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The State of Tiendanube in 2022

Updated Sep 16 2022

Tiendanube is an ecommerce platform that lets you create your online store without difficulties, with affordable prices and the support of a team focused on helping you.

In this report, we'll cover the following essential statistics on Tiendanube usage.

Download a complete list of Tiendanube stores with a paid account.
Create a free account to get a feel for the data we provide.

Tiendanube Growth

At present, there are 79,970 live stores running on the Tiendanube platform.

Here is the historical growth of stores running Tiendanube.

  • Tiendanube stores increased 2.9% quarter-over-quarter in 2022 Q2.
  • Tiendanube stores increased 62% year-over-year in 2022 Q2.
Quarter
New Active Stores
2017 Q1
46
2017 Q2
109
2017 Q3
50
2017 Q4
29
2018 Q1
92
2018 Q2
2,925
2018 Q3
796
2018 Q4
615
2019 Q1
748
2019 Q2
877
2019 Q3
830
2019 Q4
780
2020 Q1
868
2020 Q2
2,254
2020 Q3
1,273
2020 Q4
3,871
2021 Q1
5,309
2021 Q2
8,906
2021 Q3
11,336
2021 Q4
2,859
2022 Q1
3,399
2022 Q2
1,404
2022 Q3 (to date)
30,155
Cumulative Stores by Quarter

It's hard to know exactly when a Tiendanube store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Tiendanube Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 84.0% of Tiendanube stores.
  • Facebook is used by 53.4% of Tiendanube stores.
  • Tiktok is used by 6.2% of Tiendanube stores.
Type
Stores
Instagram
67,170
Facebook
42,709
Tiktok
4,936
YouTube
3,539
Twitter
3,199
Pinterest
1,510
LinkedIn
130
Facebook Group
23

Contact Information On Tiendanube Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 66% of Tiendanube stores have an email on their website
  • 53% of Tiendanube stores provide a phone number on their website
Type
Stores
Email
52,561
Phone
42,064

Top Categories For Tiendanube Stores

Here is the breakdown of industry verticals for stores on Tiendanube.

  • 2.1% of Tiendanube stores sell Apparel products.
  • 0.7% of Tiendanube stores sell Home & Garden products.
  • 0.3% of Tiendanube stores sell Beauty & Fitness products.

Top Countries For Tiendanube Stores

Here are the top countries for stores using Tiendanube.

  • 63.9% of Tiendanube stores are in Brazil
  • 33.2% of Tiendanube stores are in Argentina
  • 1.8% of Tiendanube stores are in Mexico
  • 0.7% of Tiendanube stores are in Colombia
Country
Stores
51,089
26,570
1,457
576
131
19
13

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Tiendanube Stores

Here is the breakdown of Tiendanube stores by the number of employees.

  • 0.1% of Tiendanube stores have 1 - 9 employees.
  • 0.1% of Tiendanube stores have 10 - 24 employees.
  • 0.1% of Tiendanube stores have 100 - 249 employees.
Employees
Stores
1 - 9
107
10 - 24
57
25 - 49
42
50 - 99
32
100 - 249
53
250 - 999
36
1000 - 4999
7

Number Of Products Sold For Tiendanube Stores

Here is the breakdown of Tiendanube stores by the number of products that they sell.

  • 6.4% of Tiendanube stores sell 100 - 249 different products.
  • 4.7% of Tiendanube stores sell 250 - 999 different products.
  • 3.7% of Tiendanube stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
2,377
10 - 24
1,979
25 - 49
2,925
50 - 99
905
100 - 249
5,094
250 - 999
3,795
1000 - 4999
820
5000 - 9999
120
10000 - 24999
69
250000+
141

Top Technologies on Tiendanube Stores

We're tracking 74 different technologies that have 199,792 collective installs on Tiendanube stores.

  • New Relic is used by 99.9% of Tiendanube stores.
  • Facebook Pixel is used by 62.5% of Tiendanube stores.
  • Google Analytics Enhanced Ecommerce is used by 34.4% of Tiendanube stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Tiendanube stores.

Top Shipping Carriers Used By Tiendanube Stores

  • Correios is used by 46.6% of Tiendanube stores.
  • Fedex is used by 0.1% of Tiendanube stores.
  • UPS is used by 0.1% of Tiendanube stores.

Here are the top 8 shipping carriers across all Tiendanube stores.

Shipping Carrier
Stores
Correios
37,298
Fedex
61
UPS
43
Correos
34
DHL
12
USPS
2
TNT
2
China Post
1

Tiendanube Store Top-level Domain Distribution

Here is the top-level domain distribution for Tiendanube stores.

  • 55.6% of Tiendanube stores have a .com.br domain.
  • 22.5% of Tiendanube stores have a .com.ar domain.
  • 17.6% of Tiendanube stores have a .com domain.
Top-level Domain
Stores
.com.br
44,472
.com.ar
17,981
.com
14,094
.ar
646
.com.mx
368
.store
356
.shop
266
.mx
210
.com.co
175
.net.br
164

Top Tiendanube Stores

Here are the top stores, powered by Tiendanube, ordered by store rank.

Name
Domain
Rank
Created
Lolja
10,650
2017/05/26
Nerd Universe
30,689
2016/12/30
LBA Sunglasses Boutique
35,484
2021/05/07
Tienda Online Oficial Perramus
36,334
2018/06/08
CZ10 #CasualGeek
40,200
2017/06/30

New Tiendanube Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
www.realforte.com.br
2,101,651
2022/09/16
planetafiesta.com.ar
2,160,266
2022/09/16
Tienda Online de Rondi
2,894,550
2022/09/16
www.ciclebikeshop.com.br
2,959,093
2022/09/16
finapaixao.com.br
3,165,765
2022/09/16

Stores Switching to Tiendanube From Other Platforms

Over the last 90 days, Tiendanube has taken 1,447 merchants from competitive ecommerce platforms.

Platform
Stores
401
186
59
36

Here are the top stores that have switched to Tiendanube from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Beleza Ruiva
57,901
Tray Commerce
2022/08/02
www.bibliotecaconservadora.com.br
64,256
Shopify
2022/09/03
FOUND IT!
246,775
VTEX
2022/08/01
Stay True Organic
341,805
Shopify
2022/07/16
Livraria Migalhas
344,651
Tray Commerce
2022/09/06

Stores Switching from Tiendanube To Other Platforms

Over the last 90 days, Tiendanube has lost 1,314 merchants to competitive platforms.

Here are the top Tiendanube stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Vaporesso Brasil
72,047
Shopify
2022/07/11
www.thefoodmarket.com.ar
190,937
VTEX
2022/08/15
coleccionzero.com
247,188
Shopify
2022/08/16
locarecosmeticaoficial
380,854
Shopify
2022/08/16
Balaio de Santo
471,738
Loja Integrada
2022/08/02

Get more insights on Tiendanube stores

Our search interface is easy to use and helps you find the Tiendanube stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Tiendanube stores, create a free account and have a look for yourself.