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The State of Shoper in 2022

Updated Sep 16 2022

In this report, we'll cover the following essential statistics on Shoper usage.

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Create a free account to get a feel for the data we provide.

Shoper Growth

At present, there are 17,414 live stores running on the Shoper platform.

Here is the historical growth of stores running Shoper.

  • Shoper stores increased 5.2% quarter-over-quarter in 2022 Q2.
  • Shoper stores increased 32% year-over-year in 2022 Q2.
Quarter
New Active Stores
2017 Q1
59
2017 Q2
94
2017 Q3
52
2017 Q4
46
2018 Q1
118
2018 Q2
1,743
2018 Q3
599
2018 Q4
486
2019 Q1
890
2019 Q2
655
2019 Q3
449
2019 Q4
508
2020 Q1
539
2020 Q2
630
2020 Q3
295
2020 Q4
863
2021 Q1
527
2021 Q2
799
2021 Q3
528
2021 Q4
1,507
2022 Q1
522
2022 Q2
656
2022 Q3 (to date)
4,100
Cumulative Stores by Quarter

It's hard to know exactly when a Shoper store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shoper Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 30.8% of Shoper stores.
  • Instagram is used by 25.7% of Shoper stores.
  • YouTube is used by 4.3% of Shoper stores.
Type
Stores
Facebook
5,362
Instagram
4,475
YouTube
749
Twitter
222
Tiktok
140
LinkedIn
136
Pinterest
75
Facebook Group
72

Contact Information On Shoper Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 59% of Shoper stores provide a phone number on their website
  • 46% of Shoper stores have an email on their website
Type
Stores
Phone
10,273
Email
7,931

Top Categories For Shoper Stores

Here is the breakdown of industry verticals for stores on Shoper.

  • 3.9% of Shoper stores sell Home & Garden products.
  • 3.3% of Shoper stores sell Apparel products.
  • 1.2% of Shoper stores sell Beauty & Fitness products.

Top Countries For Shoper Stores

Here are the top countries for stores using Shoper.

  • 87.4% of Shoper stores are in Poland
  • 0.6% of Shoper stores are in Germany
  • 0.3% of Shoper stores are in Czech Republic
  • 0.2% of Shoper stores are in United Kingdom
Country
Stores
15,220
113
16
11
10

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Shoper Stores

Here is the breakdown of Shoper stores by the number of employees.

  • 0.5% of Shoper stores have 100 - 249 employees.
  • 0.5% of Shoper stores have 1 - 9 employees.
  • 0.2% of Shoper stores have 10 - 24 employees.
Employees
Stores
1 - 9
80
10 - 24
32
25 - 49
29
50 - 99
25
100 - 249
90
250 - 999
10
1000 - 4999
4
5000+
3

Number Of Products Sold For Shoper Stores

Here is the breakdown of Shoper stores by the number of products that they sell.

  • 14.3% of Shoper stores sell 100 - 249 different products.
  • 13.4% of Shoper stores sell 250 - 999 different products.
  • 10.8% of Shoper stores sell 1 - 9 different products.
Products Sold
Stores
1 - 9
1,884
10 - 24
1,196
25 - 49
1,617
50 - 99
429
100 - 249
2,494
250 - 999
2,327
1000 - 4999
1,134
5000 - 9999
258
10000 - 24999
153
250000+
483

Top Technologies on Shoper Stores

We're tracking 62 different technologies that have 43,155 collective installs on Shoper stores.

  • Google Tag Manager is used by 99.9% of Shoper stores.
  • Google Analytics is used by 45.8% of Shoper stores.
  • Facebook Pixel is used by 31.8% of Shoper stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shoper stores.

Top Shipping Carriers Used By Shoper Stores

  • UPS is used by 2.2% of Shoper stores.
  • Fedex is used by 0.7% of Shoper stores.
  • InPost is used by 0.6% of Shoper stores.

Here are the top 10 shipping carriers across all Shoper stores.

Shipping Carrier
Stores
UPS
383
Fedex
118
InPost
103
DPD
90
DHL
30
GLS Parcel
25
Polish Post
12
Royal Mail
9
ORLEN
9
Purolator
3

Shoper Store Top-level Domain Distribution

Here is the top-level domain distribution for Shoper stores.

  • 76.6% of Shoper stores have a .pl domain.
  • 8.2% of Shoper stores have a .com domain.
  • 5.8% of Shoper stores have a .com.pl domain.
Top-level Domain
Stores
.pl
13,337
.com
1,427
.com.pl
1,007
.eu
555
.sklep.pl
230
.de
106
.net
58
.store
58
.shop
53
.cz
48

Top Shoper Stores

Here are the top stores, powered by Shoper, ordered by store rank.

Name
Domain
Rank
Created
NAPIEKNEWLOSY.PL
14,553
2017/09/29
Fotoforma
17,772
2018/11/02
BasicLab Dermocosmetics
20,287
2020/03/27
Garett Electronics
21,768
2019/05/10
Sklep Wideorejestratory24.pl
22,988
2016/12/30

New Shoper Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Natürliche,eko und vegan Kosmetik
2,910,065
2022/09/16
Electra Sklep
3,488,052
2022/09/16
Twój sklep internetowy
5,236,742
2022/09/16
Twój sklep internetowy
5,236,745
2022/09/16
Twój sklep internetowy
5,236,749
2022/09/16

Stores Switching to Shoper From Other Platforms

Over the last 90 days, Shoper has taken 94 merchants from competitive ecommerce platforms.

Platform
Stores
7
1

Here are the top stores that have switched to Shoper from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Sklep Soltech
53,759
Custom Cart
2022/07/20
TADAM Pracownia Kreatywna
241,408
WooCommerce
2022/08/31
e-krzeslo.com.pl
293,960
Custom Cart
2022/09/14
Balticus Watches
312,369
WooCommerce
2022/07/11
REVOC Custom
342,201
Custom Cart
2022/07/20

Stores Switching from Shoper To Other Platforms

Over the last 90 days, Shoper has lost 172 merchants to competitive platforms.

Platform
Stores
11

Here are the top Shoper stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.recea.pl
228,977
Custom Cart
2022/07/19
Butik z sukienkami Laversa
249,010
Custom Cart
2022/07/25
Glovex
318,187
Custom Cart
2022/08/29
Ramiz.pl
367,788
PrestaShop
2022/07/11
sklepzogrodzeniami.pl
368,390
Custom Cart
2022/09/12

Get more insights on Shoper stores

Our search interface is easy to use and helps you find the Shoper stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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