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The State of Shoper in 2023

Updated Jan 27 2023

In this report, we'll cover the following essential statistics on Shoper usage.

Download a complete list of Shoper stores with a paid account.
Create a free account to get a feel for the data we provide.

Shoper Growth

At present, there are 15,776 live stores running on the Shoper platform.

Here is the historical growth of stores running Shoper.

  • Shoper stores increased 3.1% quarter-over-quarter in 2022 Q4.
  • Shoper stores increased 43% year-over-year in 2022 Q4.
Quarter
New Active Stores
2017 Q1
57
2017 Q2
82
2017 Q3
51
2017 Q4
42
2018 Q1
115
2018 Q2
1,680
2018 Q3
590
2018 Q4
431
2019 Q1
846
2019 Q2
623
2019 Q3
429
2019 Q4
471
2020 Q1
500
2020 Q2
585
2020 Q3
272
2020 Q4
696
2021 Q1
456
2021 Q2
736
2021 Q3
475
2021 Q4
1,155
2022 Q1
434
2022 Q2
524
2022 Q3
3,282
2022 Q4
474
2023 Q1 (to date)
43
Cumulative Stores by Quarter

It's hard to know exactly when a Shoper store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Shoper Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 32.3% of Shoper stores.
  • Instagram is used by 27.1% of Shoper stores.
  • YouTube is used by 4.8% of Shoper stores.
Type
Stores
Facebook
5,094
Instagram
4,280
YouTube
753
Twitter
204
Tiktok
179
LinkedIn
171
Facebook Group
77
Pinterest
71

Contact Information On Shoper Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 62% of Shoper stores provide a phone number on their website
  • 46% of Shoper stores have an email on their website
Type
Stores
Phone
9,786
Email
7,213
WhatsApp
8

Top Categories For Shoper Stores

Here is the breakdown of industry verticals for stores on Shoper.

  • 4.1% of Shoper stores sell Home & Garden products.
  • 3.2% of Shoper stores sell Apparel products.
  • 1.2% of Shoper stores sell Beauty & Fitness products.

Top Countries For Shoper Stores

Here are the top countries for stores using Shoper.

  • 87.2% of Shoper stores are in Poland
  • 0.7% of Shoper stores are in Germany
  • 0.3% of Shoper stores are in Czech Republic
  • 0.2% of Shoper stores are in United Kingdom

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Shoper Stores

Here is the breakdown of Shoper stores by the number of employees.

  • 0.6% of Shoper stores have 1 - 9 employees.
  • 0.5% of Shoper stores have 100 - 249 employees.
  • 0.2% of Shoper stores have 10 - 24 employees.
Employees
Stores
1 - 9
87
10 - 24
29
25 - 49
24
50 - 99
23
100 - 249
85
250 - 999
14
1000 - 4999
6
5000+
3

Number Of Products Sold For Shoper Stores

Here is the breakdown of Shoper stores by the number of products that they sell.

  • 22.7% of Shoper stores sell 1 - 9 different products.
  • 16.5% of Shoper stores sell 100 - 249 different products.
  • 15.0% of Shoper stores sell 250 - 999 different products.
Products Sold
Stores
1 - 9
3,589
10 - 24
1,512
25 - 49
1,837
50 - 99
453
100 - 249
2,609
250 - 999
2,369
1000 - 4999
1,140
5000 - 9999
262
10000 - 24999
153
250000+
339

Top Technologies on Shoper Stores

We're tracking 66 different technologies that have 44,467 collective installs on Shoper stores.

  • Google Tag Manager is used by 99.9% of Shoper stores.
  • Google Analytics is used by 48.1% of Shoper stores.
  • Google Adsense is used by 40.0% of Shoper stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Shoper stores.

Top Shipping Carriers Used By Shoper Stores

  • InPost is used by 19.2% of Shoper stores.
  • Polish Post is used by 6.4% of Shoper stores.
  • ORLEN is used by 2.7% of Shoper stores.

Here are the top 10 shipping carriers across all Shoper stores.

Shipping Carrier
Stores
InPost
3,030
Polish Post
1,007
ORLEN
422
UPS
385
Fedex
123
DPD
88
DHL
29
GLS Parcel
21
Royal Mail
8
Purolator
3

Shoper Store Top-level Domain Distribution

Here is the top-level domain distribution for Shoper stores.

  • 76.1% of Shoper stores have a .pl domain.
  • 8.4% of Shoper stores have a .com domain.
  • 5.8% of Shoper stores have a .com.pl domain.
Top-level Domain
Stores
.pl
11,998
.com
1,330
.com.pl
911
.eu
526
.sklep.pl
204
.de
101
.store
56
.net
55
.cz
47
.shop
47

Top Shoper Stores

Here are the top stores, powered by Shoper, ordered by store rank.

Name
Domain
Rank
Created
Malarstwo surrealistyczne
62,825
2021/06/04
RazorRay
74,405
2018/06/08
Chillama
81,949
2021/02/05
Swetry ÅšwiÄ…teczne
92,652
2016/12/30
LOCA BIKES
92,657
2017/10/27

New Shoper Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Sklep Bamarnicol
1,577,341
2023/01/27
Sklep Enter Air
2,071,908
2023/01/27
allbestparts.com
6,012,896
2023/01/27
www.dlawapera.pl
6,055,666
2023/01/27
Carfrance24
7,312,628
2023/01/27

Stores Switching to Shoper From Other Platforms

Over the last 90 days, Shoper has taken 115 merchants from competitive ecommerce platforms.

Platform
Stores
5

Here are the top stores that have switched to Shoper from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
BIKEBROTHERS
222,415
Custom Cart
2022/12/13
Kup już teraz!
306,187
WooCommerce
2022/12/21
Dobry Wosk
325,617
Wix
2022/11/19
fotogallery.eu
442,920
Custom Cart
2023/01/25
Tani Sklep Medyczny
510,170
Custom Cart
2023/01/12

Stores Switching from Shoper To Other Platforms

Over the last 90 days, Shoper has lost 183 merchants to competitive platforms.

Platform
Stores
1

Here are the top Shoper stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
corghi.pl
248,812
WooCommerce
2023/01/23
www.ls2helmetsindia.com
439,829
Custom Cart
2022/11/14
sklep internetowy By Ann
640,405
Custom Cart
2023/01/09
Jindal Naturecare Limited
688,558
Dukaan
2022/12/12
techkas.pl
720,890
WooCommerce
2023/01/09

Get more insights on Shoper stores

Our search interface is easy to use and helps you find the Shoper stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on Shoper stores, create a free account and have a look for yourself.