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The State of Salla in 2022

Updated Sep 16 2022

Founded in 2016, Salla is a Shopify-like ecommerce platform that allows anyone to set up their Arabic ecommerce stores to sell online using their platform and tools.

In this report, we'll cover the following essential statistics on Salla usage.

Download a complete list of Salla stores with a paid account.
Create a free account to get a feel for the data we provide.

Salla Growth

At present, there are 14,228 live stores running on the Salla platform.

Here is the historical growth of stores running Salla.

  • Salla stores increased 22.0% quarter-over-quarter in 2022 Q2.
  • Salla stores increased 74% year-over-year in 2022 Q2.
Quarter
New Active Stores
2017 Q1
40
2017 Q2
106
2017 Q3
59
2017 Q4
28
2018 Q1
98
2018 Q2
95
2018 Q3
87
2018 Q4
93
2019 Q1
106
2019 Q2
123
2019 Q3
117
2019 Q4
112
2020 Q1
132
2020 Q2
190
2020 Q3
218
2020 Q4
2,199
2021 Q1
1,450
2021 Q2
1,417
2021 Q3
499
2021 Q4
973
2022 Q1
1,426
2022 Q2
2,145
2022 Q3 (to date)
2,334
Cumulative Stores by Quarter

It's hard to know exactly when a Salla store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Salla Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Instagram is used by 75.9% of Salla stores.
  • Twitter is used by 42.0% of Salla stores.
  • Snapchat is used by 39.4% of Salla stores.
Type
Stores
Instagram
10,794
Twitter
5,978
Snapchat
5,607
Tiktok
2,791
YouTube
1,950
Facebook
1,873
LinkedIn
45
Pinterest
9
Facebook Group
5

Contact Information On Salla Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 78% of Salla stores provide a phone number on their website
  • 52% of Salla stores have an email on their website
Type
Stores
Phone
11,076
Email
7,378

Top Categories For Salla Stores

Here is the breakdown of industry verticals for stores on Salla.

  • 15.6% of Salla stores sell Beauty & Fitness products.
  • 10.8% of Salla stores sell Apparel products.
  • 8.3% of Salla stores sell Food & Drink products.

Top Countries For Salla Stores

Here are the top countries for stores using Salla.

  • 91.4% of Salla stores are in Saudi Arabia
  • 0.2% of Salla stores are in United States
  • 0.1% of Salla stores are in France
  • 0.1% of Salla stores are in Montenegro

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Salla Stores

Here is the breakdown of Salla stores by the number of employees.

  • 0.2% of Salla stores have 1 - 9 employees.
  • 0.1% of Salla stores have 10 - 24 employees.
  • 0.1% of Salla stores have 100 - 249 employees.
Employees
Stores
1 - 9
35
10 - 24
15
25 - 49
5
50 - 99
2
100 - 249
10
250 - 999
8
1000 - 4999
3
5000+
4

Number Of Products Sold For Salla Stores

Here is the breakdown of Salla stores by the number of products that they sell.

  • 17.9% of Salla stores sell 1 - 9 different products.
  • 11.7% of Salla stores sell 100 - 249 different products.
  • 8.6% of Salla stores sell 25 - 49 different products.
Products Sold
Stores
1 - 9
2,550
10 - 24
1,222
25 - 49
1,230
50 - 99
389
100 - 249
1,669
250 - 999
1,059
1000 - 4999
269
5000 - 9999
77
10000 - 24999
41
25000 - 99999
3

Top Technologies on Salla Stores

We're tracking 37 different technologies that have 289,234 collective installs on Salla stores.

  • Cloudflare CDN is used by 99.6% of Salla stores.
  • Google Tag Manager is used by 98.4% of Salla stores.
  • Tidio is used by 98.0% of Salla stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Salla stores.

Technology
Stores
13,942
13,940
13,939
13,937
13,937
13,936
13,930
13,929

Top Shipping Carriers Used By Salla Stores

  • Aramex is used by 0.1% of Salla stores.
  • UPS is used by 0.0% of Salla stores.
  • DHL is used by 0.0% of Salla stores.

Here are the top 4 shipping carriers across all Salla stores.

Shipping Carrier
Stores
Aramex
12
UPS
5
DHL
1
USPS
1

Salla Store Top-level Domain Distribution

.com is the most popular top-level domain for Salla stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 90.1% of Salla stores have a .com domain.
  • 3.6% of Salla stores have a .sa domain.
  • 1.5% of Salla stores have a .net domain.
Top-level Domain
Stores
.com
12,825
.sa
519
.net
207
.com.sa
166
.store
141
.co
88
.shop
67
.org.sa
32
.online
24
.me
19

Top Salla Stores

Here are the top stores, powered by Salla, ordered by store rank.

Name
Domain
Rank
Created
alkhabeershop.com
15,297
2017/04/28
phonezonestore.com
19,397
2016/12/30
partcomap.com
20,300
2020/11/27
oudamoudi.com
22,643
2020/11/27
codeprostore.com
25,032
2020/11/20

New Salla Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
store.aldafoor.com
2,359,007
2022/09/16
makarmalteeb.com
5,397,085
2022/09/16
wr-nissan.com
5,499,351
2022/09/16
GRAPHD22
5,536,717
2022/09/16
RS
5,546,684
2022/09/16

Stores Switching to Salla From Other Platforms

Over the last 90 days, Salla has taken 3,205 merchants from competitive ecommerce platforms.

Platform
Stores
3,118
29
4
4
3
2

Here are the top stores that have switched to Salla from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
متجر كترونيك Kitronic Store
30,476
Custom Cart
2022/09/15
Optique
34,896
Custom Cart
2022/09/13
Hope trade Store
36,626
Custom Cart
2022/09/14
Malak Jewelers
39,927
Custom Cart
2022/09/13
s-w-a-d.com
45,035
Custom Cart
2022/09/13

Stores Switching from Salla To Other Platforms

Over the last 90 days, Salla has lost 31 merchants to competitive platforms.

Platform
Stores
9
5

Here are the top Salla stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
benzollubricant.com
937,542
Zid
2022/08/08
store.naqa.org.sa
1,100,876
Custom Cart
2022/08/22
MYHD IPTV
2,477,416
WooCommerce
2022/07/25
m5shb.sa
2,983,548
Zid
2022/07/04
melsyasa.com
3,630,435
WooCommerce
2022/09/12

Get more insights on Salla stores

Our search interface is easy to use and helps you find the Salla stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Salla stores, create a free account and have a look for yourself.