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The State of GoDaddy Online Store in 2024

Updated Feb 23 2024

GoDaddy Online Store lets you sell online like a pro, even if you’re not.

In this report, we'll cover the following essential statistics on GoDaddy Online Store usage.

Download a complete list of GoDaddy Online Store stores with a paid account.
Create a free account to get a feel for the data we provide.

GoDaddy Online Store Growth

At present, there are 161,360 live stores running on the GoDaddy Online Store platform.

Here is the historical growth of stores running GoDaddy Online Store.

  • GoDaddy Online Store stores increased 10.0% quarter-over-quarter in 2023 Q4.
  • GoDaddy Online Store stores increased 57% year-over-year in 2023 Q4.
Quarter
Active Stores
2021 Q3
3,195
2021 Q4
153,711
2022 Q1
473,072
2022 Q2
171,314
2022 Q3
167,245
2022 Q4
163,396
2023 Q1
159,135
2023 Q2
162,837
2023 Q3
161,939
2023 Q4
162,038
2024 Q1 (to date)
161,360
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a GoDaddy Online Store store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On GoDaddy Online Store Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 41.9% of GoDaddy Online Store stores.
  • Facebook is used by 16.8% of GoDaddy Online Store stores.
  • Twitter is used by 9.6% of GoDaddy Online Store stores.
Type
Stores
Instagram
67,553
Facebook
27,034
Twitter
15,435
YouTube
12,449
Tiktok
12,104
Pinterest
5,973
LinkedIn
3,081
Yelp
2,377
Facebook Group
1,965
WhatsApp
284
Snapchat
12

Contact Information On GoDaddy Online Store Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 45% of GoDaddy Online Store stores provide a phone number on their website
  • 38% of GoDaddy Online Store stores have an email on their website
Type
Stores
Phone
72,509
Email
61,845

Top Categories For GoDaddy Online Store Stores

Here is the breakdown of industry verticals for stores on GoDaddy Online Store.

  • 9.9% of GoDaddy Online Store stores sell Apparel products.
  • 9.4% of GoDaddy Online Store stores sell Home & Garden products.
  • 8.8% of GoDaddy Online Store stores sell Beauty & Fitness products.

Top Countries For GoDaddy Online Store Stores

Here are the top countries for stores using GoDaddy Online Store.

  • 41.1% of GoDaddy Online Store stores are in United States
  • 3.9% of GoDaddy Online Store stores are in United Kingdom
  • 2.9% of GoDaddy Online Store stores are in Canada
  • 2.1% of GoDaddy Online Store stores are in Australia
Country
Stores
66,282
4,720
3,448
1,171
1,135
419
207
183

With a paid account, stores can also be segmented by region and city.

Number Of Employees For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of employees.

  • 99.9% of GoDaddy Online Store stores have Unknown employees.
  • 0.1% of GoDaddy Online Store stores have 1 - 9 employees.
  • 0.0% of GoDaddy Online Store stores have 10 - 24 employees.
Employees
Stores
Unknown
161,119
1 - 9
101
10 - 24
41
25 - 49
26
50 - 99
21
100 - 249
18
250 - 999
23
1000 - 4999
7
5000+
4

Number Of Products Sold For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of products that they sell.

  • 52.1% of GoDaddy Online Store stores sell 1 - 9 different products.
  • 6.0% of GoDaddy Online Store stores sell 10 - 24 different products.
  • 3.0% of GoDaddy Online Store stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
84,101
10 - 24
9,675
25 - 49
4,766
50 - 99
639
100 - 249
1,999
250 - 999
505
1000 - 4999
68
10000 - 24999
30
25000 - 99999
273
100000 - 249999
2,529

Top Technologies on GoDaddy Online Store Stores

We're tracking 219 different technologies that have 635,573 collective installs on GoDaddy Online Store stores.

  • Cloudfront CDN is used by 98.2% of GoDaddy Online Store stores.
  • Google Adsense is used by 83.5% of GoDaddy Online Store stores.
  • Google Tag Manager is used by 83.1% of GoDaddy Online Store stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all GoDaddy Online Store stores.

Technology
Stores
158,509
134,703
8,907
6,542

Top Shipping Carriers Used By GoDaddy Online Store Stores

  • USPS is used by 2.9% of GoDaddy Online Store stores.
  • UPS is used by 1.4% of GoDaddy Online Store stores.
  • Fedex is used by 0.8% of GoDaddy Online Store stores.

Here are the top 10 shipping carriers across all GoDaddy Online Store stores.

Shipping Carrier
Stores
USPS
4,606
UPS
2,219
Fedex
1,279
Royal Mail
836
Australia Post
429
Canada Post
299
Correos
48
Purolator
45
DHL
21
Japan Post
5

GoDaddy Online Store Store Top-level Domain Distribution

.com is the most popular top-level domain for GoDaddy Online Store stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 79.7% of GoDaddy Online Store stores have a .com domain.
  • 3.5% of GoDaddy Online Store stores have a .org domain.
  • 3.2% of GoDaddy Online Store stores have a .co.uk domain.
Top-level Domain
Stores
.com
128,537
.org
5,726
.co.uk
5,223
.net
3,786
.ca
3,091
.com.au
3,075
.shop
1,360
.co
1,338
.us
852
.store
695

Top GoDaddy Online Store Stores

Here are the top stores, powered by GoDaddy Online Store, ordered by store rank.

Name
Domain
Rank
Created
O&C Expo
5,867
2021/01/15
Round Rock Donuts
8,602
2016/12/30
Bakery
13,376
2021/03/05
The Buffalo Chip Saloon
16,817
2017/05/26
Phil's Fish Market
17,038
2021/03/12

New GoDaddy Online Store Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
EntangleIT
2,973,334
2024/02/23
Legendary Con
3,063,196
2024/02/23
ParvoScrub
3,064,201
2024/02/23
angelsbridginggaps.org
3,097,860
2024/02/23
Matthew Allabastro
3,098,224
2024/02/23

Stores Switching to GoDaddy Online Store From Other Platforms

Over the last 90 days, GoDaddy Online Store has taken 1,086 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to GoDaddy Online Store from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
HOME
127,359
Square Online
2023/12/26
Soleado Lavender Farm
343,131
Square Online
2024/02/09
hot Sex Scenes
361,693
WooCommerce
2024/02/22
wisconsinhempflower.com
422,828
Shopify
2023/12/08
Finisher's Warehouse 2.0
453,358
Shopify
2024/02/13

Stores Switching from GoDaddy Online Store To Other Platforms

Over the last 90 days, GoDaddy Online Store has lost 1,082 merchants to competitive platforms.

Here are the top GoDaddy Online Store stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Ipanema Grille
147,805
WooCommerce
2023/11/30
Seven Swords Tattoo Company
161,973
WooCommerce
2023/12/07
irisepark.com
170,597
WooCommerce
2024/01/24
McAllister Racing
170,954
BigCommerce
2024/01/08
Leash Electronics
204,931
Shopify
2024/01/23

Get more insights on GoDaddy Online Store stores

Our search interface is easy to use and helps you find the GoDaddy Online Store stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on GoDaddy Online Store stores, create a free account and have a look for yourself.