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The State of Ecwid

Ecwid is an ecommerce platform that, when first released, allowed merchants to add ecommerce functionality to an existing website. The platform has since evolved to support complete standalone websites.

Quarterly Growth

At present, there are 84,935 live stores running on the Ecwid platform.

Here is the quarter-over-quarter growth of stores running Ecwid.

Quarter
New Active Stores
2017 Q1
648
2017 Q2
979
2017 Q3
533
2017 Q4
531
2018 Q1
1,121
2018 Q2
26,594
2018 Q3
3,848
2018 Q4
3,404
2019 Q1
5,370
2019 Q2
3,920
2019 Q3
4,246
2019 Q4
3,875
2020 Q1
4,156
2020 Q2
4,790
2020 Q3
1,842
2020 Q4
5,069
2021 Q1
6,848
2021 Q2 (to date)
188
Cumulative Stores by Quarter

It's hard to know exactly when a Ecwid store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Stores

Here are the top stores, powered by Ecwid, ordered by worldwide store rank.

Name
Domain
Rank
Created
National Day Calendar
114
2016/12/30
Premium Times
374
2016/12/30
Spikey Bits
1,418
2016/12/30
International Dark Sky Association
1,589
2017/10/27
Joy Bauer Official Site
2,101
2017/10/27

New Stores

Here are the 5 highest-ranked new stores that are running Ecwid.

Name
Domain
Rank
Created
Organic Livity
600,018
2021/04/16
TESBİH KANDEMİR TESBİH
1,625,536
2021/04/16
Gamer Studio
1,901,562
2021/04/16
Queen’s Dream Nails
1,901,630
2021/04/16
moniquedrink2shrink.company.site
1,901,677
2021/04/16

Platform Wins

Over the last 90 days, Ecwid has taken 1,383 merchants from competitive platforms.

Platform Win Stores

Here are the top stores won from competitive platforms.

Name
Domain
Rank
Last Platform
Changed
Those Coffee People
41,024
WooCommerce
2021/02/21
ruthienergy.com
63,264
WooCommerce
2021/03/20
www.christopher067.com
68,948
Wix
2021/03/18
Boba at Home
80,235
Shopify
2021/03/26
tombstoneweb.com
94,632
WooCommerce
2021/02/18

Platform Losses

Over the last 90 days, Ecwid has lost 738 merchants to competitive platforms.

Platform Loss Stores

Here are the top stores lost to competitive platforms.

Name
Domain
Rank
New Platform
Changed
www.aerospacengineering.net
51,522
WooCommerce
2021/02/10
Independent Art Fair
54,901
WooCommerce
2021/03/13
Dream – Logo Maker
75,212
WooCommerce
2021/03/24
SilverNurse®
90,319
WooCommerce
2021/02/02
lilitile.com
91,618
Shopify
2021/02/26

Category Breakdown

Here are the top 20 industry verticals for stores on Ecwid.

Country Breakdown

Ecwid is quite popular in the United States.

Country
Stores
None
27,972
23,871
2,890
2,489
1,769
1,654
1,585
1,332

With a paid account, stores can also be segmented by region and city.

Social Media and Contact Info

Email and phone are the primary means of contacting merchants running on Ecwid.

This is in contrast with merchants using other ecommerce platforms that have much higher usage of social media channels, such as Facebook, Twitter, Instagram and Pinterest.

Type
Stores
Percent
Facebook
51,232
60%
Email
48,957
57%
Instagram
44,574
52%
Phone
33,324
39%
Twitter
17,501
20%
YouTube
12,950
15%
Pinterest
6,122
7%
LinkedIn
3,861
4%
Facebook Group
1,210
1%
Tiktok
382
0%

Third-Party Technologies

Many Ecwid merchants run third-party technologies on their store in addition to apps from the Ecwid App Store. We're tracking 128 different technologies that have 55,959 collective installs on Ecwid stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Ecwid stores.

Technology
Stores
9,663
4,918
3,726
3,079
1,369

Top-level Domain Distribution

Most Ecwid stores use a .com domain. This is not surprising since alternate top-level domains have only recently been introduced and there is still a certain cachet associated with .com domains.

Top-level Domain
Stores
.com
55,163
.org
3,509
.co.uk
3,038
.net
2,157
.com.au
1,762
.site
1,454
.ru
1,358
.com.br
1,344
.de
1,176
.ca
991

Get more insights on Ecwid stores

Our search interface is easy to use and helps you find the Ecwid stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Ecwid stores, create a free account and have a look for yourself.