The State of Drupal Commerce in 2024

In this report, we'll cover the following essential statistics on Drupal Commerce usage.

• Drupal Commerce growth
• Social media usage on Drupal Commerce stores
• Contact information on Drupal Commerce stores
• Top categories for Drupal Commerce stores
• Top countries for Drupal Commerce stores
• Number of employees for Drupal Commerce stores
• Number of products sold for Drupal Commerce stores
• Top Drupal Commerce technologies
• Top Shipping Carriers used by Drupal Commerce stores
• Drupal Commerce store top-level domain distribution
• Top Drupal Commerce stores
• New Drupal Commerce stores
• Stores switching to Drupal Commerce from other platforms
• Stores switching from Drupal Commerce to other platforms

Drupal Commerce Growth

At present, there are 12,387 live stores running on the Drupal Commerce platform.

Here is the historical growth of stores running Drupal Commerce.

• Drupal Commerce stores increased 16.3% quarter-over-quarter in 2024 Q2.
• Drupal Commerce stores increased 121% year-over-year in 2024 Q2.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Drupal Commerce store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Drupal Commerce Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 41.9% of Drupal Commerce stores.
• Instagram is used by 35.9% of Drupal Commerce stores.
• YouTube is used by 20.8% of Drupal Commerce stores.

Contact Information On Drupal Commerce Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 71% of Drupal Commerce stores provide a phone number on their website
• 57% of Drupal Commerce stores have an email on their website

Top Categories For Drupal Commerce Stores

Here is the breakdown of industry verticals for stores on Drupal Commerce.

• 5.4% of Drupal Commerce stores sell Books & Literature products.
• 4.4% of Drupal Commerce stores sell Jobs & Education products.
• 3.3% of Drupal Commerce stores sell Home & Garden products.

Top Countries For Drupal Commerce Stores

Here are the top countries for stores using Drupal Commerce.

• 14.8% of Drupal Commerce stores are in United States
• 14.3% of Drupal Commerce stores are in Russian Federation
• 4.0% of Drupal Commerce stores are in Germany
• 3.4% of Drupal Commerce stores are in Belgium

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Drupal Commerce Stores

Here is the breakdown of Drupal Commerce stores by the number of employees.

• 88.7% of Drupal Commerce stores have Unknown employees.
• 3.6% of Drupal Commerce stores have 100 - 249 employees.
• 1.9% of Drupal Commerce stores have 1000 - 4999 employees.

Number Of Products Sold For Drupal Commerce Stores

Here is the breakdown of Drupal Commerce stores by the number of products that they sell.

• 21.4% of Drupal Commerce stores sell 1 - 9 different products.
• 11.3% of Drupal Commerce stores sell 100 - 249 different products.
• 11.1% of Drupal Commerce stores sell 250 - 999 different products.

Top Technologies on Drupal Commerce Stores

We're tracking 293 different technologies that have 51,982 collective installs on Drupal Commerce stores.

• Google Tag Manager is used by 49.8% of Drupal Commerce stores.
• Google Adsense is used by 45.2% of Drupal Commerce stores.
• reCAPTCHA is used by 37.0% of Drupal Commerce stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Drupal Commerce stores.

Top Shipping Carriers Used By Drupal Commerce Stores

• USPS is used by 3.8% of Drupal Commerce stores.
• UPS is used by 3.1% of Drupal Commerce stores.
• Fedex is used by 1.9% of Drupal Commerce stores.

Here are the top 10 shipping carriers across all Drupal Commerce stores.

Drupal Commerce Store Top-level Domain Distribution

.com is the most popular top-level domain for Drupal Commerce stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 39.0% of Drupal Commerce stores have a .com domain.
• 12.8% of Drupal Commerce stores have a .ru domain.
• 4.1% of Drupal Commerce stores have a .org domain.

Top Drupal Commerce Stores

Here are the top stores, powered by Drupal Commerce, ordered by store rank.

New Drupal Commerce Stores

Here are the 0 highest-ranked stores added most recently.

Stores Switching to Drupal Commerce From Other Platforms

Over the last 90 days, Drupal Commerce has taken 297 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Drupal Commerce from competitive ecommerce platforms.

Stores Switching from Drupal Commerce To Other Platforms

Over the last 90 days, Drupal Commerce has lost 207 merchants to competitive platforms.

Here are the top Drupal Commerce stores that have recently changed to a competitive platform.

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