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The State of Mercado Shops in 2021

Updated Sep 17 2021

Mercado Shops is an ecommerce platform that lets you create an online store integrated with the Mercado Libre ecosystem.

In this report, we'll cover the following essential statistics on Mercado Shops usage.

Download a complete list of Mercado Shops stores with a paid account.
Create a free account to get a feel for the data we provide.

Mercado Shops Growth

At present, there are 16,698 live stores running on the Mercado Shops platform.

Here is the historical growth of stores running Mercado Shops.

  • Mercado Shops stores increased 24.3% quarter-over-quarter in 2021 Q2.
  • Mercado Shops stores increased 965% year-over-year in 2021 Q2.
Quarter
New Active Stores
2017 Q1
15
2017 Q2
36
2017 Q3
17
2017 Q4
8
2018 Q1
34
2018 Q2
219
2018 Q3
86
2018 Q4
55
2019 Q1
87
2019 Q2
93
2019 Q3
108
2019 Q4
85
2020 Q1
104
2020 Q2
207
2020 Q3
116
2020 Q4
727
2021 Q1
8,872
2021 Q2
2,672
2021 Q3 (to date)
3,027
Cumulative Stores by Quarter

It's hard to know exactly when a Mercado Shops store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Mercado Shops Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 49.6% of Mercado Shops stores.
  • Instagram is used by 49.4% of Mercado Shops stores.
  • YouTube is used by 13.0% of Mercado Shops stores.
Type
Stores
Facebook
8,277
Instagram
8,249
YouTube
2,176
Twitter
1,233
LinkedIn
8
Tiktok
3
Pinterest
3
Facebook Group
2

Contact Information On Mercado Shops Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 48% of Mercado Shops stores have an email on their website
  • 42% of Mercado Shops stores provide a phone number on their website
Type
Stores
Email
7,943
Phone
6,936

Top Categories For Mercado Shops Stores

Here is the breakdown of industry verticals for stores on Mercado Shops.

  • 0.8% of Mercado Shops stores sell Apparel products.
  • 0.6% of Mercado Shops stores sell Home & Garden products.
  • 0.2% of Mercado Shops stores sell Consumer Electronics products.

Top Countries For Mercado Shops Stores

Here are the top countries for stores using Mercado Shops.

  • 51.3% of Mercado Shops stores are in Brazil
  • 24.9% of Mercado Shops stores are in Argentina
  • 13.2% of Mercado Shops stores are in Mexico
  • 5.4% of Mercado Shops stores are in Colombia
Country
Stores
8,558
4,162
2,208
903
866

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Mercado Shops Stores

Here is the breakdown of Mercado Shops stores by the number of employees.

  • 0.0% of Mercado Shops stores have 25 - 49 employees.
  • 0.0% of Mercado Shops stores have 1 - 9 employees.
  • 0.0% of Mercado Shops stores have 10 - 24 employees.
Employees
Stores
1 - 9
1
10 - 24
1
25 - 49
2
50 - 99
1
250 - 999
1

Number Of Products Sold For Mercado Shops Stores

Here is the breakdown of Mercado Shops stores by the number of products that they sell.

  • 0.3% of Mercado Shops stores sell 1000 - 4999 different products.
  • 0.3% of Mercado Shops stores sell 250 - 999 different products.
  • 0.2% of Mercado Shops stores sell 5000 - 9999 different products.
Products Sold
Stores
1 - 9
8
10 - 24
10
25 - 49
16
50 - 99
2
100 - 249
17
250 - 999
52
1000 - 4999
54
5000 - 9999
28
10000 - 24999
26
25000 - 99999
7

Top Technologies on Mercado Shops Stores

We're tracking 23 different technologies that have 71,018 collective installs on Mercado Shops stores.

  • New Relic is used by 99.9% of Mercado Shops stores.
  • reCAPTCHA is used by 96.3% of Mercado Shops stores.
  • Google Tag Manager is used by 92.6% of Mercado Shops stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Mercado Shops stores.

Top Shipping Carriers Used By Mercado Shops Stores

  • UPS is used by 0.7% of Mercado Shops stores.
  • Fedex is used by 0.0% of Mercado Shops stores.
  • Japan Post is used by 0.0% of Mercado Shops stores.

Here are the top 4 shipping carriers across all Mercado Shops stores.

Shipping Carrier
Stores
UPS
116
Fedex
5
Japan Post
1
Purolator
1

Mercado Shops Store Top-level Domain Distribution

Here is the top-level domain distribution for Mercado Shops stores.

  • 43.6% of Mercado Shops stores have a .com.br domain.
  • 19.0% of Mercado Shops stores have a .com domain.
  • 18.2% of Mercado Shops stores have a .com.ar domain.
Top-level Domain
Stores
.com.br
7,275
.com
3,179
.com.ar
3,033
.cl
768
.com.mx
756
.mx
290
.com.co
263
.ar
186
.co
140
.store
132

Top Mercado Shops Stores

Here are the top stores, powered by Mercado Shops, ordered by store rank.

Name
Domain
Rank
Created
CYA MODA
cyamoda.com
9,748
2018/12/14
Creciendo Mega Baby Store
creciendo.com
43,283
2020/12/18
Un Mate
un-mate.com.ar
68,575
2020/06/05
JAGUAROFICIAL
www.tienda.jaguarshoes.com.ar
70,596
2021/05/21
Tecnofast (IT BROKERS SA)
tecnofast.com.ar
87,868
2020/12/18

New Mercado Shops Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
DEMUEBLES.COM.AR
demuebles.com.ar
1,976,748
2021/09/17
BERGALLOYPASTRONE
tienda.bergalloypastrone.com
1,983,958
2021/09/17
TIENDABATENNIS
store.batennis.com
2,027,139
2021/09/17
Tienda Online
tienda.maldon.com.ar
2,056,992
2021/09/17
GENERACIONUNO
tienda.generacionuno.com.ar
2,077,662
2021/09/17

Stores Switching to Mercado Shops From Other Platforms

Over the last 90 days, Mercado Shops has taken 385 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Mercado Shops from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Un Mate
un-mate.com.ar
68,575
WooCommerce
2021/09/14
INTEGRADOS ARGENTINOS
integradosargentinos.com
196,264
Custom Cart
2021/07/31
Toyo Foods
toyofoods.com.mx
384,295
WooCommerce
2021/07/31
BATCAR BATERIAS
batcar.com.ar
580,107
WooCommerce
2021/07/08
GOLFLAB PROSHOP
golflab.com.ar
642,043
Custom Cart
2021/07/08

Stores Switching from Mercado Shops To Other Platforms

Over the last 90 days, Mercado Shops has lost 265 merchants to competitive platforms.

Here are the top Mercado Shops stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.oneillargentina.com
www.oneillargentina.com
704,522
Shopify
2021/08/26
Planeta do BebĂȘ
www.planetadobebe.com.br
909,277
VTEX
2021/08/26
Tienda Online de Grinnibe
www.grinnibe.com.ar
956,446
Tiendanube
2021/08/19
tiendadurlock.com.ar
tiendadurlock.com.ar
1,049,404
Tiendanube
2021/07/24
TACOAUDIO
www.tacoaudio.com
1,092,827
Shopify
2021/07/16

Get more insights on Mercado Shops stores

Our search interface is easy to use and helps you find the Mercado Shops stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Mercado Shops stores, create a free account and have a look for yourself.