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The State of SHOPLINE in 2022

Updated Dec 2 2022

SHOPLINE provides a total commerce solution and customised services to support businesses of all sizes to go online and go global.

In this report, we'll cover the following essential statistics on SHOPLINE usage.

Download a complete list of SHOPLINE stores with a paid account.
Create a free account to get a feel for the data we provide.

SHOPLINE Growth

At present, there are 30,312 live stores running on the SHOPLINE platform.

Here is the historical growth of stores running SHOPLINE.

  • SHOPLINE stores increased 58.5% quarter-over-quarter in 2022 Q3.
  • SHOPLINE stores increased 107% year-over-year in 2022 Q3.
Quarter
New Active Stores
2017 Q1
24
2017 Q2
64
2017 Q3
34
2017 Q4
20
2018 Q1
89
2018 Q2
2,016
2018 Q3
334
2018 Q4
307
2019 Q1
343
2019 Q2
408
2019 Q3
441
2019 Q4
418
2020 Q1
460
2020 Q2
674
2020 Q3
437
2020 Q4
1,684
2021 Q1
967
2021 Q2
1,127
2021 Q3
1,148
2021 Q4
879
2022 Q1
902
2022 Q2
1,657
2022 Q3
8,527
2022 Q4 (to date)
7,202
Cumulative Stores by Quarter

It's hard to know exactly when a SHOPLINE store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On SHOPLINE Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 27.9% of SHOPLINE stores.
  • Instagram is used by 20.9% of SHOPLINE stores.
  • YouTube is used by 4.7% of SHOPLINE stores.
Type
Stores
Facebook
8,468
Instagram
6,342
YouTube
1,432
Pinterest
268
Twitter
263
Facebook Group
258
Tiktok
227
LinkedIn
219
Snapchat
7

Contact Information On SHOPLINE Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 38% of SHOPLINE stores have an email on their website
  • 31% of SHOPLINE stores provide a phone number on their website
Type
Stores
Email
11,485
Phone
9,268

Top Categories For SHOPLINE Stores

Here is the breakdown of industry verticals for stores on SHOPLINE.

  • 21.9% of SHOPLINE stores sell Apparel products.
  • 7.4% of SHOPLINE stores sell Home & Garden products.
  • 7.0% of SHOPLINE stores sell Food & Drink products.

Top Countries For SHOPLINE Stores

Here are the top countries for stores using SHOPLINE.

  • 27.1% of SHOPLINE stores are in Taiwan
  • 20.6% of SHOPLINE stores are in United States
  • 13.4% of SHOPLINE stores are in Hong Kong
  • 12.7% of SHOPLINE stores are in Japan
Country
Stores
8,226
4,050
3,845
993
519
374
192

With a paid account, stores can also be segmented by region and city.

Number Of Employees For SHOPLINE Stores

Here is the breakdown of SHOPLINE stores by the number of employees.

  • 0.3% of SHOPLINE stores have 1 - 9 employees.
  • 0.2% of SHOPLINE stores have 10 - 24 employees.
  • 0.1% of SHOPLINE stores have 50 - 99 employees.
Employees
Stores
1 - 9
105
10 - 24
54
25 - 49
33
50 - 99
34
100 - 249
33
250 - 999
33
1000 - 4999
13
5000+
8

Number Of Products Sold For SHOPLINE Stores

Here is the breakdown of SHOPLINE stores by the number of products that they sell.

  • 15.9% of SHOPLINE stores sell 1 - 9 different products.
  • 11.5% of SHOPLINE stores sell 100 - 249 different products.
  • 10.1% of SHOPLINE stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
4,813
10 - 24
2,879
25 - 49
3,075
50 - 99
695
100 - 249
3,489
250 - 999
1,688
1000 - 4999
319
5000 - 9999
48
10000 - 24999
24
250000+
135

Top Technologies on SHOPLINE Stores

We're tracking 91 different technologies that have 170,450 collective installs on SHOPLINE stores.

  • Facebook Pixel is used by 60.0% of SHOPLINE stores.
  • Cloudflare CDN is used by 52.2% of SHOPLINE stores.
  • Cloudfront CDN is used by 44.5% of SHOPLINE stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all SHOPLINE stores.

Technology
Stores
13,362
13,344
13,344
13,337
13,266

Top Shipping Carriers Used By SHOPLINE Stores

  • USPS is used by 5.2% of SHOPLINE stores.
  • Fedex is used by 4.1% of SHOPLINE stores.
  • UPS is used by 3.9% of SHOPLINE stores.

Here are the top 10 shipping carriers across all SHOPLINE stores.

Shipping Carrier
Stores
USPS
1,563
Fedex
1,234
UPS
1,179
SF Express
576
DHL
190
China Post
89
Japan Post
53
Sagawa Express
52
Yamato Transport
52
Royal Mail
43

SHOPLINE Store Top-level Domain Distribution

.com is the most popular top-level domain for SHOPLINE stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 53.5% of SHOPLINE stores have a .com domain.
  • 10.9% of SHOPLINE stores have a .shop domain.
  • 7.0% of SHOPLINE stores have a .com.tw domain.
Top-level Domain
Stores
.com
16,224
.shop
3,299
.com.tw
2,118
.top
1,019
.store
1,009
.co
895
.club
583
.com.hk
582
.tw
487
.online
424

Top SHOPLINE Stores

Here are the top stores, powered by SHOPLINE, ordered by store rank.

Name
Domain
Rank
Created
New Taiwan Dollar
16,871
2018/11/30
New Taiwan Dollar
18,196
2018/06/08
New Taiwan Dollar
18,499
2016/12/30
Frame Studio
18,877
2020/12/11
New Taiwan Dollar
19,500
2017/10/27

New SHOPLINE Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
RESET
905,479
2022/12/02
New Taiwan Dollar
3,327,211
2022/12/02
Hong Kong Dollar
4,872,427
2022/12/02
857snacks.myshopline.com
5,808,174
2022/12/02
Hong Kong Dollar
5,818,957
2022/12/02

Stores Switching to SHOPLINE From Other Platforms

Over the last 90 days, SHOPLINE has taken 1,850 merchants from competitive ecommerce platforms.

Platform
Stores
570
450
306
28
16
13

Here are the top stores that have switched to SHOPLINE from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
//jd.ru
28,013
Shopify
2022/10/19
MYEYEBB
50,984
Shopify
2022/12/03
sexangelbaby.com
56,750
WooCommerce
2022/11/01
New Taiwan Dollar
58,007
Custom Cart
2022/09/11
Coleyes
70,418
Shopify
2022/11/17

Stores Switching from SHOPLINE To Other Platforms

Over the last 90 days, SHOPLINE has lost 485 merchants to competitive platforms.

Here are the top SHOPLINE stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
jojome悄悄美官方旗艦店
277,892
91APP
2022/10/10
HPUY.COM Enjoy Appliance Repair
524,697
Shopify
2022/12/01
inselife
637,762
Shopify
2022/10/24
ANVI
673,741
Shopify
2022/11/14
www.doggywants.com.tw
676,969
91APP
2022/11/07

Get more insights on SHOPLINE stores

Our search interface is easy to use and helps you find the SHOPLINE stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on SHOPLINE stores, create a free account and have a look for yourself.