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The State of GoDaddy Online Store in 2021

Updated Sep 17 2021

GoDaddy Online Store lets you sell online like a pro, even if you’re not.

In this report, we'll cover the following essential statistics on GoDaddy Online Store usage.

Download a complete list of GoDaddy Online Store stores with a paid account.
Create a free account to get a feel for the data we provide.

GoDaddy Online Store Growth

At present, there are 3,207 live stores running on the GoDaddy Online Store platform.

Here is the historical growth of stores running GoDaddy Online Store.

  • GoDaddy Online Store stores increased 1.6% quarter-over-quarter in 2021 Q2.
  • GoDaddy Online Store stores increased 4% year-over-year in 2021 Q2.
Quarter
New Active Stores
2017 Q1
50
2017 Q2
495
2017 Q3
29
2017 Q4
60
2018 Q1
69
2018 Q2
398
2018 Q3
46
2018 Q4
61
2019 Q1
62
2019 Q2
33
2019 Q3
34
2019 Q4
22
2020 Q1
22
2020 Q2
26
2020 Q3
26
2020 Q4
12
2021 Q1
28
2021 Q2
50
2021 Q3 (to date)
13
Cumulative Stores by Quarter

It's hard to know exactly when a GoDaddy Online Store store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On GoDaddy Online Store Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 22.5% of GoDaddy Online Store stores.
  • Instagram is used by 12.4% of GoDaddy Online Store stores.
  • Twitter is used by 8.6% of GoDaddy Online Store stores.
Type
Stores
Facebook
720
Instagram
398
Twitter
277
Pinterest
149
YouTube
25
Facebook Group
19
LinkedIn
3
Tiktok
1

Contact Information On GoDaddy Online Store Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 50% of GoDaddy Online Store stores provide a phone number on their website
  • 48% of GoDaddy Online Store stores have an email on their website
Type
Stores
Phone
1,609
Email
1,544

Top Categories For GoDaddy Online Store Stores

Here is the breakdown of industry verticals for stores on GoDaddy Online Store.

  • 21.4% of GoDaddy Online Store stores sell Apparel products.
  • 12.3% of GoDaddy Online Store stores sell Home & Garden products.
  • 9.7% of GoDaddy Online Store stores sell Beauty & Fitness products.
  • 8.4% of GoDaddy Online Store stores sell Autos & Vehicles products.

Top Countries For GoDaddy Online Store Stores

Here are the top countries for stores using GoDaddy Online Store.

  • 40.3% of GoDaddy Online Store stores are in United States
  • 4.8% of GoDaddy Online Store stores are in United Kingdom
  • 2.9% of GoDaddy Online Store stores are in Canada
  • 0.8% of GoDaddy Online Store stores are in Australia

With a paid account, stores can also be segmented by region and city.

Number Of Products Sold For GoDaddy Online Store Stores

Here is the breakdown of GoDaddy Online Store stores by the number of products that they sell.

  • 2.2% of GoDaddy Online Store stores sell 1 - 9 different products.
  • 1.8% of GoDaddy Online Store stores sell 25 - 49 different products.
  • 1.7% of GoDaddy Online Store stores sell 10 - 24 different products.
Products Sold
Stores
1 - 9
70
10 - 24
54
25 - 49
59
50 - 99
15
100 - 249
48
250 - 999
23
1000 - 4999
8
5000 - 9999
1

Top Technologies on GoDaddy Online Store Stores

We're tracking 36 different technologies that have 8,262 collective installs on GoDaddy Online Store stores.

  • New Relic is used by 100.0% of GoDaddy Online Store stores.
  • Google Analytics is used by 99.9% of GoDaddy Online Store stores.
  • Yotpo is used by 40.1% of GoDaddy Online Store stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all GoDaddy Online Store stores.

Top Shipping Carriers Used By GoDaddy Online Store Stores

  • USPS is used by 11.6% of GoDaddy Online Store stores.
  • UPS is used by 7.5% of GoDaddy Online Store stores.
  • Fedex is used by 2.3% of GoDaddy Online Store stores.

Here are the top 10 shipping carriers across all GoDaddy Online Store stores.

Shipping Carrier
Stores
USPS
372
UPS
241
Fedex
73
Canada Post
23
Australia Post
8
Purolator
4
Delhivery
1
Japan Post
1
China Post
1
Yamato Transport
1

GoDaddy Online Store Store Top-level Domain Distribution

.com is the most popular top-level domain for GoDaddy Online Store stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 85.5% of GoDaddy Online Store stores have a .com domain.
  • 4.3% of GoDaddy Online Store stores have a .co.uk domain.
  • 3.1% of GoDaddy Online Store stores have a .net domain.
Top-level Domain
Stores
.com
2,741
.co.uk
138
.net
100
.ca
54
.org
49
.com.au
21
.us
16
.biz
14
.in
12
.co
11

Top GoDaddy Online Store Stores

Here are the top stores, powered by GoDaddy Online Store, ordered by store rank.

Name
Domain
Rank
Created
gogoa1.com
35,512
2017/04/28
Indigo Honey
57,048
2016/12/30
csnl.com
75,645
2016/12/30
Whoa Books
108,726
2017/04/28
popartoys.com
126,962
2016/12/30

New GoDaddy Online Store Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
The Bell Collection
2,608,712
2021/09/17
Factory Backing Mx Graphics.
5,152,638
2021/09/17
Freak Outdoors
7,762,007
2021/09/17
magnoliacandle.com
8,146,432
2021/08/13
Simply Natural scentsations
4,471,121
2021/08/06

Stores Switching to GoDaddy Online Store From Other Platforms

Over the last 90 days, GoDaddy Online Store has taken 2,604 merchants from competitive ecommerce platforms.

Platform
Stores
2,602

Here are the top stores that have switched to GoDaddy Online Store from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
gogoa1.com
35,512
Custom Cart
2021/07/21
Indigo Honey
57,048
Custom Cart
2021/07/21
csnl.com
75,645
Custom Cart
2021/07/21
Whoa Books
108,726
Custom Cart
2021/07/21
popartoys.com
126,962
Custom Cart
2021/07/21

Stores Switching from GoDaddy Online Store To Other Platforms

Over the last 90 days, GoDaddy Online Store has lost 27 merchants to competitive platforms.

Platform
Stores

Here are the top GoDaddy Online Store stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Factory Backing MX Graphics
500,884
BigCommerce
2021/09/11
Collectible Art & Frames
1,279,838
Custom Cart
2021/08/13
Online Store
1,422,452
Custom Cart
2021/09/13
Online Store
2,728,969
Custom Cart
2021/09/06
Ali Studios Home Designs
3,330,667
Custom Cart
2021/09/02

Get more insights on GoDaddy Online Store stores

Our search interface is easy to use and helps you find the GoDaddy Online Store stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on GoDaddy Online Store stores, create a free account and have a look for yourself.