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Apparel stores on BASE

Updated Dec 5 2025

There are 8,026 live BASE stores in the Apparel category.

In this report, we'll cover the following essential statistics on BASE stores in the Apparel category.

Download a complete list of BASE stores the Apparel category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Apparel are:

  • 21.6% of BASE stores in the Apparel category sell Clothing Accessories products
  • 5.1% of BASE stores in the Apparel category sell Casual Apparel products
  • 3.4% of BASE stores in the Apparel category sell Women's Clothing products

Here are the the top Apparel subcategories by store count.

Growth of Apparel Stores On BASE

Here is the historical growth of stores on BASE in the Apparel category.

  • BASE stores in the Apparel category have increased 28.9% quarter-over-quarter in 2025 Q3.
  • BASE stores in the Apparel category have increased 4% year-over-year in 2025 Q3.
Quarter
New Active Stores
2017 Q1
6
2017 Q2
9
2017 Q3
1
2017 Q4
7
2018 Q1
11
2018 Q2
230
2018 Q3
75
2018 Q4
48
2019 Q1
1,449
2019 Q2
110
2019 Q3
81
2019 Q4
70
2020 Q1
94
2020 Q2
117
2020 Q3
54
2020 Q4
286
2021 Q1
622
2021 Q2
300
2021 Q3
241
2021 Q4
219
2022 Q1
177
2022 Q2
76
2022 Q3
322
2022 Q4
140
2023 Q1
137
2023 Q2
433
2023 Q3
145
2023 Q4
148
2024 Q1
222
2024 Q2
155
2024 Q3
173
2024 Q4
1,012
2025 Q1
184
2025 Q2
201
2025 Q3
180
2025 Q4 (to date)
232
Active Store Count by Quarter

It's hard to know exactly when a BASE store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On BASE Stores In The Apparel Category

Here are the top social media sites for BASE stores in the Apparel category.

  • Instagram is used by 72.8% of BASE stores in the Apparel category.
  • Twitter is used by 27.2% of BASE stores in the Apparel category.
  • Facebook is used by 26.4% of BASE stores in the Apparel category.
Type
Stores
Instagram
5,846
Twitter
2,183
Facebook
2,120
YouTube
562
Tiktok
320
LinkedIn
15
Pinterest
8
Soundcloud
5
Facebook Group
2
Applemusic
1

Contact Information On BASE Stores In The Apparel Category

Here are the top contact methods for BASE stores in the Apparel category.

  • 14.1% of BASE stores in the Apparel category provide a phone number on their website
  • 4.8% of BASE stores in the Apparel category have an email on their website
Type
Stores
Phone
1,129
Email
383

Top Countries For BASE Stores In The Apparel Category

Here are the top countries for BASE stores in the Apparel category.

  • 100.0% of BASE stores in the Apparel category are in Japan
Country
Stores
8,026

With a paid account, stores can also be segmented by region and city.

Top Technologies on BASE Stores In The Apparel Category

We're tracking 35 different technologies that have 60,795 collective installs on BASE stores in the Apparel category.

  • Cloudflare CDN is used by 100.0% of BASE stores in the Apparel category.
  • New Relic is used by 100.0% of BASE stores in the Apparel category.
  • Cloudflare is used by 99.9% of BASE stores in the Apparel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all BASE stores.

Technology
Stores
8,022
8,020
4,443
1,575

Number Of Products Sold For BASE Stores In The Apparel Category

Here is the breakdown of BASE stores in the Apparel category by the number of products that they sell.

  • 62.6% of BASE stores in the Apparel category sell 1 - 9 different products.
  • 5.1% of BASE stores in the Apparel category sell 10 - 24 different products.
  • 4.4% of BASE stores in the Apparel category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
5,028
10 - 24
410
25 - 49
357
50 - 99
81
100 - 249
313
250 - 999
163
1000 - 4999
45
5000 - 9999
27
10000 - 24999
7
25000 - 99999
10

Top-level Domain Distribution For BASE Stores In The Apparel Category

The majority of BASE stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 24.4% of BASE stores in the Apparel category have a .com domain.
  • 19.2% of BASE stores in the Apparel category have a .in domain.
  • 10.6% of BASE stores in the Apparel category have a .base.shop domain.
Top-level Domain
Stores
.com
1,961
.in
1,542
.base.shop
848
.jp
785
.theshop.jp
785
.official.ec
546
.net
199
.fashionstore.jp
189
.shop
177
.shopselect.net
169

Top Stores In The Apparel Category

Here are the top 5 Apparel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
所作 Shosa
436,622
2017/10/27
ENNOY
438,253
2019/05/17
everyone
461,468
2022/09/16
www.artemisclassic.com
506,945
2019/12/06
RIDGE MOUNTAIN GEAR
507,944
2019/03/22

For more insights on BASE stores, create a free account and explore our data.

New Stores In The Apparel Category

Here are the top 5 most recent Apparel stores.

Name
Domain
Rank
Created
DIRECTBUY SCH.
3,385,806
2025/12/05
RED HEELS
3,607,444
2025/12/05
Shirt
3,927,203
2025/12/05
KODAWARANAI
7,080,392
2025/12/05
MIHARUKA
miharuka.base.shop
7,758,679
2025/12/05

Get more insights on BASE stores

Our search interface is easy to use and helps you find the BASE stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
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For more insights on BASE stores, create a free account and have a look for yourself.

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