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The State of ShopBase in 2024

Updated Feb 23 2024

In this report, we'll cover the following essential statistics on ShopBase usage.

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Create a free account to get a feel for the data we provide.

ShopBase Growth

At present, there are 10,045 live stores running on the ShopBase platform.

Here is the historical growth of stores running ShopBase.

  • ShopBase stores increased 17.4% quarter-over-quarter in 2023 Q4.
  • ShopBase stores increased 102% year-over-year in 2023 Q4.
Quarter
Active Stores
2021 Q2
4,421
2021 Q3
4,187
2021 Q4
5,094
2022 Q1
4,573
2022 Q2
4,882
2022 Q3
5,593
2022 Q4
5,158
2023 Q1
7,629
2023 Q2
8,125
2023 Q3
8,776
2023 Q4
10,190
2024 Q1 (to date)
10,045
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a ShopBase store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On ShopBase Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 5.1% of ShopBase stores.
  • Instagram is used by 4.7% of ShopBase stores.
  • Pinterest is used by 2.2% of ShopBase stores.
Type
Stores
Facebook
516
Instagram
472
Pinterest
225
YouTube
139
Twitter
128
Tiktok
110
Facebook Group
52
LinkedIn
7
Yelp
4
WhatsApp
4
Snapchat
4

Contact Information On ShopBase Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 90% of ShopBase stores have an email on their website
  • 56% of ShopBase stores provide a phone number on their website
Type
Stores
Email
9,022
Phone
5,598

Top Categories For ShopBase Stores

Here is the breakdown of industry verticals for stores on ShopBase.

  • 33.6% of ShopBase stores sell Apparel products.
  • 18.3% of ShopBase stores sell Home & Garden products.
  • 8.1% of ShopBase stores sell Pets & Animals products.

Top Countries For ShopBase Stores

Here are the top countries for stores using ShopBase.

  • 6.0% of ShopBase stores are in United States
  • 1.1% of ShopBase stores are in Vietnam
  • 1.0% of ShopBase stores are in United Kingdom
  • 0.2% of ShopBase stores are in Tokelau
Country
Stores
112
23
16
15
14
8

With a paid account, stores can also be segmented by region and city.

Number Of Employees For ShopBase Stores

Here is the breakdown of ShopBase stores by the number of employees.

  • 99.9% of ShopBase stores have Unknown employees.
  • 0.1% of ShopBase stores have 1 - 9 employees.
  • 0.0% of ShopBase stores have 25 - 49 employees.
Employees
Stores
Unknown
10,033
1 - 9
9
25 - 49
1
50 - 99
1
250 - 999
1

Number Of Products Sold For ShopBase Stores

Here is the breakdown of ShopBase stores by the number of products that they sell.

  • 10.0% of ShopBase stores sell 1 - 9 different products.
  • 3.4% of ShopBase stores sell 10 - 24 different products.
  • 2.9% of ShopBase stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
1,000
10 - 24
342
25 - 49
294
50 - 99
49
100 - 249
289
250 - 999
238
1000 - 4999
80
5000 - 9999
11
10000 - 24999
34
25000 - 99999
12

Top Technologies on ShopBase Stores

We're tracking 77 different technologies that have 80,042 collective installs on ShopBase stores.

  • Vue Storefront is used by 100.0% of ShopBase stores.
  • Klaviyo is used by 99.2% of ShopBase stores.
  • Snap Pixel is used by 99.1% of ShopBase stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all ShopBase stores.

Technology
Stores
9,964
9,952
9,949
9,949
2,926

Top Shipping Carriers Used By ShopBase Stores

  • USPS is used by 97.5% of ShopBase stores.
  • Fedex is used by 3.4% of ShopBase stores.
  • UPS is used by 2.1% of ShopBase stores.

Here are the top 10 shipping carriers across all ShopBase stores.

Shipping Carrier
Stores
USPS
9,794
Fedex
344
UPS
214
China Post
53
DHL
28
Canada Post
20
Australia Post
17
Correos
14
Purolator
9
Royal Mail
7

ShopBase Store Top-level Domain Distribution

.com is the most popular top-level domain for ShopBase stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 74.8% of ShopBase stores have a .com domain.
  • 9.2% of ShopBase stores have a .co domain.
  • 4.2% of ShopBase stores have a .shop domain.
Top-level Domain
Stores
.com
7,509
.co
929
.shop
423
.store
366
.net
173
.website
104
.online
73
.us
66
.site
62
.top
57

Top ShopBase Stores

Here are the top stores, powered by ShopBase, ordered by store rank.

Name
Domain
Rank
Created
Gear Anime
120,530
2018/08/10
Skullridding
177,586
2022/06/10
LegionKick
276,913
2022/11/25
Brixtee Apparel
294,603
2019/04/05
Cutpopup
295,574
2022/04/29

New ShopBase Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
potoo shop
5,860,107
2024/02/23
OneAds Academy
5,936,504
2024/02/23
Toptrendygear
6,003,313
2024/02/23
Toptrendygear
6,004,271
2024/02/23
MydogArts
6,010,276
2024/02/23

Stores Switching to ShopBase From Other Platforms

Over the last 90 days, ShopBase has taken 168 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to ShopBase from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Actionwow
441,021
WooCommerce
2023/12/27
Pfyshop.com
564,906
WooCommerce
2024/01/18
Pofily
685,644
Shopify
2024/02/01
pamaheart
903,574
Shopify
2023/12/14
CF Store
911,707
WooCommerce
2024/02/20

Stores Switching from ShopBase To Other Platforms

Over the last 90 days, ShopBase has lost 251 merchants to competitive platforms.

Platform
Stores
109
44
3
1

Here are the top ShopBase stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
StanyStore
1,308,292
WooCommerce
2024/01/08
3dfuncollect.com
1,448,641
WooCommerce
2024/02/10
greenutilityltd.online
3,571,168
WooCommerce
2024/01/29
Wsvlone
3,584,319
Shoplazza
2023/12/07
Sneaker Ally
4,389,202
WooCommerce
2023/12/25

Get more insights on ShopBase stores

Our search interface is easy to use and helps you find the ShopBase stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on ShopBase stores, create a free account and have a look for yourself.