of Ecwid

Ecwid is an e-commerce platform that, when first released, allowed merchants to add e-commerce functionality to an existing website. The platform has since evolved to support complete standalone websites.

Quarterly Growth

At present, there are 76,322 live stores running on the Ecwid platform.

Here is the quarter-over-quarter growth of stores running Ecwid.

Quarter
New Active Stores
2017 Q1
562
2017 Q2
745
2017 Q3
418
2017 Q4
429
2018 Q1
914
2018 Q2
27,542
2018 Q3
3,854
2018 Q4
3,658
2019 Q1
5,795
2019 Q2
3,882
2019 Q3
4,198
2019 Q4
4,354
2020 Q1
4,631
2020 Q2
4,402
2020 Q3
1,359
2020 Q4 (to date)
3,917
Cumulative Stores by Quarter

It's hard to know exactly when a Ecwid store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Stores

Here are the top stores, powered by Ecwid, ordered by worldwide store rank.

Name
Domain
Rank
Created
Premium Times
65
2016/12/30
National Day Calendar
81
2016/12/30
www.getit.changirecommends.com
1,466
2020/04/10
MicaSense Multispectral Sensors
1,808
2016/12/30
Spikey Bits
1,904
2016/12/30

New Stores

Here are the 5 highest-ranked new stores that are running Ecwid.

Name
Domain
Rank
Created
www.misturarestaurants.com
133,083
2020/10/23
Marc Allen Fine Clothiers
143,866
2020/10/23
www.aspen-apothecary.com
399,820
2020/10/23
ibla
434,728
2020/10/23
www.lucyflow.com
471,142
2020/10/23

Platform Wins

Over the last 90 days, Ecwid has taken 47,120 merchants from competitive platforms.

Platform Win Stores

Here are the top stores won from competitive platforms.

Name
Domain
Rank
Last Platform
Changed
www.getit.changirecommends.com
1,466
Wix
2020/09/30
Pick Up Limes
2,262
Wix
2020/09/30
Boxabl
4,641
Wix
2020/09/29
広告機能付きスマホアプリ制作ツール
7,161
Wix
2020/09/29
RektMag
7,448
Squarespace
2020/10/04

Platform Losses

Over the last 90 days, Ecwid has lost 68 merchants to competitive platforms.

Platform
Stores
53

Platform Loss Stores

Here are the top stores lost to competitive platforms.

Name
Domain
Rank
New Platform
Changed
Flying Sumo Sushi
164,269
Wix
2020/10/15
Deirfiur Home
436,884
Square Online
2020/10/04
Goldbay
455,058
WooCommerce
2020/10/07
Home
512,894
Wix
2020/10/15
www.growler.mx
634,368
Shopify
2020/10/04

Category Breakdown

Here are the top 20 industry verticals for stores on Ecwid.

Country Breakdown

Ecwid is quite popular in the United States.

Country
Stores
None
27,055
20,929
2,220
1,969
1,881
1,532
1,326
1,064

With a paid account, stores can also be segmented by region and city.

Social Media and Contact Info

Email and phone are the primary means of contacting merchants running on Ecwid.

This is in contrast with merchants using other e-commerce platforms that have much higher usage of social media channels, such as Facebook, Twitter, Instagram and Pinterest.

Type
Stores
Percent
Facebook
43,550
57%
Email
42,070
55%
Instagram
35,977
47%
Phone
28,040
36%
YouTube
10,376
13%
Twitter
8,558
11%
Pinterest
4,939
6%
LinkedIn
3,125
4%
Snapchat
212
0%
Tiktok
133
0%

Third-Party Technologies

Many Ecwid merchants run third-party technologies on their store in addition to apps from the Ecwid App Store. We're tracking 92 different technologies that have 17,194 collective installs on Ecwid stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Ecwid stores.

Technology
Stores
2,603
2,034
981
537
458
198

Top-level Domain Distribution

Most Ecwid stores use a .com domain. This is not surprising since alternate top-level domains have only recently been introduced and there is still a certain cachet associated with .com domains.

Top-level Domain
Stores
.com
51,523
.org
3,091
.co.uk
2,604
.net
2,014
.com.au
1,468
.com.br
1,453
.ru
1,002
.de
939
.ca
811
.fr
703

Get more insights on Ecwid stores

Our search interface is easy to use and helps you find the Ecwid stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Ecwid stores, create a free account and have a look for yourself.