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The State of GoDaddy Online Store in 2022

Updated May 20 2022

GoDaddy Online Store lets you sell online like a pro, even if you’re not.

In this report, we'll cover the following essential statistics on GoDaddy Online Store usage.

Download a complete list of GoDaddy Online Store stores with a paid account.
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GoDaddy Online Store Growth

At present, there are 1,329,834 live stores running on the GoDaddy Online Store platform.

Here is the historical growth of stores running GoDaddy Online Store.

  • GoDaddy Online Store stores increased 5.3% quarter-over-quarter in 2022 Q1.
  • GoDaddy Online Store stores increased 46% year-over-year in 2022 Q1.
Quarter
New Active Stores
2017 Q1
7,461
2017 Q2
42,602
2017 Q3
13,150
2017 Q4
10,442
2018 Q1
27,168
2018 Q2
35,521
2018 Q3
21,121
2018 Q4
18,810
2019 Q1
69,440
2019 Q2
35,633
2019 Q3
37,124
2019 Q4
35,754
2020 Q1
42,531
2020 Q2
39,541
2020 Q3
79,229
2020 Q4
58,570
2021 Q1
91,610
2021 Q2
105,379
2021 Q3
139,974
2021 Q4
97,738
2022 Q1
64,087
2022 Q2 (to date)
45,284
Cumulative Stores by Quarter

It's hard to know exactly when a GoDaddy Online Store store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On GoDaddy Online Store Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 18.8% of GoDaddy Online Store stores.
  • Facebook is used by 18.1% of GoDaddy Online Store stores.
  • Twitter is used by 8.0% of GoDaddy Online Store stores.
Type
Stores
Instagram
249,630
Facebook
240,524
Twitter
106,375
YouTube
54,386
Yelp
51,304
LinkedIn
32,895
Pinterest
21,796
Tiktok
12,426
Facebook Group
12,360
Snapchat
123

Contact Information On GoDaddy Online Store Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 52% of GoDaddy Online Store stores provide a phone number on their website
  • 29% of GoDaddy Online Store stores have an email on their website
Type
Stores
Phone
686,114
Email
385,541

Top Categories For GoDaddy Online Store Stores

Here is the breakdown of industry verticals for stores on GoDaddy Online Store.

  • 10.2% of GoDaddy Online Store stores sell Home & Garden products.
  • 9.0% of GoDaddy Online Store stores sell Business & Industrial products.
  • 7.6% of GoDaddy Online Store stores sell People & Society products.
Category
Stores
135,923
67,172
59,212
46,935
35,442
29,327
27,984
23,024
13,325

Top Countries For GoDaddy Online Store Stores

Here are the top countries for stores using GoDaddy Online Store.

  • 40.3% of GoDaddy Online Store stores are in United States
  • 3.7% of GoDaddy Online Store stores are in United Kingdom
  • 3.4% of GoDaddy Online Store stores are in Canada
  • 1.2% of GoDaddy Online Store stores are in Australia
Country
Stores
535,437
44,925
16,243
15,902
6,659
2,902
1,750
1,690

With a paid account, stores can also be segmented by region and city.

Number Of Employees For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of employees.

  • 0.0% of GoDaddy Online Store stores have 1 - 9 employees.
  • 0.0% of GoDaddy Online Store stores have 10 - 24 employees.
  • 0.0% of GoDaddy Online Store stores have 25 - 49 employees.
Employees
Stores
1 - 9
50
10 - 24
14
25 - 49
4
100 - 249
1
250 - 999
1
1000 - 4999
2
5000+
2

Number Of Products Sold For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of products that they sell.

  • 2.7% of GoDaddy Online Store stores sell 1 - 9 different products.
  • 0.2% of GoDaddy Online Store stores sell 10 - 24 different products.
  • 0.1% of GoDaddy Online Store stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
35,634
10 - 24
2,489
25 - 49
1,348
50 - 99
223
100 - 249
733
250 - 999
267
1000 - 4999
64
5000 - 9999
11
10000 - 24999
10
25000 - 99999
7

Top Technologies on GoDaddy Online Store Stores

We're tracking 217 different technologies that have 647,413 collective installs on GoDaddy Online Store stores.

  • Google Tag Manager is used by 14.0% of GoDaddy Online Store stores.
  • Google Analytics 4 is used by 13.7% of GoDaddy Online Store stores.
  • Facebook Pixel is used by 9.0% of GoDaddy Online Store stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all GoDaddy Online Store stores.

Technology
Stores
119,926
26,058
6,505
1,575

Top Shipping Carriers Used By GoDaddy Online Store Stores

  • USPS is used by 0.6% of GoDaddy Online Store stores.
  • UPS is used by 0.4% of GoDaddy Online Store stores.
  • Fedex is used by 0.2% of GoDaddy Online Store stores.

Here are the top 10 shipping carriers across all GoDaddy Online Store stores.

Shipping Carrier
Stores
USPS
8,269
UPS
5,207
Fedex
3,187
Royal Mail
1,253
Canada Post
515
Australia Post
462
Correos
186
Purolator
103
DHL
49
Delhivery
14

GoDaddy Online Store Store Top-level Domain Distribution

.com is the most popular top-level domain for GoDaddy Online Store stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 80.1% of GoDaddy Online Store stores have a .com domain.
  • 5.2% of GoDaddy Online Store stores have a .org domain.
  • 3.1% of GoDaddy Online Store stores have a .co.uk domain.
Top-level Domain
Stores
.com
1,065,491
.org
69,408
.co.uk
41,592
.net
37,129
.ca
24,223
.com.au
14,126
.in
7,536
.info
5,765
.us
5,549
.co
4,504

Top GoDaddy Online Store Stores

Here are the top stores, powered by GoDaddy Online Store, ordered by store rank.

Name
Domain
Rank
Created
HOME
35,136
2021/01/08
HITMAN
36,520
2016/12/30
Iron Age Korean Steakhouse
40,983
2017/04/28
Olympia Sports
44,151
2017/04/28
HarmonyOS 鸿蒙系统 | 鸿蒙学堂
50,428
2019/05/31

New GoDaddy Online Store Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Pizza Nest
1,333,109
2022/05/20
to Sagepointe Dental
1,568,068
2022/05/20
Ed2chat Corporation
1,742,114
2022/05/20
Accent Waterscapes
2,034,422
2022/05/20
IPRNS.com Premium Rate Numbers
2,203,309
2022/05/20

Stores Switching to GoDaddy Online Store From Other Platforms

Over the last 90 days, GoDaddy Online Store has taken 23,441 merchants from competitive ecommerce platforms.

Platform
Stores
20,870
874
812
15
9

Here are the top stores that have switched to GoDaddy Online Store from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
TechChoice Parts Distributors LLC
84,952
Custom Cart
2022/04/28
CloseoutExplosion.com
152,273
Custom Cart
2022/03/23
Family Palate
154,361
Custom Cart
2022/03/29
Flying Pig Games
166,967
Custom Cart
2022/03/23
Crazy Cazboy's
167,578
Shopify
2022/05/07

Stores Switching from GoDaddy Online Store To Other Platforms

Over the last 90 days, GoDaddy Online Store has lost 1,364 merchants to competitive platforms.

Here are the top GoDaddy Online Store stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
elfalehsports.com
67,374
Zid
2022/05/16
blinktechus
229,578
Shopify
2022/03/29
Magne
240,027
Shopify
2022/04/18
Big Sky Asics
243,516
WooCommerce
2022/03/29
Eat Evergreen
330,781
Shopify
2022/05/12

Get more insights on GoDaddy Online Store stores

Our search interface is easy to use and helps you find the GoDaddy Online Store stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on GoDaddy Online Store stores, create a free account and have a look for yourself.