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The State of neto in 2021

Updated Sep 17 2021

neto is an ecommerce platform based in Australia.

In this report, we'll cover the following essential statistics on neto usage.

Download a complete list of neto stores with a paid account.
Create a free account to get a feel for the data we provide.

neto Growth

At present, there are 2,328 live stores running on the neto platform.

Here is the historical growth of stores running neto.

  • neto stores increased 19.5% quarter-over-quarter in 2021 Q2.
  • neto stores increased 28% year-over-year in 2021 Q2.
Quarter
New Active Stores
2017 Q1
33
2017 Q2
16
2017 Q3
6
2017 Q4
4
2018 Q1
120
2018 Q2
731
2018 Q3
126
2018 Q4
63
2019 Q1
142
2019 Q2
56
2019 Q3
46
2019 Q4
37
2020 Q1
41
2020 Q2
45
2020 Q3
19
2020 Q4
66
2021 Q1
47
2021 Q2
371
2021 Q3 (to date)
59
Cumulative Stores by Quarter

It's hard to know exactly when a neto store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On neto Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 69.5% of neto stores.
  • Instagram is used by 48.2% of neto stores.
  • YouTube is used by 23.1% of neto stores.
Type
Stores
Facebook
1,619
Instagram
1,121
YouTube
537
Twitter
464
LinkedIn
203
Pinterest
200
Facebook Group
11
Tiktok
3
Snapchat
1

Contact Information On neto Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 68% of neto stores have an email on their website
  • 16% of neto stores provide a phone number on their website
Type
Stores
Email
1,586
Phone
367

Top Categories For neto Stores

Here is the breakdown of industry verticals for stores on neto.

  • 19.5% of neto stores sell Home & Garden products.
  • 17.2% of neto stores sell Autos & Vehicles products.
  • 9.3% of neto stores sell Sports products.

Top Countries For neto Stores

Here are the top countries for stores using neto.

  • 90.5% of neto stores are in Australia
  • 2.2% of neto stores are in New Zealand
  • 0.2% of neto stores are in United States
  • 0.1% of neto stores are in United Kingdom

With a paid account, stores can also be segmented by region and city.

Number Of Employees For neto Stores

Here is the breakdown of neto stores by the number of employees.

  • 0.2% of neto stores have 1 - 9 employees.
  • 0.1% of neto stores have 100 - 249 employees.
  • 0.1% of neto stores have 25 - 49 employees.
Employees
Stores
1 - 9
5
10 - 24
1
25 - 49
2
100 - 249
2

Number Of Products Sold For neto Stores

Here is the breakdown of neto stores by the number of products that they sell.

  • 11.2% of neto stores sell 250 - 999 different products.
  • 10.0% of neto stores sell 1000 - 4999 different products.
  • 8.9% of neto stores sell 10000 - 24999 different products.
Products Sold
Stores
1 - 9
31
10 - 24
23
25 - 49
76
50 - 99
21
100 - 249
169
250 - 999
260
1000 - 4999
232
5000 - 9999
122
10000 - 24999
208
25000 - 99999
106

Top Technologies on neto Stores

We're tracking 83 different technologies that have 9,470 collective installs on neto stores.

  • Cloudflare CDN is used by 99.7% of neto stores.
  • Google Analytics is used by 58.6% of neto stores.
  • Google Tag Manager is used by 44.3% of neto stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all neto stores.

Top Shipping Carriers Used By neto Stores

  • Australia Post is used by 37.3% of neto stores.
  • UPS is used by 22.3% of neto stores.
  • USPS is used by 1.1% of neto stores.

Here are the top 10 shipping carriers across all neto stores.

Shipping Carrier
Stores
Australia Post
868
UPS
520
USPS
26
Fedex
14
TNT
13
New Zealean Post
8
DHL
7
Japan Post
3
Royal Mail
3
Aramex
3

neto Store Top-level Domain Distribution

Here is the top-level domain distribution for neto stores.

  • 84.7% of neto stores have a .com.au domain.
  • 9.5% of neto stores have a .com domain.
  • 2.0% of neto stores have a .co.nz domain.
Top-level Domain
Stores
.com.au
1,972
.com
222
.co.nz
46
.net.au
42
.net
6
.org.au
6
.shop
4
.nz
3
.online
3
.co
2

Top neto Stores

Here are the top stores, powered by neto, ordered by store rank.

Name
Domain
Rank
Created
Shopping Express
www.shoppingexpress.com.au
4,532
2016/12/30
Device Deal Australia
www.devicedeal.com.au
4,760
2018/06/15
Wild Earth
www.wildearth.com.au
6,322
2016/12/30
Tentworld
www.tentworld.com.au
8,054
2016/12/30
Bikes Online
www.bikesonline.com
8,265
2021/04/23

New neto Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Home
www.sasuspension.com.au
883,877
2021/09/17
Home
www.loganhydroponics.com.au
4,510,371
2021/09/17
Essential Safety and Workwear
www.essentialsafetyworkwear.com.au
5,493,332
2021/09/17
BB Performance Parts Australia
www.bbperformance.com.au
5,857,179
2021/09/17
All Natural Skin Care
www.oliveworks.com.au
8,328,564
2021/09/17

Stores Switching to neto From Other Platforms

Over the last 90 days, neto has taken 21 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to neto from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Packaging Place
www.packagingplace.com.au
56,154
Custom Cart
2021/08/27
Three Mamas
www.threemamas.com.au
213,808
Squarespace
2021/08/26
Phoenix Distribution
www.phoenixdistribution.com.au
239,961
WooCommerce
2021/09/08
Home
www.auswidecomputers.com.au
283,668
WooCommerce
2021/07/04
Home
www.altapac.com
399,074
WooCommerce
2021/08/07

Stores Switching from neto To Other Platforms

Over the last 90 days, neto has lost 10 merchants to competitive platforms.

Platform
Stores

Here are the top neto stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.insideoutsidestore.com.au
www.insideoutsidestore.com.au
64,904
WooCommerce
2021/07/09
www.megamedical.com.au
www.megamedical.com.au
89,566
WooCommerce
2021/07/26
Select Awards Pty Ltd
www.selectawards.com.au
647,156
Shopify
2021/06/30
Your Online Pet Store
www.readypetgo.com.au
698,331
Magento
2021/07/26
Brisbane Kawasaki & Kspeed
www.brisbanekawasaki.com.au
761,736
Shopify
2021/07/14

Get more insights on neto stores

Our search interface is easy to use and helps you find the neto stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on neto stores, create a free account and have a look for yourself.