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Ecommerce stores using Mailchimp

Updated May 9 2025

From email to postcards, websites to automations, the Mailchimp all-in-one Marketing Platform is perfect for powering growing businesses like yours.

Get more information from the Mailchimp website.

Mailchimp is currently installed on 592,770 ecommerce stores.

In this report, we'll cover the following statistics on usage of Mailchimp on ecommerce stores.

  • Mailchimp usage on ecommerce stores
  • Top stores using Mailchimp
  • Stores that have recently installed Mailchimp
  • Top ecommerce platforms for stores with Mailchimp installed
  • Top categories for stores with Mailchimp installed
  • Top countries for stores with Mailchimp installed
  • Download a complete list of stores using Mailchimp with a paid account.
    Create a free account to get a feel for the data we provide.

    Mailchimp Usage On Ecommerce Stores

    Mailchimp is currently installed on 592,770 ecommerce stores.

    • Installs for Mailchimp decreased -0.3% quarter-over-quarter.
    • Installs for Mailchimp decreased -7.3% year-over-year.
    Installs of Mailchimp over Time
    2020/03/27 2020/05/08 2020/06/19 2020/07/31 2020/09/11 2020/10/23 2020/12/04 2021/01/15 2021/02/26 2021/04/09 2021/05/21 2021/07/02 2021/08/13 2021/09/24 2021/11/05 2021/12/17 2022/01/28 2022/03/11 2022/04/22 2022/06/03 2022/07/15 2022/08/26 2022/10/07 2022/11/18 2022/12/30 2023/02/10 2023/03/24 2023/05/05 2023/06/16 2023/07/28 2023/09/08 2023/10/20 2023/12/01 2024/01/12 2024/02/23 2024/04/05 2024/05/17 2024/06/28 2024/08/09 2024/09/20 2024/11/01 2024/12/13 2025/01/24 2025/03/07 2025/04/18 050,000100,000150,000200,000250,000300,000350,000400,000450,000500,000550,000600,000650,000700,000

    Top Stores using Mailchimp

    Here are the top 5 stores running Mailchimp ordered by store rank.

    Name
    Domain
    Rank
    Created
    Best Buy
    9
    2016/12/30
    Mercado Livre Brasil
    35
    2016/12/30
    Spend with Pennies
    87
    2016/12/30
    Garmin Official Site
    122
    2016/12/30
    New Era Cap
    202
    2016/12/30

    Stores That Have Recently Installed Mailchimp

    Here are the stores that have installed Mailchimp most recently.

    Name
    Domain
    Rank
    Installed At
    HaloArmy
    10,275,591
    2025/05/10
    Aurana Books
    3,380,911
    2025/05/10
    Lustre
    9,365,134
    2025/05/10
    gazosamonti.ch
    6,429,450
    2025/05/10
    Linklee.me
    7,320,370
    2025/05/10

    Top Ecommerce Platforms for stores using Mailchimp

    Here is the ecommerce platform breakdown for stores with Mailchimp installed.

    • 51.5% of stores using Mailchimp are on WooCommerce
    • 28.2% of stores using Mailchimp are on Shopify
    • 6.5% of stores using Mailchimp are on Custom Cart
    • 2.0% of stores using Mailchimp are on Shoptet
    Top-level Domain
    Stores
    305,133
    167,194
    38,238
    11,774
    9,618
    8,247
    7,835
    4,643
    3,483
    2,819
    2,562
    2,421
    1,871
    1,652
    757
    671
    442
    WooCommerceShopifyCustom CartShoptetMagento

    Top Categories for stores using Mailchimp

    Here are the top 10 industry verticals for stores using Mailchimp.

    • 10.9% of stores using Mailchimp sell Apparel products.
    • 7.2% of stores using Mailchimp sell Arts & Entertainment products.
    • 6.7% of stores using Mailchimp sell Home & Garden products.
    Category
    Stores
    None
    244,398
    64,514
    39,785
    35,821
    18,641
    18,064

    Top Countries for stores using Mailchimp

    Here is the country platform breakdown for stores with Mailchimp installed.

    • 25.3% of stores using Mailchimp are in United States
    • 21.7% of stores using Mailchimp are in Unknown
    • 7.8% of stores using Mailchimp are in United Kingdom
    • 4.5% of stores using Mailchimp are in Australia
    Country
    Stores
    149,967
    None
    128,681
    26,466
    22,132
    17,005
    13,953
    11,865
    11,106
    United StatesUnited KingdomAustraliaCanadaNetherlandsItalySpainCzech RepublicGermany

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.