The State of Mercado Shops in 2026

Mercado Shops is an ecommerce platform that lets you create an online store integrated with the Mercado Libre ecosystem.

In this report, we'll cover the following essential statistics on Mercado Shops usage.

• Mercado Shops growth
• Social media usage on Mercado Shops stores
• Contact information on Mercado Shops stores
• Top categories for Mercado Shops stores
• Top countries for Mercado Shops stores
• Number of employees for Mercado Shops stores
• Number of products sold for Mercado Shops stores
• Top Mercado Shops technologies
• Mercado Shops store top-level domain distribution
• Top Mercado Shops stores
• New Mercado Shops stores
• Stores switching from Mercado Shops to other platforms

Mercado Shops Growth

At present, there are 31 live stores running on the Mercado Shops platform.

Here is the historical growth of stores running Mercado Shops.

• Mercado Shops stores decreased -99.9% quarter-over-quarter in 2025 Q4.
• Mercado Shops stores decreased -51% year-over-year in 2025 Q4.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Mercado Shops store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Mercado Shops Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 45.2% of Mercado Shops stores.
• Instagram is used by 41.9% of Mercado Shops stores.
• YouTube is used by 16.1% of Mercado Shops stores.

Contact Information On Mercado Shops Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 42% of Mercado Shops stores have an email on their website
• 13% of Mercado Shops stores provide a phone number on their website

Top Categories For Mercado Shops Stores

Here is the breakdown of industry verticals for stores on Mercado Shops.

• 9.7% of Mercado Shops stores sell Apparel products.
• 9.7% of Mercado Shops stores sell Autos & Vehicles products.
• 9.7% of Mercado Shops stores sell Beauty & Fitness products.

Top Countries For Mercado Shops Stores

Here are the top countries for stores using Mercado Shops.

• 35.5% of Mercado Shops stores are in Mexico
• 22.6% of Mercado Shops stores are in Brazil
• 19.4% of Mercado Shops stores are in Argentina
• 9.7% of Mercado Shops stores are in Chile

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Mercado Shops Stores

Here is the breakdown of Mercado Shops stores by the number of employees.

• 100.0% of Mercado Shops stores have Unknown employees.

Number Of Products Sold For Mercado Shops Stores

Here is the breakdown of Mercado Shops stores by the number of products that they sell.

• 22.6% of Mercado Shops stores sell 1 - 9 different products.
• 12.9% of Mercado Shops stores sell 250 - 999 different products.
• 9.7% of Mercado Shops stores sell 10 - 24 different products.

Top Technologies on Mercado Shops Stores

We're tracking 22 different technologies that have 172 collective installs on Mercado Shops stores.

• New Relic is used by 83.9% of Mercado Shops stores.
• Google Tag Manager is used by 61.3% of Mercado Shops stores.
• Google Ads Pixel is used by 58.1% of Mercado Shops stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Mercado Shops stores.

Mercado Shops Store Top-level Domain Distribution

.com is the most popular top-level domain for Mercado Shops stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 38.7% of Mercado Shops stores have a .com domain.
• 16.1% of Mercado Shops stores have a .com.mx domain.
• 9.7% of Mercado Shops stores have a .cl domain.

Top Mercado Shops Stores

Here are the top stores, powered by Mercado Shops, ordered by store rank.

New Mercado Shops Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching from Mercado Shops To Other Platforms

Over the last 90 days, Mercado Shops has lost 1,408 merchants to competitive platforms.

Here are the top Mercado Shops stores that have recently changed to a competitive platform.

Get more insights on Mercado Shops stores

Our search interface is easy to use and helps you find the Mercado Shops stores that are relevant to you.

You can segment stores on a variety of dimensions:

• Social Media accounts
• Email address
• Phone numbers
• Country
• Third-party technologies
• Creation date
• Platform
• Top-level domains
• Domain status
• Domain type

Filter on stores with Facebook accounts.

For more insights on Mercado Shops stores, create a free account and have a look for yourself.