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The State of W2 Repeat in 2026

Updated Jun 26 2026

In this report, we'll cover the following essential statistics on W2 Repeat usage.

Download a complete list of W2 Repeat stores with a paid account.
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W2 Repeat Growth

At present, there are 473 live stores running on the W2 Repeat platform.

Here is the historical growth of stores running W2 Repeat.

  • W2 Repeat stores increased 3.5% quarter-over-quarter in 2026 Q1.
  • W2 Repeat stores increased 22% year-over-year in 2026 Q1.
Quarter
Active Stores
2024 Q2
213
2024 Q3
343
2024 Q4
358
2025 Q1
375
2025 Q2
404
2025 Q3
423
2025 Q4
464
2026 Q1
457
2026 Q2 (to date)
473
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a W2 Repeat store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On W2 Repeat Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 58.6% of W2 Repeat stores.
  • Facebook is used by 33.4% of W2 Repeat stores.
  • Twitter is used by 33.2% of W2 Repeat stores.
Type
Stores
Instagram
277
Facebook
158
Twitter
157
YouTube
82
Tiktok
19
LinkedIn
12
Pinterest
3

Contact Information On W2 Repeat Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 27% of W2 Repeat stores provide a phone number on their website
  • 19% of W2 Repeat stores have an email on their website
Type
Stores
Phone
126
Email
88

Top Categories For W2 Repeat Stores

Here is the breakdown of industry verticals for stores on W2 Repeat.

  • 12.9% of W2 Repeat stores sell Food & Drink products.
  • 11.8% of W2 Repeat stores sell Beauty & Fitness products.
  • 9.3% of W2 Repeat stores sell Apparel products.

Top Countries For W2 Repeat Stores

Here are the top countries for stores using W2 Repeat.

  • 59.0% of W2 Repeat stores are in Japan
  • 2.3% of W2 Repeat stores are in Taiwan
  • 0.2% of W2 Repeat stores are in United Kingdom
  • 0.2% of W2 Repeat stores are in Ecuador
Country
Stores
279
11
1

With a paid account, stores can also be segmented by region and city.

Number Of Employees For W2 Repeat Stores

Here is the breakdown of W2 Repeat stores by the number of employees.

  • 96.0% of W2 Repeat stores have Unknown employees.
  • 1.3% of W2 Repeat stores have 1 - 9 employees.
  • 0.6% of W2 Repeat stores have 50 - 99 employees.
Employees
Stores
Unknown
454
1 - 9
6
10 - 24
3
25 - 49
2
50 - 99
3
100 - 249
2
250 - 999
2
1000 - 4999
1

Number Of Products Sold For W2 Repeat Stores

Here is the breakdown of W2 Repeat stores by the number of products that they sell.

  • 11.8% of W2 Repeat stores sell 1 - 9 different products.
  • 10.1% of W2 Repeat stores sell 100 - 249 different products.
  • 8.9% of W2 Repeat stores sell 250 - 999 different products.
Products Sold
Stores
1 - 9
56
10 - 24
37
25 - 49
36
50 - 99
8
100 - 249
48
250 - 999
42
1000 - 4999
24
5000 - 9999
7
10000 - 24999
9
25000 - 99999
7

Top Technologies on W2 Repeat Stores

We're tracking 59 different technologies that have 3,206 collective installs on W2 Repeat stores.

  • Google Ads Pixel is used by 94.1% of W2 Repeat stores.
  • Google Tag Manager is used by 94.1% of W2 Repeat stores.
  • Google Adsense is used by 94.1% of W2 Repeat stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all W2 Repeat stores.

Top Shipping Carriers Used By W2 Repeat Stores

  • Yamato Transport is used by 7.8% of W2 Repeat stores.
  • Sagawa Express is used by 5.1% of W2 Repeat stores.
  • Japan Post is used by 3.2% of W2 Repeat stores.

Here are the top 4 shipping carriers across all W2 Repeat stores.

Shipping Carrier
Stores
Yamato Transport
37
Sagawa Express
24
Japan Post
15
USPS
4

W2 Repeat Store Top-level Domain Distribution

.com is the most popular top-level domain for W2 Repeat stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 35.9% of W2 Repeat stores have a .com domain.
  • 34.7% of W2 Repeat stores have a .jp domain.
  • 16.7% of W2 Repeat stores have a .co.jp domain.
Top-level Domain
Stores
.com
170
.jp
164
.co.jp
79
.shop
22
.net
11
.tw
8
.com.tw
3
.pro
2
.online
1
.mom
1

Top W2 Repeat Stores

Here are the top stores, powered by W2 Repeat, ordered by store rank.

Name
Domain
Rank
Created
LILY BROWN(リリー ブラウン)公式サイト/オフィシャル通販サイト
23,943
2019/11/22
aeonretail.com
41,340
2019/12/20
Mila Owen(ミラ オーウェン)公式
45,640
2019/11/22
【公式】FRAY I.D(フレイ アイディー)|オフィシャル通販サイト
48,752
2019/11/22
CyStore|サイストア|Cygames公式通販サイト – CyStore(サイストア)
52,864
2018/10/05

New W2 Repeat Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
kaiundo.mom
7,788,170
2026/06/26
ikebe-gakki.live
8,227,011
2026/06/19
マックスシェアー本店・FIELDOOR公式販売店
757,856
2026/06/05
welltect トップページ
7,086,478
2026/06/05
トップページ | Meat Plus(ミートプラス)公式オンラインショップ
meat-plus.club
7,749,575
2026/06/05

Stores Switching to W2 Repeat From Other Platforms

Over the last 90 days, W2 Repeat has taken 6 merchants from competitive ecommerce platforms.

Platform
Stores
1

Here are the top stores that have switched to W2 Repeat from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
ikiya.shop
ikiya.shop
1,531,686
Color Me Shop
2026/04/27
rams-marks.jp
1,604,245
Custom Cart
2026/06/01
ウィンフィールド|レイチェルワイン・HADA NO KOÉ公式
4,816,094
Wix
2026/06/26
www.materi-note.com
5,583,139
Ochanoko
2026/05/04
【公式】腸活サプリLaxan 商品ページ
8,269,094
Custom Cart
2026/04/28

Stores Switching from W2 Repeat To Other Platforms

Over the last 90 days, W2 Repeat has lost 2 merchants to competitive platforms.

Platform
Stores

Here are the top W2 Repeat stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
オリジナルのぼり・オリジナルグッズ製作なら「グッズプロ」通販|GoodsPro グッズプロ本店
1,152,387
Custom Cart
2026/04/06
wankoomoi.com
5,749,599
EC Force
2026/04/26

Get more insights on W2 Repeat stores

Our search interface is easy to use and helps you find the W2 Repeat stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on W2 Repeat stores, create a free account and have a look for yourself.