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The State of Salla in 2021

Updated Nov 19 2021

Founded in 2016, Salla is a Shopify-like ecommerce platform that allows anyone to set up their Arabic ecommerce stores to sell online using their platform and tools.

In this report, we'll cover the following essential statistics on Salla usage.

Download a complete list of Salla stores with a paid account.
Create a free account to get a feel for the data we provide.

Salla Growth

At present, there are 8,571 live stores running on the Salla platform.

Here is the historical growth of stores running Salla.

  • Salla stores increased 8.8% quarter-over-quarter in 2021 Q3.
  • Salla stores increased 528% year-over-year in 2021 Q3.
Quarter
New Active Stores
2017 Q1
28
2017 Q2
72
2017 Q3
46
2017 Q4
18
2018 Q1
73
2018 Q2
71
2018 Q3
70
2018 Q4
74
2019 Q1
77
2019 Q2
116
2019 Q3
83
2019 Q4
71
2020 Q1
98
2020 Q2
128
2020 Q3
119
2020 Q4
2,667
2021 Q1
1,545
2021 Q2
1,737
2021 Q3
631
2021 Q4 (to date)
745
Cumulative Stores by Quarter

It's hard to know exactly when a Salla store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Salla Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 75.9% of Salla stores.
  • Twitter is used by 44.5% of Salla stores.
  • Snapchat is used by 39.4% of Salla stores.
Type
Stores
Instagram
6,505
Twitter
3,814
Snapchat
3,377
Facebook
1,160
YouTube
1,112
Tiktok
643
LinkedIn
20
Facebook Group
4
Pinterest
3

Contact Information On Salla Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 76% of Salla stores provide a phone number on their website
  • 49% of Salla stores have an email on their website
Type
Stores
Phone
6,513
Email
4,186

Top Categories For Salla Stores

Here is the breakdown of industry verticals for stores on Salla.

  • 16.1% of Salla stores sell Beauty & Fitness products.
  • 10.5% of Salla stores sell Food & Drink products.
  • 9.5% of Salla stores sell Apparel products.

Top Countries For Salla Stores

Here are the top countries for stores using Salla.

  • 87.8% of Salla stores are in Saudi Arabia
  • 0.3% of Salla stores are in United States
  • 0.2% of Salla stores are in United Kingdom
  • 0.1% of Salla stores are in France

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Salla Stores

Here is the breakdown of Salla stores by the number of employees.

  • 0.1% of Salla stores have 1 - 9 employees.
  • 0.0% of Salla stores have 10 - 24 employees.
  • 0.0% of Salla stores have 1000 - 4999 employees.
Employees
Stores
1 - 9
10
10 - 24
4
25 - 49
1
250 - 999
1
1000 - 4999
1

Number Of Products Sold For Salla Stores

Here is the breakdown of Salla stores by the number of products that they sell.

  • 2.9% of Salla stores sell 250 - 999 different products.
  • 2.4% of Salla stores sell 100 - 249 different products.
  • 1.8% of Salla stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
133
10 - 24
128
25 - 49
155
50 - 99
33
100 - 249
205
250 - 999
250
1000 - 4999
88
5000 - 9999
26
10000 - 24999
16
100000 - 249999
1

Top Technologies on Salla Stores

We're tracking 21 different technologies that have 27,252 collective installs on Salla stores.

  • Sift is used by 99.9% of Salla stores.
  • Google Tag Manager is used by 99.8% of Salla stores.
  • Cloudflare CDN is used by 98.6% of Salla stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Salla stores.

Top Shipping Carriers Used By Salla Stores

  • UPS is used by 1.3% of Salla stores.
  • USPS is used by 0.0% of Salla stores.
  • Aramex is used by 0.0% of Salla stores.

Here are the top 3 shipping carriers across all Salla stores.

Shipping Carrier
Stores
UPS
113
USPS
1
Aramex
1

Salla Store Top-level Domain Distribution

.com is the most popular top-level domain for Salla stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 90.2% of Salla stores have a .com domain.
  • 3.2% of Salla stores have a .sa domain.
  • 1.6% of Salla stores have a .net domain.
Top-level Domain
Stores
.com
7,734
.sa
277
.net
133
.store
98
.com.sa
95
.co
52
.shop
40
.org.sa
36
.me
14
.online
12

Top Salla Stores

Here are the top stores, powered by Salla, ordered by store rank.

Name
Domain
Rank
Created
Aynma
8,117
2018/09/14
عبايات دارلينا
18,760
2020/11/06
مكعب
30,636
2016/12/30
فيب السعودية ZERO VAPE
47,574
2020/11/27
بياك
48,721
2020/11/27

New Salla Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
سوم باي مي
606,470
2021/11/19
متجر winx
2,429,410
2021/11/19
Player Square
2,448,032
2021/11/19
النجر
2,480,622
2021/11/19
EBSAN
2,512,067
2021/11/19

Stores Switching to Salla From Other Platforms

Over the last 90 days, Salla has taken 183 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Salla from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
sarahmakeup37.com
148,402
Custom Cart
2021/10/01
سكاي فور شوب
152,116
OpenCart
2021/09/07
زكي للبصريات
152,803
Custom Cart
2021/10/26
فقاسات عون المربي
217,358
Custom Cart
2021/09/30
Adventures
250,223
Custom Cart
2021/10/01

Stores Switching from Salla To Other Platforms

Over the last 90 days, Salla has lost 468 merchants to competitive platforms.

Platform
Stores
3

Here are the top Salla stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
VexShop
15,167
Custom Cart
2021/09/23
أوبتيك للعدسات والنظارات
69,208
Custom Cart
2021/11/16
shumaghy.com
69,360
Custom Cart
2021/11/03
Satellite world
76,164
Custom Cart
2021/09/23
Power Esports Store
76,315
Custom Cart
2021/10/08

Get more insights on Salla stores

Our search interface is easy to use and helps you find the Salla stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Salla stores, create a free account and have a look for yourself.