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Ecommerce stores using Mailchimp

Updated Jun 27 2025

From email to postcards, websites to automations, the Mailchimp all-in-one Marketing Platform is perfect for powering growing businesses like yours.

Get more information from the Mailchimp website.

Mailchimp is currently installed on 566,998 ecommerce stores.

In this report, we'll cover the following statistics on usage of Mailchimp on ecommerce stores.

  • Mailchimp usage on ecommerce stores
  • Top stores using Mailchimp
  • Stores that have recently installed Mailchimp
  • Top ecommerce platforms for stores with Mailchimp installed
  • Top categories for stores with Mailchimp installed
  • Top countries for stores with Mailchimp installed
  • Download a complete list of stores using Mailchimp with a paid account.
    Create a free account to get a feel for the data we provide.

    Mailchimp Usage On Ecommerce Stores

    Mailchimp is currently installed on 566,998 ecommerce stores.

    • Installs for Mailchimp decreased -0.1% quarter-over-quarter.
    • Installs for Mailchimp decreased -11.0% year-over-year.
    Installs of Mailchimp over Time
    2020/03/27 2020/05/08 2020/06/19 2020/07/31 2020/09/11 2020/10/23 2020/12/04 2021/01/15 2021/02/26 2021/04/09 2021/05/21 2021/07/02 2021/08/13 2021/09/24 2021/11/05 2021/12/17 2022/01/28 2022/03/11 2022/04/22 2022/06/03 2022/07/15 2022/08/26 2022/10/07 2022/11/18 2022/12/30 2023/02/10 2023/03/24 2023/05/05 2023/06/16 2023/07/28 2023/09/08 2023/10/20 2023/12/01 2024/01/12 2024/02/23 2024/04/05 2024/05/17 2024/06/28 2024/08/09 2024/09/20 2024/11/01 2024/12/13 2025/01/24 2025/03/07 2025/04/18 2025/05/30 050,000100,000150,000200,000250,000300,000350,000400,000450,000500,000550,000600,000650,000700,000

    Top Stores using Mailchimp

    Here are the top 5 stores running Mailchimp ordered by store rank.

    Name
    Domain
    Rank
    Created
    Best Buy
    12
    2016/12/30
    Mercado Livre Brasil
    39
    2016/12/30
    Spend with Pennies
    108
    2016/12/30
    Garmin Official Site
    137
    2016/12/30
    New Era Cap
    219
    2016/12/30

    Stores That Have Recently Installed Mailchimp

    Here are the stores that have installed Mailchimp most recently.

    Name
    Domain
    Rank
    Installed At
    STOVIO
    8,141,888
    2025/06/28
    Taalbeleving
    8,330,796
    2025/06/28
    Sage & Sara
    6,698,144
    2025/06/28
    limitlesschange.co.uk
    10,965,607
    2025/06/28
    Sea I’m Mossy
    12,465,754
    2025/06/28

    Top Ecommerce Platforms for stores using Mailchimp

    Here is the ecommerce platform breakdown for stores with Mailchimp installed.

    • 50.1% of stores using Mailchimp are on WooCommerce
    • 29.1% of stores using Mailchimp are on Shopify
    • 6.7% of stores using Mailchimp are on Custom Cart
    • 2.1% of stores using Mailchimp are on Shoptet
    Top-level Domain
    Stores
    284,299
    164,901
    37,729
    11,946
    9,426
    8,163
    7,725
    3,555
    3,134
    2,711
    2,638
    2,362
    1,845
    1,603
    800
    654
    429
    WooCommerceShopifyCustom CartShoptetMagento

    Top Categories for stores using Mailchimp

    Here are the top 10 industry verticals for stores using Mailchimp.

    • 15.9% of stores using Mailchimp sell Apparel products.
    • 9.7% of stores using Mailchimp sell Home & Garden products.
    • 9.2% of stores using Mailchimp sell Food & Drink products.
    Category
    Stores
    90,062
    None
    75,421
    54,982
    52,204
    27,850
    23,844

    Top Countries for stores using Mailchimp

    Here is the country platform breakdown for stores with Mailchimp installed.

    • 25.5% of stores using Mailchimp are in United States
    • 21.2% of stores using Mailchimp are in Unknown
    • 7.8% of stores using Mailchimp are in United Kingdom
    • 4.5% of stores using Mailchimp are in Australia
    Country
    Stores
    144,784
    None
    120,451
    25,248
    21,430
    16,450
    12,924
    11,083
    10,769
    United StatesUnited KingdomAustraliaCanadaNetherlandsItalyCzech RepublicSpainGermany

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.