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Ecommerce stores using Hotjar

Updated Jan 10 2025

Hotjar lets you see how visitors are really using your website, collect user feedback and turn more visitors into customers.

Get more information from the Hotjar website.

Hotjar is currently installed on 330,122 ecommerce stores.

In this report, we'll cover the following statistics on usage of Hotjar on ecommerce stores.

  • Hotjar usage on ecommerce stores
  • Top stores using Hotjar
  • Stores that have recently installed Hotjar
  • Top ecommerce platforms for stores with Hotjar installed
  • Top categories for stores with Hotjar installed
  • Top countries for stores with Hotjar installed

    • Download a complete list of stores using Hotjar with a paid account.
    Create a free account to get a feel for the data we provide.
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    Hotjar Usage On Ecommerce Stores

    Hotjar is currently installed on 330,122 ecommerce stores.

    • Installs for Hotjar decreased -0.6% quarter-over-quarter.
    • Installs for Hotjar increased 8.1% year-over-year.
    Installs of Hotjar over Time

    Top Stores using Hotjar

    Here are the top 0 stores running Hotjar ordered by store rank.

    Name
    Domain
    Rank
    Created
    The Kitchn
    www.thekitchn.com
    30
    2020/08/14
    Mercado Livre Brasil
    www.mercadolivre.com.br
    34
    2016/12/30
    Mercado Libre México
    www.mercadolibre.com.mx
    89
    2016/12/30
    VCA Animal Hospitals
    vcahospitals.com
    111
    2016/12/30
    Stanley 1913
    www.stanley1913.com
    117
    2020/09/04

    Stores That Have Recently Installed Hotjar

    Here are the stores that have installed Hotjar most recently.

    Name
    Domain
    Rank
    Installed At
    ANTIGO - p2go
    31849c-ba.myshopify.com
    12,770,077
    2025/01/11
    Hoseiki Jewelry
    vn-hoseiki.glopalstore.com
    11,820,943
    2025/01/11
    3eda takmili
    babyhealths.com
    3,541,746
    2025/01/11
    Grace & Co. Boutique
    graceco.commentsold.com
    12,285,174
    2025/01/11
    Eurcan Tile
    www.eurcantile.com
    6,275,356
    2025/01/11

    Top Ecommerce Platforms for stores using Hotjar

    Here is the ecommerce platform breakdown for stores with Hotjar installed.

    • 21.9% of stores using Hotjar are on WooCommerce
    • 17.8% of stores using Hotjar are on Shopify
    • 16.3% of stores using Hotjar are on Custom Cart
    • 10.5% of stores using Hotjar are on Spring
    Top-level Domain
    Stores
    WooCommerce
    72,302
    Shopify
    58,838
    Custom Cart
    53,871
    Spring
    34,772
    Mercado Shops
    32,580
    SHOPLINE
    11,626
    Magento
    9,401
    Salla
    8,582
    Mijnwebwinkel
    5,512
    PrestaShop
    5,031
    OpenCart
    3,180
    Zid
    2,907
    Tray Commerce
    2,896
    Wix
    1,833
    BigCommerce
    1,717
    Squarespace
    1,633
    YouCan
    1,533
    Kajabi
    1,392
    Tiendanube
    1,391
    VTEX
    1,301

    Top Categories for stores using Hotjar

    Here are the top 10 industry verticals for stores using Hotjar.

    • 14.1% of stores using Hotjar sell Apparel products.
    • 6.8% of stores using Hotjar sell Food & Drink products.
    • 6.6% of stores using Hotjar sell Home & Garden products.
    Category
    Stores
    None
    170,121
    Apparel
    46,406
    Food & Drink
    22,541
    Home & Garden
    21,833
    Beauty & Fitness
    13,144
    Health
    9,334
    Business & Industrial
    8,623
    People & Society
    7,442
    Arts & Entertainment
    6,495
    Sports
    5,975

    Top Countries for stores using Hotjar

    Here is the country platform breakdown for stores with Hotjar installed.

    • 22.5% of stores using Hotjar are in Unknown
    • 14.6% of stores using Hotjar are in United States
    • 10.8% of stores using Hotjar are in Brazil
    • 4.6% of stores using Hotjar are in United Kingdom
    Country
    Stores
    None
    74,380
    United States
    48,343
    Brazil
    35,700
    United Kingdom
    15,303
    Netherlands
    14,882
    Germany
    10,356
    Australia
    8,722
    Taiwan
    8,332
    Argentina
    7,781
    Mexico
    7,271

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

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    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.