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The State of Ecwid

Ecwid is an ecommerce platform that, when first released, allowed merchants to add ecommerce functionality to an existing website. The platform has since evolved to support complete standalone websites.

Quarterly Growth

At present, there are 138,315 live stores running on the Ecwid platform.

Here is the quarter-over-quarter growth of stores running Ecwid.

Quarter
New Active Stores
2017 Q1
672
2017 Q2
1,049
2017 Q3
538
2017 Q4
554
2018 Q1
1,153
2018 Q2
26,529
2018 Q3
3,935
2018 Q4
3,415
2019 Q1
5,446
2019 Q2
3,746
2019 Q3
4,290
2019 Q4
3,986
2020 Q1
4,140
2020 Q2
4,420
2020 Q3
2,067
2020 Q4
5,486
2021 Q1
7,718
2021 Q2 (to date)
51,912
Cumulative Stores by Quarter

It's hard to know exactly when a Ecwid store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Top Stores

Here are the top stores, powered by Ecwid, ordered by worldwide store rank.

Name
Domain
Rank
Created
National Day Calendar
537
2016/12/30
Premium Times
774
2016/12/30
Spikey Bits
2,193
2016/12/30
World Soccer Talk
2,355
2017/01/27
Jot Down Cultural Magazine
5,368
2016/12/30

New Stores

Here are the 5 highest-ranked new stores that are running Ecwid.

Name
Domain
Rank
Created
Parametric Studio Inc.
235,894
2021/06/18
www.newyorkcbd.co
493,506
2021/06/18
Yeto's
698,303
2021/06/18
KUICARE
752,931
2021/06/18
Forest Hills Golf Course
764,082
2021/06/18

Platform Wins

Over the last 90 days, Ecwid has taken 2,509 merchants from competitive platforms.

Platform Win Stores

Here are the top stores won from competitive platforms.

Name
Domain
Rank
Last Platform
Changed
JamisĀ® Bikes
10,412
WooCommerce
2021/06/18
Radford Racing School
53,486
WooCommerce
2021/04/10
Topway Holdings Pte Ltd
70,523
Wix
2021/05/28
absoluterio
83,606
Wix
2021/06/05
SmartBeautyShop.ru
84,324
Shopify
2021/05/10

Platform Losses

Over the last 90 days, Ecwid has lost 508 merchants to competitive platforms.

Platform Loss Stores

Here are the top stores lost to competitive platforms.

Name
Domain
Rank
New Platform
Changed
markjkohler.com
37,234
WooCommerce
2021/05/06
Talent Stacker
54,190
WooCommerce
2021/05/28
Home
66,016
WooCommerce
2021/05/27
Stylefes
88,663
Shopify
2021/06/07
Workscape
94,011
WooCommerce
2021/05/12

Category Breakdown

Here are the top 20 industry verticals for stores on Ecwid.

Country Breakdown

Ecwid is quite popular in the United States.

Country
Stores
None
50,829
30,584
4,208
3,745
3,490
3,304
2,823
2,542

With a paid account, stores can also be segmented by region and city.

Social Media and Contact Info

Email and phone are the primary means of contacting merchants running on Ecwid.

This is in contrast with merchants using other ecommerce platforms that have much higher usage of social media channels, such as Facebook, Twitter, Instagram and Pinterest.

Type
Stores
Percent
Facebook
85,078
61%
Email
80,431
58%
Instagram
60,087
43%
Phone
53,330
38%
Twitter
29,118
21%
YouTube
23,062
16%
Pinterest
9,693
7%
LinkedIn
6,774
4%
Facebook Group
2,719
1%
Tiktok
999
0%

Third-Party Technologies

Many Ecwid merchants run third-party technologies on their store in addition to apps from the Ecwid App Store. We're tracking 149 different technologies that have 99,959 collective installs on Ecwid stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Ecwid stores.

Technology
Stores
12,740
5,684
5,461
5,237
4,297

Top-level Domain Distribution

Most Ecwid stores use a .com domain. This is not surprising since alternate top-level domains have only recently been introduced and there is still a certain cachet associated with .com domains.

Top-level Domain
Stores
.com
90,246
.org
6,322
.co.uk
5,171
.net
3,612
.site
2,594
.com.au
2,515
.com.br
2,203
.de
1,937
.ru
1,707
.ca
1,495

Get more insights on Ecwid stores

Our search interface is easy to use and helps you find the Ecwid stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Ecwid stores, create a free account and have a look for yourself.