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The State of STORES in 2024

Updated Apr 19 2024

STORES is an ecommerce platform, based in Japan, aimed at small businesses, allowing them to create online stores in a matter of minutes.

In this report, we'll cover the following essential statistics on STORES usage.

Download a complete list of STORES stores with a paid account.
Create a free account to get a feel for the data we provide.

STORES Growth

At present, there are 4,667 live stores running on the STORES platform.

Here is the historical growth of stores running STORES.

  • STORES stores increased 7.9% quarter-over-quarter in 2024 Q1.
  • STORES stores increased 42% year-over-year in 2024 Q1.
Quarter
Active Stores
2020 Q4
12,700
2021 Q1
16,407
2021 Q2
17,093
2021 Q3
19,237
2021 Q4
20,410
2022 Q1
20,906
2022 Q2
20,995
2022 Q3
20,453
2022 Q4
20,429
2023 Q1
20,896
2023 Q2
20,434
2023 Q3
20,230
2023 Q4
19,925
2024 Q1
19,660
2024 Q2 (to date)
4,667
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a STORES store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On STORES Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 55.2% of STORES stores.
  • Facebook is used by 30.3% of STORES stores.
  • Twitter is used by 25.0% of STORES stores.
Type
Stores
Instagram
2,577
Facebook
1,416
Twitter
1,169
YouTube
168
Tiktok
11
Facebook Group
3
WhatsApp
1

Contact Information On STORES Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 5% of STORES stores have an email on their website
  • 3% of STORES stores provide a phone number on their website
Type
Stores
Email
233
Phone
124

Top Categories For STORES Stores

Here is the breakdown of industry verticals for stores on STORES.

  • 2.6% of STORES stores sell Apparel products.
  • 2.2% of STORES stores sell Food & Drink products.
  • 1.0% of STORES stores sell Arts & Entertainment products.

Top Countries For STORES Stores

Here are the top countries for stores using STORES.

  • 100.0% of STORES stores are in Japan
Country
Stores
4,667

With a paid account, stores can also be segmented by region and city.

Number Of Employees For STORES Stores

Here is the breakdown of STORES stores by the number of employees.

  • 100.0% of STORES stores have Unknown employees.
Employees
Stores
Unknown
4,667

Number Of Products Sold For STORES Stores

Here is the breakdown of STORES stores by the number of products that they sell.

  • 54.7% of STORES stores sell 1 - 9 different products.
  • 11.4% of STORES stores sell 10 - 24 different products.
  • 10.4% of STORES stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
2,555
10 - 24
533
25 - 49
486
50 - 99
90
100 - 249
333
250 - 999
121
1000 - 4999
20

Top Technologies on STORES Stores

We're tracking 16 different technologies that have 47,046 collective installs on STORES stores.

  • Twitter Pixel is used by 100.0% of STORES stores.
  • Facebook SDK is used by 100.0% of STORES stores.
  • Google Tag Manager is used by 100.0% of STORES stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all STORES stores.

Top Shipping Carriers Used By STORES Stores

  • Yamato Transport is used by 0.1% of STORES stores.
  • Japan Post is used by 0.1% of STORES stores.
  • Sagawa Express is used by 0.1% of STORES stores.

Here are the top 6 shipping carriers across all STORES stores.

Shipping Carrier
Stores
Yamato Transport
7
Japan Post
6
Sagawa Express
3
Fedex
2
UPS
1
USPS
1

STORES Store Top-level Domain Distribution

Here is the top-level domain distribution for STORES stores.

  • 39.2% of STORES stores have a .jp domain.
  • 28.7% of STORES stores have a .com domain.
  • 26.0% of STORES stores have a .shop domain.
Top-level Domain
Stores
.jp
1,828
.com
1,339
.shop
1,213
.net
285
.biz
1
.co.jp
1

Top STORES Stores

Here are the top stores, powered by STORES, ordered by store rank.

Name
Domain
Rank
Created
├ępine
88,975
2017/04/28
i c h i
269,084
2018/07/13
AUTOart ONLINE STORE
291,157
2021/03/05
BEAURE OFFICIAL STORE
335,081
2020/12/11
G.triGer
342,273
2021/06/18

New STORES Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
treat or treat !
6,439,495
2024/04/19
Star Poets Souvenir
11,609,576
2024/04/19
Beauty Connection Online Shop
11,647,923
2024/04/19
ISHINOMAKI FARM ONLINE STORE
11,648,121
2024/04/19
yumemiruhonyasan.stores.jp
11,666,883
2024/04/19

Get more insights on STORES stores

Our search interface is easy to use and helps you find the STORES stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on STORES stores, create a free account and have a look for yourself.