Check out our free Chrome Extension.

Apparel stores on BASE

Updated Feb 20 2026

There are 8,046 live BASE stores in the Apparel category.

In this report, we'll cover the following essential statistics on BASE stores in the Apparel category.

Download a complete list of BASE stores the Apparel category with a paid account.
Create a free account to get a feel for the data we provide.

The most popular subcategories under Apparel are:

  • 21.7% of BASE stores in the Apparel category sell Clothing Accessories products
  • 5.0% of BASE stores in the Apparel category sell Casual Apparel products
  • 3.5% of BASE stores in the Apparel category sell Women's Clothing products

Here are the the top Apparel subcategories by store count.

Growth of Apparel Stores On BASE

Here is the historical growth of stores on BASE in the Apparel category.

  • BASE stores in the Apparel category have decreased -56.5% quarter-over-quarter in 2025 Q4.
  • BASE stores in the Apparel category have decreased -73% year-over-year in 2025 Q4.
Quarter
New Active Stores
2017 Q1
7
2017 Q2
9
2017 Q3
1
2017 Q4
5
2018 Q1
8
2018 Q2
224
2018 Q3
75
2018 Q4
51
2019 Q1
1,418
2019 Q2
109
2019 Q3
79
2019 Q4
69
2020 Q1
89
2020 Q2
112
2020 Q3
51
2020 Q4
278
2021 Q1
624
2021 Q2
306
2021 Q3
260
2021 Q4
210
2022 Q1
175
2022 Q2
73
2022 Q3
314
2022 Q4
138
2023 Q1
142
2023 Q2
423
2023 Q3
134
2023 Q4
144
2024 Q1
233
2024 Q2
149
2024 Q3
169
2024 Q4
987
2025 Q1
174
2025 Q2
200
2025 Q3
164
2025 Q4
271
2026 Q1 (to date)
118
Active Store Count by Quarter

It's hard to know exactly when a BASE store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On BASE Stores In The Apparel Category

Here are the top social media sites for BASE stores in the Apparel category.

  • Instagram is used by 72.9% of BASE stores in the Apparel category.
  • Twitter is used by 27.4% of BASE stores in the Apparel category.
  • Facebook is used by 26.3% of BASE stores in the Apparel category.
Type
Stores
Instagram
5,867
Twitter
2,203
Facebook
2,113
YouTube
602
Tiktok
332
LinkedIn
19
Pinterest
6
Soundcloud
5
Facebook Group
1

Contact Information On BASE Stores In The Apparel Category

Here are the top contact methods for BASE stores in the Apparel category.

  • 13.8% of BASE stores in the Apparel category provide a phone number on their website
  • 4.7% of BASE stores in the Apparel category have an email on their website
Type
Stores
Phone
1,109
Email
378

Top Countries For BASE Stores In The Apparel Category

Here are the top countries for BASE stores in the Apparel category.

  • 100.0% of BASE stores in the Apparel category are in Japan
Country
Stores
8,046

With a paid account, stores can also be segmented by region and city.

Top Technologies on BASE Stores In The Apparel Category

We're tracking 33 different technologies that have 60,094 collective installs on BASE stores in the Apparel category.

  • Cloudflare CDN is used by 100.0% of BASE stores in the Apparel category.
  • New Relic is used by 100.0% of BASE stores in the Apparel category.
  • Cloudflare is used by 99.9% of BASE stores in the Apparel category.

Here are the top 10 third-party technologies, ordered by number of installs, across all BASE stores.

Technology
Stores
8,042
8,040
4,438
1,543

Number Of Products Sold For BASE Stores In The Apparel Category

Here is the breakdown of BASE stores in the Apparel category by the number of products that they sell.

  • 63.6% of BASE stores in the Apparel category sell 1 - 9 different products.
  • 5.1% of BASE stores in the Apparel category sell 10 - 24 different products.
  • 4.3% of BASE stores in the Apparel category sell 25 - 49 different products.
Products Sold
Stores
1 - 9
5,115
10 - 24
411
25 - 49
346
50 - 99
77
100 - 249
322
250 - 999
161
1000 - 4999
51
5000 - 9999
26
10000 - 24999
7
25000 - 99999
9

Top-level Domain Distribution For BASE Stores In The Apparel Category

The majority of BASE stores use a .com domain. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

  • 24.4% of BASE stores in the Apparel category have a .com domain.
  • 19.0% of BASE stores in the Apparel category have a .in domain.
  • 10.9% of BASE stores in the Apparel category have a .base.shop domain.
Top-level Domain
Stores
.com
1,965
.in
1,531
.base.shop
875
.jp
816
.theshop.jp
777
.official.ec
547
.net
197
.fashionstore.jp
190
.shop
169
.shopselect.net
160

Top Stores In The Apparel Category

Here are the top 5 Apparel stores ordered by worldwide store rank.

Name
Domain
Rank
Created
YASUYUKI ISHII
549,405
2021/04/09
STAY246
555,574
2018/08/03
RIDGE MOUNTAIN GEAR
592,354
2019/03/22
所作 Shosa
639,083
2017/10/27
LANIE
788,333
2019/03/22

For more insights on BASE stores, create a free account and explore our data.

New Stores In The Apparel Category

Here are the top 5 most recent Apparel stores.

Name
Domain
Rank
Created
nouw.
2,925,967
2026/02/20
アイテックサイトウ|新潟の眼鏡専門店 powered by BASE
3,330,733
2026/02/20
myjewel
myjewel.base.shop
3,451,383
2026/02/20
lily
www.re-lily.site
6,280,198
2026/02/20
こどものキモチ LAB.
6,655,209
2026/02/20

Get more insights on BASE stores

Our search interface is easy to use and helps you find the BASE stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on BASE stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.