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Store Leads Blog

What's new in the world of ecommerce data

Workflows now support Cognism

Store Leads workflows are actions that run automatically after each of our weekly data updates. Workflows supports several actions including creating CRM contacts from personal data vendors for any stores matching the workflow. We've just added support for retrieving contact data from Cognism while running workflows. You can use this feature to automatically create contacts for any store matching your ICP. You can even apply arbitrary persona filters (based on job titles) so that your Cognism credits are only used to retrieve the exact contacts that you're looking for.

Store Reviews

Ecommerce stores often use customer reviews as social proof for their brand and products. Shoppers use this information to help inform purchase decisions. However, review information can also be a useful signal for the size and quality of an ecommerce store. Our customers have often asked us to pull reviews into our database. We've just added review summaries from JudgeMe, Loox, TrustPilot, Okendo, Stamped, Reviews.io and Yotpo to the Store Leads database.

ContactOut Integration

The Store Leads database does not include any personal information, so customers often use other data vendors to find contact information for the stores in our database. Since this is such a common use case, Store Leads provides integrations with Apollo.io and Cognism. To provide another option, we've just added an integration with ContactOut. This integration lets you see ContactOut contact data when using Store Leads. You can also manually create CRM contacts from ContactOut data.