The State of BASE
BASE is an ecommerce platform, based in Japan, which allows merchants to seamlessly set up online storefronts, including all necessary digital payment capabilities.
At present, there are 40,682 live stores running on the BASE platform.
Here is the quarter-over-quarter growth of stores running BASE.
Cumulative Stores by Quarter
It's hard to know exactly when a BASE store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.
Here are the top stores, powered by BASE, ordered by worldwide store rank.
Here are the 5 highest-ranked new stores that are running BASE.
Over the last 90 days, BASE has taken 5 merchants from competitive platforms.
Platform Win Stores
Here are the top stores won from competitive platforms.
Over the last 90 days, BASE has lost 5 merchants to competitive platforms.
Platform Loss Stores
Here are the top stores lost to competitive platforms.
Pricing Plan Breakdown
Here is the pricing plan breakdown for stores on BASE.
Here are the top 20 industry verticals for stores on BASE.
Here is the breakdown of BASE stores by the number of employees.
The largest part of BASE's install base is within the United States, but they have a solid presence within the United Kingdom, Canada and Australia as well.
With a paid account, stores can also be segmented by region and city.
Social Media and Contact Info
Facebook, Twitter, Instagram and Pinterest have significant presence within the BASE install base, with Facebook and Instagram especially showing quite strongly.
As expected, email remains an extremely popular communication channel with the majority of BASE stores providing an email address for customer communication.
Many BASE merchants run third-party technologies on their store in addition to apps from the BASE App Store. We're tracking 16 different technologies that have 88,991 collective installs on BASE stores.
Here are the top 10 third-party technologies, ordered by number of installs, across all BASE stores.
BASE has an active and extension theme store. Merchants using BASE can use one of those pre-built theme or develop their own custom theme to meet their needs. We're currently tracking over 1 different BASE themes. Here are the top themes.
Top-level Domain Distribution
The vast majority of BASE stores use a .com domain. This is not surprising since alternate top-level domains have only recently been introduced and there is still a certain cachet associated with .com domains.
That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.
Get more insights on BASE stores
Our search interface is easy to use and helps you find the BASE stores that are relevant to you.
You can segment stores on a variety of dimensions:
- Social Media accounts
- Email address
- Phone numbers
- Third-party technologies
- Creation date
- Top-level domains
- Domain status
- Domain type
For more insights on BASE stores, create a free account and have a look for yourself.