The State of Zenler in 2025

In this report, we'll cover the following essential statistics on Zenler usage.

• Zenler growth
• Social media usage on Zenler stores
• Contact information on Zenler stores
• Top categories for Zenler stores
• Top countries for Zenler stores
• Number of employees for Zenler stores
• Number of products sold for Zenler stores
• Top Zenler technologies
• Top Shipping Carriers used by Zenler stores
• Zenler store top-level domain distribution
• Top Zenler stores
• New Zenler stores
• Stores switching to Zenler from other platforms
• Stores switching from Zenler to other platforms

Zenler Growth

At present, there are 3,624 live stores running on the Zenler platform.

Here is the historical growth of stores running Zenler.

• Zenler stores decreased -9.1% quarter-over-quarter in 2025 Q3.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Zenler store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Zenler Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Instagram is used by 37.0% of Zenler stores.
• Facebook is used by 30.8% of Zenler stores.
• YouTube is used by 25.2% of Zenler stores.

Contact Information On Zenler Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 20% of Zenler stores have an email on their website
• 12% of Zenler stores provide a phone number on their website

Top Categories For Zenler Stores

Here is the breakdown of industry verticals for stores on Zenler.

• 34.2% of Zenler stores sell Jobs & Education products.
• 21.1% of Zenler stores sell People & Society products.
• 9.9% of Zenler stores sell Health products.

Top Countries For Zenler Stores

Here are the top countries for stores using Zenler.

• 7.8% of Zenler stores are in Sweden
• 4.4% of Zenler stores are in United Kingdom
• 3.4% of Zenler stores are in United States
• 3.0% of Zenler stores are in India

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Zenler Stores

Here is the breakdown of Zenler stores by the number of employees.

• 99.5% of Zenler stores have Unknown employees.
• 0.2% of Zenler stores have 1 - 9 employees.
• 0.1% of Zenler stores have 10 - 24 employees.

Number Of Products Sold For Zenler Stores

Here is the breakdown of Zenler stores by the number of products that they sell.

• 39.8% of Zenler stores sell 1 - 9 different products.
• 2.1% of Zenler stores sell 10 - 24 different products.
• 0.9% of Zenler stores sell 25 - 49 different products.

Top Technologies on Zenler Stores

We're tracking 107 different technologies that have 16,625 collective installs on Zenler stores.

• Cloudfront CDN is used by 93.8% of Zenler stores.
• reCAPTCHA is used by 87.7% of Zenler stores.
• Mailchimp is used by 54.5% of Zenler stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Zenler stores.

Top Shipping Carriers Used By Zenler Stores

• UPS is used by 0.1% of Zenler stores.
• Fedex is used by 0.1% of Zenler stores.
• Australia Post is used by 0.1% of Zenler stores.

Here are the top 7 shipping carriers across all Zenler stores.

Zenler Store Top-level Domain Distribution

.com is the most popular top-level domain for Zenler stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 70.6% of Zenler stores have a .com domain.
• 7.5% of Zenler stores have a .se domain.
• 3.5% of Zenler stores have a .co.uk domain.

Top Zenler Stores

Here are the top stores, powered by Zenler, ordered by store rank.

New Zenler Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching to Zenler From Other Platforms

Over the last 90 days, Zenler has taken 15 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Zenler from competitive ecommerce platforms.

Stores Switching from Zenler To Other Platforms

Over the last 90 days, Zenler has lost 4 merchants to competitive platforms.

Here are the top Zenler stores that have recently changed to a competitive platform.

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