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Ecommerce stores using Apple Pay

Updated Feb 6 2026

Make contactless, secure purchases in stores, in apps, and on the web.

Get more information from the Apple Pay website.

Apple Pay is currently installed on 1,777,876 ecommerce stores.

In this report, we'll cover the following statistics on usage of Apple Pay on ecommerce stores.

  • Apple Pay usage on ecommerce stores
  • Top stores using Apple Pay
  • Stores that have recently installed Apple Pay
  • Top ecommerce platforms for stores with Apple Pay installed
  • Top categories for stores with Apple Pay installed
  • Top countries for stores with Apple Pay installed
  • Download a complete list of stores using Apple Pay with a paid account.
    Create a free account to get a feel for the data we provide.

    Apple Pay Usage On Ecommerce Stores

    Apple Pay is currently installed on 1,777,876 ecommerce stores.

    • Installs for Apple Pay increased 0.8% quarter-over-quarter.
    • Installs for Apple Pay increased 13.2% year-over-year.
    Installs of Apple Pay over Time

    Top Stores using Apple Pay

    Here are the top 5 stores running Apple Pay ordered by store rank.

    Name
    Domain
    Rank
    Created
    www.nordstrom.com
    59
    2016/12/30
    Attention Required! | Cloudflare
    62
    2016/12/30
    Hobby Lobby
    63
    2016/12/30
    Sephora
    69
    2016/12/30
    Vecteezy
    80
    2016/12/30

    Stores That Have Recently Installed Apple Pay

    Here are the stores that have installed Apple Pay most recently.

    Name
    Domain
    Rank
    Installed At
    Generation trends
    generationtrends.shop
    3,814,786
    2026/02/08
    Modern Vintage
    7,161,557
    2026/02/08
    Maximus-babyfashion
    8,159,002
    2026/02/08
    K & M Boutique LLC
    7,000,220
    2026/02/08
    Root Labs
    rootlabss.site
    7,222,820
    2026/02/08

    Top Ecommerce Platforms for stores using Apple Pay

    Here is the ecommerce platform breakdown for stores with Apple Pay installed.

    • 94.8% of stores using Apple Pay are on Shopify
    • 1.4% of stores using Apple Pay are on WooCommerce
    • 0.9% of stores using Apple Pay are on Custom Cart
    • 0.8% of stores using Apple Pay are on Webflow
    Top-level Domain
    Stores
    1,684,857
    24,209
    16,656
    14,075
    5,832
    4,931
    4,048
    3,837
    3,502
    3,096
    1,668
    1,557
    1,312
    1,202
    420
    394

    Top Categories for stores using Apple Pay

    Here are the top 10 industry verticals for stores using Apple Pay.

    • 28.3% of stores using Apple Pay sell Apparel products.
    • 11.6% of stores using Apple Pay sell Home & Garden products.
    • 11.0% of stores using Apple Pay sell Beauty & Fitness products.
    Category
    Stores
    503,955
    None
    215,739
    206,296
    129,242
    75,756
    75,110

    Top Countries for stores using Apple Pay

    Here is the country platform breakdown for stores with Apple Pay installed.

    • 45.2% of stores using Apple Pay are in United States
    • 9.7% of stores using Apple Pay are in United Kingdom
    • 5.9% of stores using Apple Pay are in Australia
    • 5.5% of stores using Apple Pay are in Canada
    Country
    Stores
    804,230
    172,460
    104,029
    97,557
    80,778
    77,104
    46,695
    44,153
    38,918
    30,024

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

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    Have a look at these other reports to get a taste for what you can do with Store Leads.