Check out our free Chrome Extension.

Ecommerce stores using Pinterest Pixel

Updated Dec 5 2025

The Pinterest tag gathers conversion insights and builds audiences to target based on actions they’ve taken on your site.

Get more information from the Pinterest Pixel website.

Pinterest Pixel is currently installed on 478,368 ecommerce stores.

In this report, we'll cover the following statistics on usage of Pinterest Pixel on ecommerce stores.

  • Pinterest Pixel usage on ecommerce stores
  • Top stores using Pinterest Pixel
  • Stores that have recently installed Pinterest Pixel
  • Top ecommerce platforms for stores with Pinterest Pixel installed
  • Top categories for stores with Pinterest Pixel installed
  • Top countries for stores with Pinterest Pixel installed
  • Download a complete list of stores using Pinterest Pixel with a paid account.
    Create a free account to get a feel for the data we provide.

    Pinterest Pixel Usage On Ecommerce Stores

    Pinterest Pixel is currently installed on 478,368 ecommerce stores.

    • Installs for Pinterest Pixel increased 0.7% quarter-over-quarter.
    • Installs for Pinterest Pixel increased 2.9% year-over-year.
    Installs of Pinterest Pixel over Time

    Top Stores using Pinterest Pixel

    Here are the top 5 stores running Pinterest Pixel ordered by store rank.

    Name
    Domain
    Rank
    Created
    Eight Sleep
    7
    2019/12/20
    Chick
    39
    2016/12/30
    adidas US
    43
    2016/12/30
    Mercado Livre Brasil
    48
    2016/12/30
    www.nordstrom.com
    49
    2016/12/30

    Stores That Have Recently Installed Pinterest Pixel

    Here are the stores that have installed Pinterest Pixel most recently.

    Name
    Domain
    Rank
    Installed At
    MAZE
    12,596,298
    2025/12/06
    the Soulful Brush
    12,811,239
    2025/12/06
    The Light Inside by Gregory Passos
    12,618,330
    2025/12/06
    Cache
    12,815,874
    2025/12/06
    Maliame Store
    12,693,841
    2025/12/06

    Top Ecommerce Platforms for stores using Pinterest Pixel

    Here is the ecommerce platform breakdown for stores with Pinterest Pixel installed.

    • 75.6% of stores using Pinterest Pixel are on Shopify
    • 8.1% of stores using Pinterest Pixel are on WooCommerce
    • 5.6% of stores using Pinterest Pixel are on Spring
    • 3.9% of stores using Pinterest Pixel are on Custom Cart
    Top-level Domain
    Stores
    361,618
    38,518
    26,960
    18,433
    3,851
    3,506
    3,184
    2,213
    2,062
    1,321
    1,182
    1,155
    1,099
    753
    482
    472

    Top Categories for stores using Pinterest Pixel

    Here are the top 10 industry verticals for stores using Pinterest Pixel.

    • 33.4% of stores using Pinterest Pixel sell Apparel products.
    • 15.4% of stores using Pinterest Pixel sell Home & Garden products.
    • 9.8% of stores using Pinterest Pixel sell Beauty & Fitness products.
    Category
    Stores
    159,718
    73,901
    None
    54,270
    21,410
    15,586

    Top Countries for stores using Pinterest Pixel

    Here is the country platform breakdown for stores with Pinterest Pixel installed.

    • 35.7% of stores using Pinterest Pixel are in United States
    • 9.1% of stores using Pinterest Pixel are in Unknown
    • 7.7% of stores using Pinterest Pixel are in United Kingdom
    • 4.3% of stores using Pinterest Pixel are in Australia
    Country
    Stores
    170,579
    None
    43,652
    20,750
    20,574
    17,835
    17,012
    13,074
    12,741
    12,423

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.