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The State of GoDaddy Online Store in 2023

Updated Mar 24 2023

GoDaddy Online Store lets you sell online like a pro, even if you’re not.

In this report, we'll cover the following essential statistics on GoDaddy Online Store usage.

Download a complete list of GoDaddy Online Store stores with a paid account.
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GoDaddy Online Store Growth

At present, there are 159,691 live stores running on the GoDaddy Online Store platform.

Here is the historical growth of stores running GoDaddy Online Store.

  • GoDaddy Online Store stores increased 6.3% quarter-over-quarter in 2022 Q4.
  • GoDaddy Online Store stores increased 21% year-over-year in 2022 Q4.
Quarter
New Active Stores
2017 Q1
389
2017 Q2
2,263
2017 Q3
644
2017 Q4
483
2018 Q1
1,466
2018 Q2
1,691
2018 Q3
1,231
2018 Q4
1,343
2019 Q1
1,671
2019 Q2
1,424
2019 Q3
1,322
2019 Q4
1,330
2020 Q1
1,741
2020 Q2
3,641
2020 Q3
6,483
2020 Q4
7,507
2021 Q1
21,847
2021 Q2
20,756
2021 Q3
24,362
2021 Q4
14,710
2022 Q1
4,212
2022 Q2
5,630
2022 Q3
7,702
2022 Q4
8,956
2023 Q1 (to date)
8,638
Cumulative Stores by Quarter

It's hard to know exactly when a GoDaddy Online Store store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On GoDaddy Online Store Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 41.7% of GoDaddy Online Store stores.
  • Facebook is used by 17.1% of GoDaddy Online Store stores.
  • Twitter is used by 9.7% of GoDaddy Online Store stores.
Type
Stores
Instagram
66,646
Facebook
27,356
Twitter
15,481
YouTube
10,113
Tiktok
8,061
Pinterest
6,154
LinkedIn
2,681
Yelp
2,011
Facebook Group
1,935
Snapchat
24

Contact Information On GoDaddy Online Store Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 46% of GoDaddy Online Store stores provide a phone number on their website
  • 37% of GoDaddy Online Store stores have an email on their website
Type
Stores
Phone
73,986
Email
59,598
WhatsApp
262

Top Categories For GoDaddy Online Store Stores

Here is the breakdown of industry verticals for stores on GoDaddy Online Store.

  • 10.4% of GoDaddy Online Store stores sell Apparel products.
  • 9.4% of GoDaddy Online Store stores sell Home & Garden products.
  • 9.4% of GoDaddy Online Store stores sell Beauty & Fitness products.

Top Countries For GoDaddy Online Store Stores

Here are the top countries for stores using GoDaddy Online Store.

  • 43.3% of GoDaddy Online Store stores are in United States
  • 3.9% of GoDaddy Online Store stores are in United Kingdom
  • 2.4% of GoDaddy Online Store stores are in Canada
  • 1.2% of GoDaddy Online Store stores are in Australia
Country
Stores
69,129
3,867
1,897
866
713
160
136
119

With a paid account, stores can also be segmented by region and city.

Number Of Employees For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of employees.

  • 0.1% of GoDaddy Online Store stores have 1 - 9 employees.
  • 0.0% of GoDaddy Online Store stores have 10 - 24 employees.
  • 0.0% of GoDaddy Online Store stores have 25 - 49 employees.
Employees
Stores
1 - 9
85
10 - 24
41
25 - 49
25
50 - 99
22
100 - 249
18
250 - 999
18
1000 - 4999
4
5000+
4

Number Of Products Sold For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of products that they sell.

  • 65.2% of GoDaddy Online Store stores sell 1 - 9 different products.
  • 6.0% of GoDaddy Online Store stores sell 10 - 24 different products.
  • 2.8% of GoDaddy Online Store stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
104,178
10 - 24
9,660
25 - 49
4,406
50 - 99
582
100 - 249
1,755
250 - 999
445
1000 - 4999
65
10000 - 24999
36
25000 - 99999
318
100000 - 249999
150

Top Technologies on GoDaddy Online Store Stores

We're tracking 178 different technologies that have 582,684 collective installs on GoDaddy Online Store stores.

  • Cloudfront CDN is used by 97.5% of GoDaddy Online Store stores.
  • Google Analytics 4 is used by 78.6% of GoDaddy Online Store stores.
  • Google Tag Manager is used by 78.5% of GoDaddy Online Store stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all GoDaddy Online Store stores.

Technology
Stores
155,631
113,623
5,281
1,315
745

Top Shipping Carriers Used By GoDaddy Online Store Stores

  • USPS is used by 3.1% of GoDaddy Online Store stores.
  • UPS is used by 1.4% of GoDaddy Online Store stores.
  • Fedex is used by 0.8% of GoDaddy Online Store stores.

Here are the top 10 shipping carriers across all GoDaddy Online Store stores.

Shipping Carrier
Stores
USPS
4,970
UPS
2,266
Fedex
1,278
Royal Mail
904
Australia Post
309
Canada Post
279
Correos
40
Purolator
32
DHL
21
China Post
5

GoDaddy Online Store Store Top-level Domain Distribution

.com is the most popular top-level domain for GoDaddy Online Store stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 82.8% of GoDaddy Online Store stores have a .com domain.
  • 3.7% of GoDaddy Online Store stores have a .org domain.
  • 3.3% of GoDaddy Online Store stores have a .co.uk domain.
Top-level Domain
Stores
.com
132,223
.org
5,937
.co.uk
5,238
.net
4,123
.ca
2,106
.com.au
1,644
.shop
1,026
.store
569
.us
555
.co
550

Top GoDaddy Online Store Stores

Here are the top stores, powered by GoDaddy Online Store, ordered by store rank.

Name
Domain
Rank
Created
Oddities & Curiosities Expo
13,218
2021/01/15
Bakery
23,536
2021/03/05
louisamayalcott.org
24,286
2016/12/30
The Mimosa House
27,145
2021/04/30
The Chicago Sports Spectacular
27,181
2017/08/25

New GoDaddy Online Store Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Beary sparkles
1,450,979
2023/03/24
Gii‘s Yonii Spot
1,451,064
2023/03/24
Lift Service
1,451,154
2023/03/24
Vulcaine & Co.
1,502,914
2023/03/24
Paul McMahon
1,763,074
2023/03/24

Stores Switching to GoDaddy Online Store From Other Platforms

Over the last 90 days, GoDaddy Online Store has taken 968 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to GoDaddy Online Store from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Lucky Bags Cornhole
89,042
nopCommerce
2023/01/02
SoCal Smoke Shop Online
98,024
BigCommerce
2023/02/27
Concord Teacakes
130,616
Wix
2023/03/10
sosperformance.com
147,832
Custom Cart
2023/01/17
kcworkshop.com
290,670
Custom Cart
2023/03/14

Stores Switching from GoDaddy Online Store To Other Platforms

Over the last 90 days, GoDaddy Online Store has lost 1,007 merchants to competitive platforms.

Here are the top GoDaddy Online Store stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
iamsososhanel.com
70,648
Custom Cart
2023/02/14
Indy Hammered Knives
98,208
WooCommerce
2023/03/14
FERUCCI
99,114
WooCommerce
2023/01/24
Pioneer Arms Corp
138,880
WooCommerce
2023/03/07
Legal CPN.com
227,572
Custom Cart
2023/01/17

Get more insights on GoDaddy Online Store stores

Our search interface is easy to use and helps you find the GoDaddy Online Store stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on GoDaddy Online Store stores, create a free account and have a look for yourself.