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Ecommerce stores using Google Tag Manager in Australia

Updated Feb 16 2024

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 96,182 ecommerce stores in Australia.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

  • Google Tag Manager usage on ecommerce stores
  • Top stores using Google Tag Manager
  • Stores that have recently installed Google Tag Manager
  • Top ecommerce platforms for stores with Google Tag Manager installed
  • Top categories for stores with Google Tag Manager installed
  • Download a complete list of stores using Google Tag Manager with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Tag Manager Usage On Ecommerce Stores

    Google Tag Manager is currently installed on 96,182 ecommerce stores in Australia.

    Top Stores using Google Tag Manager

    Here are the top 5 stores in Australia running Google Tag Manager ordered by store rank.

    Name
    Domain
    Rank
    Created
    Coles Supermarket
    459
    2016/12/30
    Cotton On USA
    544
    2016/12/30
    Australia Post
    621
    2016/12/30
    Showpo
    845
    2017/07/28
    Design Bundles
    1,018
    2016/12/30

    Stores That Have Recently Installed Google Tag Manager

    Here are the stores in Australia that have installed Google Tag Manager most recently.

    Name
    Domain
    Rank
    Installed At
    Hunter Valley Wildlife Park
    3,130,493
    2024/02/17
    Hey Hungry
    5,949,839
    2024/02/17
    123 Buy Online
    5,113,198
    2024/02/17
    Shippie
    7,597,316
    2024/02/17
    STYLISH SPOT
    12,202,165
    2024/02/17

    Top Ecommerce Platforms for stores using Google Tag Manager

    Here is the ecommerce platform breakdown for stores in Australia with Google Tag Manager installed.

    • 46.7% of stores using Google Tag Manager are on WooCommerce
    • 24.5% of stores using Google Tag Manager are on Shopify
    • 9.1% of stores using Google Tag Manager are on Custom Cart
    • 4.2% of stores using Google Tag Manager are on Squarespace
    Top-level Domain
    Stores
    44,954
    23,551
    8,777
    4,085
    2,323
    1,477
    1,316
    596
    544
    433
    329
    307
    161

    Top Categories for stores using Google Tag Manager

    Here are the top 10 industry verticals for stores using Google Tag Manager.

    • 16.4% of stores using Google Tag Manager sell Home & Garden products.
    • 10.4% of stores using Google Tag Manager sell Apparel products.
    • 9.4% of stores using Google Tag Manager sell Food & Drink products.
    Category
    Stores
    15,806
    None
    10,806
    10,023
    9,026
    6,226
    4,927

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

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    • Social Media accounts
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    • Top-level domains
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    • Domain type
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    For more insights on stores, create a free account and have a look for yourself.

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    Have a look at these other reports to get a taste for what you can do with Store Leads.