The State of Lightspeed in 2023

Founded in 2005, Lightspeed is a point-of-sale and ecommerce software provider based in Montreal, Quebec.

In this report, we'll cover the following essential statistics on Lightspeed usage.

• Lightspeed growth
• Social media usage on Lightspeed stores
• Contact information on Lightspeed stores
• Top categories for Lightspeed stores
• Top countries for Lightspeed stores
• Number of employees for Lightspeed stores
• Number of products sold for Lightspeed stores
• Top Lightspeed technologies
• Top Shipping Carriers used by Lightspeed stores
• Lightspeed store top-level domain distribution
• Top Lightspeed stores
• New Lightspeed stores
• Stores switching to Lightspeed from other platforms
• Stores switching from Lightspeed to other platforms

Lightspeed Growth

At present, there are 23,383 live stores running on the Lightspeed platform.

Here is the historical growth of stores running Lightspeed.

• Lightspeed stores increased 28.1% quarter-over-quarter in 2023 Q3.
• Lightspeed stores increased 156% year-over-year in 2023 Q3.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Lightspeed store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Lightspeed Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 41.7% of Lightspeed stores.
• Instagram is used by 38.1% of Lightspeed stores.
• YouTube is used by 10.2% of Lightspeed stores.

Contact Information On Lightspeed Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 52% of Lightspeed stores provide a phone number on their website
• 19% of Lightspeed stores have an email on their website

Top Categories For Lightspeed Stores

Here is the breakdown of industry verticals for stores on Lightspeed.

• 6.4% of Lightspeed stores sell Apparel products.
• 4.0% of Lightspeed stores sell Sports products.
• 3.2% of Lightspeed stores sell Home & Garden products.

Top Countries For Lightspeed Stores

Here are the top countries for stores using Lightspeed.

• 28.8% of Lightspeed stores are in Netherlands
• 12.3% of Lightspeed stores are in United States
• 5.7% of Lightspeed stores are in Canada
• 4.1% of Lightspeed stores are in Belgium

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Lightspeed Stores

Here is the breakdown of Lightspeed stores by the number of employees.

• 98.2% of Lightspeed stores have Unknown employees.
• 1.1% of Lightspeed stores have 1 - 9 employees.
• 0.4% of Lightspeed stores have 10 - 24 employees.

Number Of Products Sold For Lightspeed Stores

Here is the breakdown of Lightspeed stores by the number of products that they sell.

• 16.6% of Lightspeed stores sell 250 - 999 different products.
• 12.1% of Lightspeed stores sell 100 - 249 different products.
• 8.2% of Lightspeed stores sell 1 - 9 different products.

Top Technologies on Lightspeed Stores

We're tracking 185 different technologies that have 70,190 collective installs on Lightspeed stores.

• Cloudflare is used by 100.0% of Lightspeed stores.
• Google Tag Manager is used by 29.2% of Lightspeed stores.
• Google Adsense is used by 27.8% of Lightspeed stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Lightspeed stores.

Top Shipping Carriers Used By Lightspeed Stores

• USPS is used by 6.4% of Lightspeed stores.
• UPS is used by 6.1% of Lightspeed stores.
• Canada Post is used by 2.4% of Lightspeed stores.

Here are the top 10 shipping carriers across all Lightspeed stores.

Lightspeed Store Top-level Domain Distribution

.com is the most popular top-level domain for Lightspeed stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 67.6% of Lightspeed stores have a .com domain.
• 18.5% of Lightspeed stores have a .nl domain.
• 3.8% of Lightspeed stores have a .be domain.

Top Lightspeed Stores

Here are the top stores, powered by Lightspeed, ordered by store rank.

New Lightspeed Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching to Lightspeed From Other Platforms

Over the last 90 days, Lightspeed has taken 60 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Lightspeed from competitive ecommerce platforms.

Stores Switching from Lightspeed To Other Platforms

Over the last 90 days, Lightspeed has lost 129 merchants to competitive platforms.

Here are the top Lightspeed stores that have recently changed to a competitive platform.

Get more insights on Lightspeed stores

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