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Ecommerce stores using Wordpress

Updated May 30 2025

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Wordpress is currently installed on 4,630,202 ecommerce stores.

In this report, we'll cover the following statistics on usage of Wordpress on ecommerce stores.

  • Wordpress usage on ecommerce stores
  • Top stores using Wordpress
  • Stores that have recently installed Wordpress
  • Top ecommerce platforms for stores with Wordpress installed
  • Top categories for stores with Wordpress installed
  • Top countries for stores with Wordpress installed

    • Download a complete list of stores using Wordpress with a paid account.
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    Wordpress Usage On Ecommerce Stores

    Wordpress is currently installed on 4,630,202 ecommerce stores.

    • Installs for Wordpress decreased -0.2% quarter-over-quarter.
    Installs of Wordpress over Time
    2024/07/12 2024/07/26 2024/08/09 2024/08/23 2024/09/06 2024/09/20 2024/10/04 2024/10/18 2024/11/01 2024/11/15 2024/11/29 2024/12/13 2024/12/27 2025/01/10 2025/01/24 2025/02/07 2025/02/21 2025/03/07 2025/03/21 2025/04/04 2025/04/18 2025/05/02 2025/05/16 2025/05/300500,0001,000,0001,500,0002,000,0002,500,0003,000,0003,500,0004,000,0004,500,0005,000,000

    Top Stores using Wordpress

    Here are the top 5 stores running Wordpress ordered by store rank.

    Name
    Domain
    Rank
    Created
    eBay
    www.ebay.com
    4
    2016/12/30
    Shutterstock
    www.shutterstock.com
    20
    2016/12/30
    Royal Caribbean Cruises
    www.royalcaribbean.com
    76
    2016/12/30
    Alamy
    www.alamy.com
    89
    2016/12/30
    Spend with Pennies
    www.spendwithpennies.com
    90
    2016/12/30

    Stores That Have Recently Installed Wordpress

    Here are the stores that have installed Wordpress most recently.

    Name
    Domain
    Rank
    Installed At
    www.woontrendslosser.nl
    www.woontrendslosser.nl
    3,951,685
    2025/05/31
    taganrog.steroid-mans.com
    taganrog.steroid-mans.com
    12,709,138
    2025/05/31
    sochi.steroid-mans.com
    sochi.steroid-mans.com
    12,803,076
    2025/05/31
    ulyanovsk.steroid-mans.com
    ulyanovsk.steroid-mans.com
    13,117,522
    2025/05/31
    pskov.steroid-mans.com
    pskov.steroid-mans.com
    13,011,661
    2025/05/31

    Top Ecommerce Platforms for stores using Wordpress

    Here is the ecommerce platform breakdown for stores with Wordpress installed.

    • 95.4% of stores using Wordpress are on WooCommerce
    • 3.7% of stores using Wordpress are on Custom Cart
    • 0.6% of stores using Wordpress are on Ecwid
    • 0.1% of stores using Wordpress are on Shopify
    Top-level Domain
    Stores
    WooCommerce
    4,415,687
    Custom Cart
    170,388
    Ecwid
    25,884
    Shopify
    4,182
    Magento
    3,748
    PrestaShop
    2,945
    OpenCart
    1,235
    Commerce7
    1,204
    ShopWP
    799
    BigCommerce
    504
    Future Shop
    407
    Visualsoft
    344
    Color Me Shop
    339
    Shopware
    258
    Spreadshop
    165
    Drupal Commerce
    146
    EC-CUBE
    127
    Wix
    121
    Salesforce Commerce Cloud
    120
    WineDirect
    116
    WooCommerceCustom Cart

    Top Categories for stores using Wordpress

    Here are the top 10 industry verticals for stores using Wordpress.

    • 5.1% of stores using Wordpress sell Home & Garden products.
    • 4.8% of stores using Wordpress sell Apparel products.
    • 3.7% of stores using Wordpress sell Business & Industrial products.
    Category
    Stores
    None
    2,804,264
    Home & Garden
    238,168
    Apparel
    220,836
    Business & Industrial
    171,734
    Food & Drink
    149,560
    People & Society
    148,387
    Beauty & Fitness
    126,568
    Health
    118,580
    Arts & Entertainment
    112,079
    Jobs & Education
    107,523

    Top Countries for stores using Wordpress

    Here is the country platform breakdown for stores with Wordpress installed.

    • 38.5% of stores using Wordpress are in Unknown
    • 10.0% of stores using Wordpress are in United States
    • 3.7% of stores using Wordpress are in United Kingdom
    • 2.9% of stores using Wordpress are in India
    Country
    Stores
    None
    1,782,600
    United States
    463,063
    United Kingdom
    169,418
    India
    133,958
    Germany
    117,257
    Italy
    111,219
    Netherlands
    104,722
    France
    101,532
    Brazil
    100,697
    Spain
    98,752
    United StatesUnited KingdomIndiaGermanyItalyNetherlandsFranceBrazilSpain

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

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    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.