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The State of GoDaddy Online Store in 2022

Updated Sep 23 2022

GoDaddy Online Store lets you sell online like a pro, even if you’re not.

In this report, we'll cover the following essential statistics on GoDaddy Online Store usage.

Download a complete list of GoDaddy Online Store stores with a paid account.
Create a free account to get a feel for the data we provide.

GoDaddy Online Store Growth

At present, there are 167,245 live stores running on the GoDaddy Online Store platform.

Here is the historical growth of stores running GoDaddy Online Store.

  • GoDaddy Online Store stores increased 5.1% quarter-over-quarter in 2022 Q2.
  • GoDaddy Online Store stores increased 68% year-over-year in 2022 Q2.
Quarter
New Active Stores
2017 Q1
381
2017 Q2
2,290
2017 Q3
615
2017 Q4
454
2018 Q1
1,425
2018 Q2
1,726
2018 Q3
1,217
2018 Q4
1,336
2019 Q1
1,626
2019 Q2
1,378
2019 Q3
1,310
2019 Q4
1,408
2020 Q1
1,825
2020 Q2
3,664
2020 Q3
6,566
2020 Q4
8,684
2021 Q1
25,714
2021 Q2
24,171
2021 Q3
29,849
2021 Q4
20,106
2022 Q1
6,148
2022 Q2
7,634
2022 Q3 (to date)
9,712
Cumulative Stores by Quarter

It's hard to know exactly when a GoDaddy Online Store store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On GoDaddy Online Store Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 41.8% of GoDaddy Online Store stores.
  • Facebook is used by 16.6% of GoDaddy Online Store stores.
  • Twitter is used by 10.7% of GoDaddy Online Store stores.
Type
Stores
Instagram
69,866
Facebook
27,787
Twitter
17,899
YouTube
10,520
Yelp
7,173
Pinterest
6,402
Tiktok
6,258
LinkedIn
2,628
Facebook Group
1,896
Snapchat
25

Contact Information On GoDaddy Online Store Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 47% of GoDaddy Online Store stores provide a phone number on their website
  • 37% of GoDaddy Online Store stores have an email on their website
Type
Stores
Phone
77,970
Email
61,396

Top Categories For GoDaddy Online Store Stores

Here is the breakdown of industry verticals for stores on GoDaddy Online Store.

  • 10.9% of GoDaddy Online Store stores sell Apparel products.
  • 9.7% of GoDaddy Online Store stores sell Beauty & Fitness products.
  • 9.5% of GoDaddy Online Store stores sell Home & Garden products.

Top Countries For GoDaddy Online Store Stores

Here are the top countries for stores using GoDaddy Online Store.

  • 43.9% of GoDaddy Online Store stores are in United States
  • 4.1% of GoDaddy Online Store stores are in United Kingdom
  • 2.5% of GoDaddy Online Store stores are in Canada
  • 1.3% of GoDaddy Online Store stores are in Australia
Country
Stores
73,429
4,161
2,127
972
841
198
147
137

With a paid account, stores can also be segmented by region and city.

Number Of Employees For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of employees.

  • 0.0% of GoDaddy Online Store stores have 1 - 9 employees.
  • 0.0% of GoDaddy Online Store stores have 10 - 24 employees.
  • 0.0% of GoDaddy Online Store stores have 25 - 49 employees.
Employees
Stores
1 - 9
60
10 - 24
28
25 - 49
27
50 - 99
17
100 - 249
23
250 - 999
17
1000 - 4999
2
5000+
3

Number Of Products Sold For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of products that they sell.

  • 27.8% of GoDaddy Online Store stores sell 1 - 9 different products.
  • 3.9% of GoDaddy Online Store stores sell 10 - 24 different products.
  • 2.0% of GoDaddy Online Store stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
46,458
10 - 24
6,537
25 - 49
3,404
50 - 99
478
100 - 249
1,451
250 - 999
393
1000 - 4999
56
10000 - 24999
35
25000 - 99999
370
100000 - 249999
17

Top Technologies on GoDaddy Online Store Stores

We're tracking 164 different technologies that have 315,750 collective installs on GoDaddy Online Store stores.

  • Google Tag Manager is used by 72.8% of GoDaddy Online Store stores.
  • Google Analytics 4 is used by 72.8% of GoDaddy Online Store stores.
  • Facebook Pixel is used by 19.5% of GoDaddy Online Store stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all GoDaddy Online Store stores.

Top Shipping Carriers Used By GoDaddy Online Store Stores

  • USPS is used by 3.1% of GoDaddy Online Store stores.
  • UPS is used by 1.4% of GoDaddy Online Store stores.
  • Fedex is used by 0.8% of GoDaddy Online Store stores.

Here are the top 10 shipping carriers across all GoDaddy Online Store stores.

Shipping Carrier
Stores
USPS
5,255
UPS
2,290
Fedex
1,323
Royal Mail
947
Australia Post
350
Canada Post
278
Correos
42
Purolator
38
DHL
24
Correios
6

GoDaddy Online Store Store Top-level Domain Distribution

.com is the most popular top-level domain for GoDaddy Online Store stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 82.5% of GoDaddy Online Store stores have a .com domain.
  • 3.7% of GoDaddy Online Store stores have a .org domain.
  • 3.4% of GoDaddy Online Store stores have a .co.uk domain.
Top-level Domain
Stores
.com
137,903
.org
6,137
.co.uk
5,647
.net
4,371
.ca
2,266
.com.au
1,820
.shop
1,043
.us
626
.co
618
.store
539

Top GoDaddy Online Store Stores

Here are the top stores, powered by GoDaddy Online Store, ordered by store rank.

Name
Domain
Rank
Created
HITMAN
22,250
2016/12/30
HOME
43,295
2021/01/08
pdxrvwholesale
49,866
2016/12/30
Virus Geeks
51,847
2016/12/30
Great 8’s Memorabilia
62,336
2021/07/30

New GoDaddy Online Store Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
MyBob.net
885,887
2022/09/23
Resin Works
14,999,999
2022/09/23
Melanotan AUSTRALIA
1,974,385
2022/09/23
AC BEAUTY ESTHETICS
5,269,150
2022/09/23
igludomos.com
5,593,205
2022/09/23

Stores Switching to GoDaddy Online Store From Other Platforms

Over the last 90 days, GoDaddy Online Store has taken 940 merchants from competitive ecommerce platforms.

Platform
Stores
368
120
6
4
4

Here are the top stores that have switched to GoDaddy Online Store from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Capes By Sheena
149,631
Shopify
2022/08/05
Wood Love Signs
182,986
Shopify
2022/09/20
Vintage Queens NYC
185,673
Custom Cart
2022/08/10
Absolute Medical
217,491
Custom Cart
2022/07/24
Gigi The Vegan
225,581
Square Online
2022/07/27

Stores Switching from GoDaddy Online Store To Other Platforms

Over the last 90 days, GoDaddy Online Store has lost 1,024 merchants to competitive platforms.

Here are the top GoDaddy Online Store stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
IndriVanilla
44,103
Shopify
2022/09/13
Monsters Ink
173,590
Custom Cart
2022/09/13
My Pretty Pillowcase
185,753
GoDaddy Online Store
2022/09/26
furaccents.com
188,259
Shopify
2022/07/25
Prescientx
201,945
Shopify
2022/07/26

Get more insights on GoDaddy Online Store stores

Our search interface is easy to use and helps you find the GoDaddy Online Store stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on GoDaddy Online Store stores, create a free account and have a look for yourself.