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The State of OEMSaaS in 2025

Updated Apr 18 2025

In this report, we'll cover the following essential statistics on OEMSaaS usage.

Download a complete list of OEMSaaS stores with a paid account.
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OEMSaaS Growth

At present, there are 2,556 live stores running on the OEMSaaS platform.

Here is the historical growth of stores running OEMSaaS.

  • OEMSaaS stores increased 3.0% quarter-over-quarter in 2025 Q1.
  • OEMSaaS stores decreased -88% year-over-year in 2025 Q1.
Quarter
Active Stores
2022 Q2
730
2022 Q3
6,065
2022 Q4
9,347
2023 Q1
13,808
2023 Q2
15,781
2023 Q3
13,242
2023 Q4
24,621
2024 Q1
20,923
2024 Q2
21,041
2024 Q3
5,881
2024 Q4
44
2025 Q1
2,482
2025 Q2 (to date)
2,556
Active Stores by Quarter
2022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q202,0004,0006,0008,00010,00012,00014,00016,00018,00020,00022,00024,00026,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a OEMSaaS store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On OEMSaaS Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • WhatsApp is used by 3.9% of OEMSaaS stores.
  • Instagram is used by 2.7% of OEMSaaS stores.
  • YouTube is used by 2.2% of OEMSaaS stores.
Type
Stores
WhatsApp
99
Instagram
69
YouTube
57
Tiktok
34
Facebook
31
Pinterest
27
Twitter
25
Facebook Group
25
LinkedIn
10

Contact Information On OEMSaaS Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 64% of OEMSaaS stores have an email on their website
  • 18% of OEMSaaS stores provide a phone number on their website
Type
Stores
Email
1,634
Phone
461

Top Categories For OEMSaaS Stores

Here is the breakdown of industry verticals for stores on OEMSaaS.

  • 52.8% of OEMSaaS stores sell Apparel products.
  • 7.6% of OEMSaaS stores sell Home & Garden products.
  • 6.5% of OEMSaaS stores sell Sports products.
ApparelHome & GardenSportsConsumer ElectronicsBeauty & FitnessComputersToys & HobbiesScienceHealth

Top Countries For OEMSaaS Stores

Here are the top countries for stores using OEMSaaS.

  • 89.3% of OEMSaaS stores are in Spain
  • 4.4% of OEMSaaS stores are in United States
  • 2.3% of OEMSaaS stores are in China
  • 0.8% of OEMSaaS stores are in United Kingdom
Country
Stores
2,282
59
8
4
SpainUnited StatesChina

With a paid account, stores can also be segmented by region and city.

Number Of Employees For OEMSaaS Stores

Here is the breakdown of OEMSaaS stores by the number of employees.

  • 99.8% of OEMSaaS stores have Unknown employees.
  • 0.2% of OEMSaaS stores have 100 - 249 employees.
  • 0.0% of OEMSaaS stores have 10 - 24 employees.
Employees
Stores
Unknown
2,550
10 - 24
1
100 - 249
5
Unknown

Number Of Products Sold For OEMSaaS Stores

Here is the breakdown of OEMSaaS stores by the number of products that they sell.

  • 23.6% of OEMSaaS stores sell 1 - 9 different products.
  • 2.7% of OEMSaaS stores sell 100 - 249 different products.
  • 2.3% of OEMSaaS stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
602
10 - 24
37
25 - 49
59
50 - 99
17
100 - 249
68
250 - 999
50
1000 - 4999
29
5000 - 9999
8
10000 - 24999
8
1 - 910 - 2425 - 4950 - 99100 - 249250 - 9991000 - 4999

Top Technologies on OEMSaaS Stores

We're tracking 47 different technologies that have 7,955 collective installs on OEMSaaS stores.

  • Cloudflare is used by 80.9% of OEMSaaS stores.
  • Cloudflare CDN is used by 80.7% of OEMSaaS stores.
  • YouTube Player is used by 44.6% of OEMSaaS stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all OEMSaaS stores.

Top Shipping Carriers Used By OEMSaaS Stores

  • UPS is used by 8.0% of OEMSaaS stores.
  • USPS is used by 7.8% of OEMSaaS stores.
  • Fedex is used by 7.7% of OEMSaaS stores.

Here are the top 10 shipping carriers across all OEMSaaS stores.

Shipping Carrier
Stores
UPS
205
USPS
199
Fedex
197
China Post
22
Royal Mail
15
Canada Post
6
DHL
6
Australia Post
3
PostNord
2
YunExpress
1

OEMSaaS Store Top-level Domain Distribution

.com is the most popular top-level domain for OEMSaaS stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 43.7% of OEMSaaS stores have a .com domain.
  • 39.9% of OEMSaaS stores have a .shop domain.
  • 3.5% of OEMSaaS stores have a .store domain.
Top-level Domain
Stores
.com
1,117
.shop
1,021
.store
89
.top
69
.ru
49
.cn
31
.net
28
.live
21
.org
19
.life
17
.com.shop.store.top.ru

Top OEMSaaS Stores

Here are the top stores, powered by OEMSaaS, ordered by store rank.

Name
Domain
Rank
Created
ancheer electric bike
www.ancheer.shop
42,753
2024/11/22
RAZ Vape
84,039
2024/02/09
Ujersey
www.ujersey.shop
196,130
2024/11/15
Uootd
296,429
2024/05/31
colareps.com
300,788
2024/07/19

New OEMSaaS Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
rimisneaker
www.ttudnfer.shop
4,998,638
2025/04/18
rimisneaker
www.gcfbrwky.shop
6,645,668
2025/04/18
GODSPEEDHOODIE
www.godspeedhoodie.shop
6,769,622
2025/04/18
www.kstchenjewelry.com
6,810,620
2025/04/18
Ecoalf
www.ecoalfmall.shop
6,848,384
2025/04/18

Stores Switching to OEMSaaS From Other Platforms

Over the last 90 days, OEMSaaS has taken 1,026 merchants from competitive ecommerce platforms.

Custom CartSHOPLINEWooCommerceShopifyShoplazza

Here are the top stores that have switched to OEMSaaS from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Yearst
304,735
Custom Cart
2025/02/18
Watens
540,702
Shoplazza
2025/02/12
Vape.org
661,867
Custom Cart
2025/02/18
Gorstore
687,616
Custom Cart
2025/04/15
Ann Taylor Factory Online
779,032
Custom Cart
2025/02/18

Stores Switching from OEMSaaS To Other Platforms

Over the last 90 days, OEMSaaS has lost 1,100 merchants to competitive platforms.

Custom Cart

Here are the top OEMSaaS stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
weareanimecollectors
61,330
Custom Cart
2025/03/16
Charming
300,011
Custom Cart
2025/02/12
Raz Vape
442,843
Custom Cart
2025/02/18
LULU IN THE SKY
513,969
Custom Cart
2025/02/12
Warning - G***c
595,628
Custom Cart
2025/02/05

Get more insights on OEMSaaS stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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