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The State of Squarespace in 2026

Updated May 1 2026

Squarespace provides a platform for easily creating and hosting websites. Launched in 2004, it powers several million websites but only a few of them are stores using the Squarespace ecommerce features.

In this report, we'll cover the following essential statistics on Squarespace usage.

Download a complete list of Squarespace stores with a paid account.
Create a free account to get a feel for the data we provide.

Squarespace Growth

At present, there are 394,736 live stores running on the Squarespace platform.

Here is the historical growth of stores running Squarespace.

  • Squarespace stores decreased -4.3% quarter-over-quarter in 2026 Q1.
  • Squarespace stores increased 24% year-over-year in 2026 Q1.
Quarter
Active Stores
2020 Q2
12,748
2020 Q3
19,573
2020 Q4
28,364
2021 Q1
67,748
2021 Q2
147,737
2021 Q3
129,597
2021 Q4
178,705
2022 Q1
262,757
2022 Q2
258,120
2022 Q3
266,892
2022 Q4
273,831
2023 Q1
279,781
2023 Q2
284,439
2023 Q3
295,071
2023 Q4
299,113
2024 Q1
291,192
2024 Q2
301,494
2024 Q3
314,825
2024 Q4
319,505
2025 Q1
333,111
2025 Q2
348,415
2025 Q3
358,961
2025 Q4
371,812
2026 Q1
412,619
2026 Q2 (to date)
394,736
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Squarespace store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Squarespace Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 67.2% of Squarespace stores.
  • Facebook is used by 32.6% of Squarespace stores.
  • YouTube is used by 11.2% of Squarespace stores.
Type
Stores
Instagram
265,067
Facebook
128,513
YouTube
44,094
Tiktok
27,410
Twitter
24,583
Pinterest
17,892
LinkedIn
13,347
Facebook Group
3,948
Soundcloud
3,374
Applemusic
2,788
Yelp
2,216
WhatsApp
887
Snapchat
281

Contact Information On Squarespace Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 53% of Squarespace stores have an email on their website
  • 36% of Squarespace stores provide a phone number on their website
Type
Stores
Email
210,692
Phone
140,611

Top Categories For Squarespace Stores

Here is the breakdown of industry verticals for stores on Squarespace.

  • 15.9% of Squarespace stores sell Arts & Entertainment products.
  • 10.4% of Squarespace stores sell People & Society products.
  • 8.5% of Squarespace stores sell Food & Drink products.

Top Countries For Squarespace Stores

Here are the top countries for stores using Squarespace.

  • 76.7% of Squarespace stores are in United States
  • 6.5% of Squarespace stores are in United Kingdom
  • 4.9% of Squarespace stores are in Australia
  • 3.4% of Squarespace stores are in Canada
Country
Stores
302,907
19,482
13,520
3,387
2,466
2,335
1,612
1,171

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Squarespace Stores

Here is the breakdown of Squarespace stores by the number of employees.

  • 99.5% of Squarespace stores have Unknown employees.
  • 0.3% of Squarespace stores have 1 - 9 employees.
  • 0.1% of Squarespace stores have 10 - 24 employees.
Employees
Stores
Unknown
392,740
1 - 9
1,034
10 - 24
382
25 - 49
195
50 - 99
125
100 - 249
130
250 - 999
80
1000 - 4999
37
5000+
13

Number Of Products Sold For Squarespace Stores

Here is the breakdown of Squarespace stores by the number of products that they sell.

  • 56.7% of Squarespace stores sell 1 - 9 different products.
  • 8.7% of Squarespace stores sell 10 - 24 different products.
  • 5.4% of Squarespace stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
224,006
10 - 24
34,184
25 - 49
21,177
50 - 99
3,412
100 - 249
10,766
250 - 999
3,854
1000 - 4999
616
5000 - 9999
48
10000 - 24999
21
100000 - 249999
5

Top Technologies on Squarespace Stores

We're tracking 376 different technologies that have 491,504 collective installs on Squarespace stores.

  • Google Adsense is used by 17.0% of Squarespace stores.
  • Google Tag Manager is used by 16.8% of Squarespace stores.
  • Google Ads Pixel is used by 16.7% of Squarespace stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Squarespace stores.

Technology
Stores
22,146
7,789

Top Shipping Carriers Used By Squarespace Stores

  • USPS is used by 2.7% of Squarespace stores.
  • UPS is used by 1.4% of Squarespace stores.
  • Royal Mail is used by 1.0% of Squarespace stores.

Here are the top 10 shipping carriers across all Squarespace stores.

Shipping Carrier
Stores
USPS
10,786
UPS
5,438
Royal Mail
3,798
Fedex
2,965
Australia Post
2,255
Canada Post
1,003
New Zealean Post
149
Correos
134
Purolator
98
PostNord
83

Squarespace Store Top-level Domain Distribution

.com is the most popular top-level domain for Squarespace stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 75.2% of Squarespace stores have a .com domain.
  • 4.9% of Squarespace stores have a .org domain.
  • 3.6% of Squarespace stores have a .co.uk domain.
Top-level Domain
Stores
.com
297,002
.org
19,335
.co.uk
14,116
.com.au
11,615
.net
7,693
.ca
7,281
.co
4,658
.art
2,184
.co.nz
1,844
.de
1,843

Top Squarespace Stores

Here are the top stores, powered by Squarespace, ordered by store rank.

Name
Domain
Rank
Created
Chelsea Market
1,819
2019/12/20
Santa Monica Pier
2,290
2020/10/02
Nom Wah
2,870
2021/03/05
House of Yes
3,200
2020/08/14
Kolache Factory
3,987
2016/12/30

New Squarespace Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Foote Brook Farm
627,986
2026/05/01
Austin Outlaws
861,935
2026/05/01
Your Site Title
1,256,599
2026/05/01
Peregrine Heathcote
1,481,380
2026/05/01
The Sales Movement
1,569,553
2026/05/01

Stores Switching to Squarespace From Other Platforms

Over the last 90 days, Squarespace has taken 1,625 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Squarespace from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
fagers island
12,371
Shopify
2026/04/21
Gilbert House Children's Museum
15,869
WooCommerce
2026/02/06
Nick's English Hut
44,589
WooCommerce
2026/03/05
I LOVE SUGAR
57,703
BV Commerce
2026/03/01
Third Culture Coffee
69,126
Shopify
2026/04/22

Stores Switching from Squarespace To Other Platforms

Over the last 90 days, Squarespace has lost 6,093 merchants to competitive platforms.

Platform
Stores
2,990
240
91
58

Here are the top Squarespace stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Payless ShoeSource USA
12,211
Custom Cart
2026/03/31
My Morning Jacket Official Merch
18,734
Shopify
2026/03/21
lostcitybookstore.com
18,832
Drupal Commerce
2026/02/09
Low Cinema
22,111
Custom Cart
2026/02/16
Billy Sushi Minneapolis
23,458
Webflow
2026/04/09

Get more insights on Squarespace stores

Our search interface is easy to use and helps you find the Squarespace stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Squarespace stores, create a free account and have a look for yourself.