The State of Oracle Commerce in 2023

Oracle Commerce is an ecommerce platform that Oracle acquired when it bought ATG (Art Technology Group) in 2011.

In this report, we'll cover the following essential statistics on Oracle Commerce usage.

• Oracle Commerce growth
• Social media usage on Oracle Commerce stores
• Contact information on Oracle Commerce stores
• Top categories for Oracle Commerce stores
• Top countries for Oracle Commerce stores
• Number of employees for Oracle Commerce stores
• Number of products sold for Oracle Commerce stores
• Top Oracle Commerce technologies
• Top Shipping Carriers used by Oracle Commerce stores
• Oracle Commerce store top-level domain distribution
• Top Oracle Commerce stores
• New Oracle Commerce stores
• Stores switching to Oracle Commerce from other platforms
• Stores switching from Oracle Commerce to other platforms

Oracle Commerce Growth

At present, there are 5,482 live stores running on the Oracle Commerce platform.

Here is the historical growth of stores running Oracle Commerce.

• Oracle Commerce stores increased 12.5% quarter-over-quarter in 2023 Q3.
• Oracle Commerce stores increased 71% year-over-year in 2023 Q3.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Oracle Commerce store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Oracle Commerce Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 33.9% of Oracle Commerce stores.
• Instagram is used by 21.6% of Oracle Commerce stores.
• Yelp is used by 9.7% of Oracle Commerce stores.

Contact Information On Oracle Commerce Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 92% of Oracle Commerce stores provide a phone number on their website
• 64% of Oracle Commerce stores have an email on their website

Top Categories For Oracle Commerce Stores

Here is the breakdown of industry verticals for stores on Oracle Commerce.

• 94.6% of Oracle Commerce stores sell Gifts & Special Events products.
• 1.4% of Oracle Commerce stores sell Home & Garden products.
• 0.9% of Oracle Commerce stores sell Science products.

Top Countries For Oracle Commerce Stores

Here are the top countries for stores using Oracle Commerce.

• 63.8% of Oracle Commerce stores are in United States
• 15.8% of Oracle Commerce stores are in Australia
• 7.7% of Oracle Commerce stores are in Canada
• 6.3% of Oracle Commerce stores are in United Kingdom

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Oracle Commerce Stores

Here is the breakdown of Oracle Commerce stores by the number of employees.

• 96.3% of Oracle Commerce stores have Unknown employees.
• 1.9% of Oracle Commerce stores have 1000 - 4999 employees.
• 0.6% of Oracle Commerce stores have 250 - 999 employees.

Number Of Products Sold For Oracle Commerce Stores

Here is the breakdown of Oracle Commerce stores by the number of products that they sell.

• 31.6% of Oracle Commerce stores sell 100 - 249 different products.
• 25.0% of Oracle Commerce stores sell 25 - 49 different products.
• 14.8% of Oracle Commerce stores sell 10 - 24 different products.

Top Technologies on Oracle Commerce Stores

We're tracking 124 different technologies that have 47,288 collective installs on Oracle Commerce stores.

• Google Tag Manager is used by 97.2% of Oracle Commerce stores.
• Google Adsense is used by 97.1% of Oracle Commerce stores.
• reCAPTCHA is used by 96.8% of Oracle Commerce stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Oracle Commerce stores.

Top Shipping Carriers Used By Oracle Commerce Stores

• UPS is used by 0.5% of Oracle Commerce stores.
• USPS is used by 0.4% of Oracle Commerce stores.
• Fedex is used by 0.4% of Oracle Commerce stores.

Here are the top 6 shipping carriers across all Oracle Commerce stores.

Oracle Commerce Store Top-level Domain Distribution

.com is the most popular top-level domain for Oracle Commerce stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 62.9% of Oracle Commerce stores have a .com domain.
• 15.7% of Oracle Commerce stores have a .com.au domain.
• 7.2% of Oracle Commerce stores have a .net domain.

Top Oracle Commerce Stores

Here are the top stores, powered by Oracle Commerce, ordered by store rank.

New Oracle Commerce Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching to Oracle Commerce From Other Platforms

Over the last 90 days, Oracle Commerce has taken 16 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Oracle Commerce from competitive ecommerce platforms.

Stores Switching from Oracle Commerce To Other Platforms

Over the last 90 days, Oracle Commerce has lost 23 merchants to competitive platforms.

Here are the top Oracle Commerce stores that have recently changed to a competitive platform.

Get more insights on Oracle Commerce stores

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