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The State of EC-CUBE in 2026

Updated Feb 6 2026

In this report, we'll cover the following essential statistics on EC-CUBE usage.

Download a complete list of EC-CUBE stores with a paid account.
Create a free account to get a feel for the data we provide.

EC-CUBE Growth

At present, there are 6,378 live stores running on the EC-CUBE platform.

Here is the historical growth of stores running EC-CUBE.

  • EC-CUBE stores increased 212.0% quarter-over-quarter in 2025 Q4.
  • EC-CUBE stores decreased -11% year-over-year in 2025 Q4.
Quarter
Active Stores
2024 Q1
2,051
2024 Q2
2,292
2024 Q3
2,362
2024 Q4
2,305
2025 Q1
2,252
2025 Q2
2,154
2025 Q3
2,106
2025 Q4
2,044
2026 Q1 (to date)
6,378
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a EC-CUBE store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On EC-CUBE Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 20.9% of EC-CUBE stores.
  • Facebook is used by 11.0% of EC-CUBE stores.
  • Twitter is used by 10.2% of EC-CUBE stores.
Type
Stores
Instagram
1,334
Facebook
704
Twitter
651
YouTube
289
Tiktok
46
LinkedIn
31
Pinterest
25
Facebook Group
2
WhatsApp
2

Contact Information On EC-CUBE Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 29% of EC-CUBE stores have an email on their website
  • 26% of EC-CUBE stores provide a phone number on their website
Type
Stores
Email
1,872
Phone
1,628

Top Categories For EC-CUBE Stores

Here is the breakdown of industry verticals for stores on EC-CUBE.

  • 12.8% of EC-CUBE stores sell Food & Drink products.
  • 7.5% of EC-CUBE stores sell Home & Garden products.
  • 7.3% of EC-CUBE stores sell Apparel products.

Top Countries For EC-CUBE Stores

Here are the top countries for stores using EC-CUBE.

  • 34.0% of EC-CUBE stores are in Japan
  • 1.7% of EC-CUBE stores are in Ecuador
  • 0.3% of EC-CUBE stores are in Korea (the Republic of)
  • 0.1% of EC-CUBE stores are in Cocos (Keeling) Islands

With a paid account, stores can also be segmented by region and city.

Number Of Employees For EC-CUBE Stores

Here is the breakdown of EC-CUBE stores by the number of employees.

  • 99.0% of EC-CUBE stores have Unknown employees.
  • 0.4% of EC-CUBE stores have 1 - 9 employees.
  • 0.2% of EC-CUBE stores have 250 - 999 employees.
Employees
Stores
Unknown
6,317
1 - 9
23
10 - 24
8
25 - 49
6
50 - 99
4
100 - 249
1
250 - 999
12
1000 - 4999
6
5000+
1

Number Of Products Sold For EC-CUBE Stores

Here is the breakdown of EC-CUBE stores by the number of products that they sell.

  • 25.3% of EC-CUBE stores sell 1 - 9 different products.
  • 7.7% of EC-CUBE stores sell 10 - 24 different products.
  • 7.5% of EC-CUBE stores sell 100 - 249 different products.
Products Sold
Stores
1 - 9
1,616
10 - 24
489
25 - 49
460
50 - 99
87
100 - 249
478
250 - 999
380
1000 - 4999
184
5000 - 9999
53
10000 - 24999
51
25000 - 99999
17

Top Technologies on EC-CUBE Stores

We're tracking 92 different technologies that have 20,887 collective installs on EC-CUBE stores.

  • Google Tag Manager is used by 50.2% of EC-CUBE stores.
  • Google Ads Pixel is used by 50.1% of EC-CUBE stores.
  • Google Adsense is used by 50.1% of EC-CUBE stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all EC-CUBE stores.

Top Shipping Carriers Used By EC-CUBE Stores

  • Japan Post is used by 71.2% of EC-CUBE stores.
  • Yamato Transport is used by 3.7% of EC-CUBE stores.
  • Sagawa Express is used by 2.1% of EC-CUBE stores.

Here are the top 9 shipping carriers across all EC-CUBE stores.

Shipping Carrier
Stores
Japan Post
4,540
Yamato Transport
238
Sagawa Express
134
Fedex
12
UPS
2
USPS
2
Canada Post
1
Royal Mail
1
SF Express
1

EC-CUBE Store Top-level Domain Distribution

.com is the most popular top-level domain for EC-CUBE stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 47.7% of EC-CUBE stores have a .com domain.
  • 20.6% of EC-CUBE stores have a .jp domain.
  • 10.6% of EC-CUBE stores have a .co.jp domain.
Top-level Domain
Stores
.com
3,043
.jp
1,314
.co.jp
675
.net
433
.shop
414
.site
83
.biz
53
.online
45
.info
38
.org
27

Top EC-CUBE Stores

Here are the top stores, powered by EC-CUBE, ordered by store rank.

Name
Domain
Rank
Created
www.melonbooks.co.jp
10,127
2016/12/30
morecon.jp
30,043
2016/12/30
kanteikyoku-web.jp
46,203
2017/05/26
FIREKIDS|ファイアーキッズ
48,439
2016/12/30
vvstore
52,480
2020/08/14

New EC-CUBE Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
ISHIHARA MORTLACH SHOP
3,428,888
2026/02/06
ミンツナ|みんなをつなぐ雑貨店 / TOPページ
6,423,474
2026/02/06
TOPページ
6,792,955
2026/02/06
TOPページ
7,102,604
2026/02/06
業務用厨房プロ / TOPページ
7,363,480
2026/02/06

Stores Switching to EC-CUBE From Other Platforms

Over the last 90 days, EC-CUBE has taken 4,039 merchants from competitive ecommerce platforms.

Platform
Stores
4,033
1

Here are the top stores that have switched to EC-CUBE from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
kanteikyoku-web.jp
46,203
Custom Cart
2026/02/04
FIREKIDS|ファイアーキッズ
48,439
Custom Cart
2026/02/05
vvstore
52,480
Custom Cart
2026/02/04
Fi
71,434
Custom Cart
2026/02/05
燕三条製包丁の藤次郎株式会社|TOJIRO JAPAN
76,218
Custom Cart
2026/02/03

Stores Switching from EC-CUBE To Other Platforms

Over the last 90 days, EC-CUBE has lost 16 merchants to competitive platforms.

Platform
Stores
2
1

Here are the top EC-CUBE stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
LED作業灯通販 NLAセレクト
526,683
Shopify
2026/02/01
結婚式パーティーのレンタルドレス・アイテムはCariru
583,451
Custom Cart
2026/01/25
Hits Online Shop(ヒッツオンラインショップ)
589,555
Custom Cart
2025/11/30
ETVOS
839,960
91APP
2026/01/18
mishii-list.com
850,575
Custom Cart
2026/01/04

Get more insights on EC-CUBE stores

Our search interface is easy to use and helps you find the EC-CUBE stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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