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The State of OEMSaaS in 2022

Updated May 20 2022

In this report, we'll cover the following essential statistics on OEMSaaS usage.

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OEMSaaS Growth

At present, there are 255 live stores running on the OEMSaaS platform.

Here is the historical growth of stores running OEMSaaS.

  • OEMSaaS stores increased 40.8% quarter-over-quarter in 2022 Q1.
  • OEMSaaS stores increased 200% year-over-year in 2022 Q1.
Quarter
New Active Stores
2017 Q1
1
2017 Q2
1
2017 Q3
1
2018 Q1
1
2018 Q2
1
2018 Q3
1
2019 Q1
1
2019 Q2
1
2019 Q3
1
2019 Q4
4
2020 Q3
3
2020 Q4
2
2021 Q1
2
2021 Q2
3
2021 Q3
5
2021 Q4
18
2022 Q1
20
2022 Q2 (to date)
186
Cumulative Stores by Quarter

It's hard to know exactly when a OEMSaaS store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On OEMSaaS Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Tiktok is used by 2.7% of OEMSaaS stores.
Type
Stores
Tiktok
7

Contact Information On OEMSaaS Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 29% of OEMSaaS stores have an email on their website
  • 12% of OEMSaaS stores provide a phone number on their website
Type
Stores
Email
74
Phone
30

Top Categories For OEMSaaS Stores

Here is the breakdown of industry verticals for stores on OEMSaaS.

  • 26.7% of OEMSaaS stores sell Home & Garden products.
  • 23.1% of OEMSaaS stores sell Apparel products.
  • 22.0% of OEMSaaS stores sell Sports products.

Top Countries For OEMSaaS Stores

Here are the top countries for stores using OEMSaaS.

  • 51.4% of OEMSaaS stores are in United States
  • 47.8% of OEMSaaS stores are in Spain
  • 0.8% of OEMSaaS stores are in Canada
Country
Stores
122
2

With a paid account, stores can also be segmented by region and city.

Top Technologies on OEMSaaS Stores

We're tracking 11 different technologies that have 716 collective installs on OEMSaaS stores.

  • Cloudflare CDN is used by 99.2% of OEMSaaS stores.
  • Facebook Pixel is used by 84.3% of OEMSaaS stores.
  • Snap Pixel is used by 84.3% of OEMSaaS stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all OEMSaaS stores.

Top Shipping Carriers Used By OEMSaaS Stores

  • UPS is used by 31.4% of OEMSaaS stores.
  • USPS is used by 9.4% of OEMSaaS stores.
  • Fedex is used by 4.7% of OEMSaaS stores.

Here are the top 4 shipping carriers across all OEMSaaS stores.

Shipping Carrier
Stores
UPS
80
USPS
24
Fedex
12
China Post
4

OEMSaaS Store Top-level Domain Distribution

.com is the most popular top-level domain for OEMSaaS stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 72.2% of OEMSaaS stores have a .com domain.
  • 11.4% of OEMSaaS stores have a .shop domain.
  • 7.1% of OEMSaaS stores have a .top domain.
Top-level Domain
Stores
.com
184
.shop
29
.top
18
.store
12
.cc
3
.online
3
.club
2
.us
2
.space
1
.xyz
1

Top OEMSaaS Stores

Here are the top stores, powered by OEMSaaS, ordered by store rank.

Name
Domain
Rank
Created
kuku
2,520,405
2020/12/18
counr
2,675,407
2022/05/13
mili
2,872,505
2022/02/25
ww01
2,874,379
2022/05/13
Keen Footwear Online Store
2,875,330
2022/05/06

New OEMSaaS Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
towse
2,876,150
2022/05/20
asttaxshop.com
2,885,567
2022/05/20
shigleys
3,135,401
2022/05/20
TileaTo
3,138,093
2022/05/20
hgrle
8,041,320
2022/05/20

Stores Switching to OEMSaaS From Other Platforms

Over the last 90 days, OEMSaaS has taken 84 merchants from competitive ecommerce platforms.

Platform
Stores
10
9

Here are the top stores that have switched to OEMSaaS from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
mili
2,872,505
Shopify
2022/04/30
Keen Footwear Online Store
2,875,330
Shopyy
2022/05/20
hoka
2,913,249
SHOPLINE
2022/05/18
sunnyceshi
2,916,400
SHOPLINE
2022/05/12
Gun Safes & Cabinets
2,960,760
Shoplazza
2022/04/26

Stores Switching from OEMSaaS To Other Platforms

Over the last 90 days, OEMSaaS has lost 11 merchants to competitive platforms.

Platform
Stores

Here are the top OEMSaaS stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
weako.shop
2,981,091
Custom Cart
2022/05/20
Swiss Hong Kong
3,043,136
Custom Cart
2022/05/12
YETI
8,041,650
Custom Cart
2022/05/19
House
8,069,093
Custom Cart
2022/05/16
YETI
8,539,164
Custom Cart
2022/05/19

Get more insights on OEMSaaS stores

Our search interface is easy to use and helps you find the OEMSaaS stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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