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The State of JTL-Shop in 2025

Updated Jul 11 2025

In this report, we'll cover the following essential statistics on JTL-Shop usage.

Download a complete list of JTL-Shop stores with a paid account.
Create a free account to get a feel for the data we provide.

JTL-Shop Growth

At present, there are 10,825 live stores running on the JTL-Shop platform.

Here is the historical growth of stores running JTL-Shop.

  • JTL-Shop stores decreased -0.4% quarter-over-quarter in 2025 Q2.
  • JTL-Shop stores increased 31% year-over-year in 2025 Q2.
Quarter
Active Stores
2022 Q1
4,289
2022 Q2
4,207
2022 Q3
3,932
2022 Q4
3,274
2023 Q1
2,866
2023 Q2
7,947
2023 Q3
8,187
2023 Q4
8,307
2024 Q1
8,279
2024 Q2
8,304
2024 Q3
10,867
2024 Q4
10,974
2025 Q1
10,869
2025 Q2
10,867
2025 Q3 (to date)
10,825
Active Stores by Quarter

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a JTL-Shop store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On JTL-Shop Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 29.9% of JTL-Shop stores.
  • Instagram is used by 29.8% of JTL-Shop stores.
  • YouTube is used by 13.3% of JTL-Shop stores.
Type
Stores
Facebook
3,241
Instagram
3,229
YouTube
1,442
Twitter
494
Pinterest
454
LinkedIn
424
Tiktok
253
WhatsApp
177
Facebook Group
21
Soundcloud
3
Snapchat
2
Discord
1

Contact Information On JTL-Shop Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 55% of JTL-Shop stores have an email on their website
  • 50% of JTL-Shop stores provide a phone number on their website
Type
Stores
Email
5,996
Phone
5,368

Top Categories For JTL-Shop Stores

Here is the breakdown of industry verticals for stores on JTL-Shop.

  • 14.4% of JTL-Shop stores sell Home & Garden products.
  • 7.9% of JTL-Shop stores sell Apparel products.
  • 6.6% of JTL-Shop stores sell Food & Drink products.

Top Countries For JTL-Shop Stores

Here are the top countries for stores using JTL-Shop.

  • 74.6% of JTL-Shop stores are in Germany
  • 4.1% of JTL-Shop stores are in Austria
  • 3.1% of JTL-Shop stores are in Switzerland
  • 0.6% of JTL-Shop stores are in Italy
Country
Stores
8,076
442
67
51
28

With a paid account, stores can also be segmented by region and city.

Number Of Employees For JTL-Shop Stores

Here is the breakdown of JTL-Shop stores by the number of employees.

  • 97.6% of JTL-Shop stores have Unknown employees.
  • 1.6% of JTL-Shop stores have 1 - 9 employees.
  • 0.4% of JTL-Shop stores have 100 - 249 employees.
Employees
Stores
Unknown
10,560
1 - 9
177
10 - 24
20
25 - 49
15
50 - 99
8
100 - 249
38
250 - 999
5
1000 - 4999
1
5000+
1

Number Of Products Sold For JTL-Shop Stores

Here is the breakdown of JTL-Shop stores by the number of products that they sell.

  • 16.4% of JTL-Shop stores sell 1 - 9 different products.
  • 15.1% of JTL-Shop stores sell 250 - 999 different products.
  • 14.3% of JTL-Shop stores sell 100 - 249 different products.
Products Sold
Stores
1 - 9
1,774
10 - 24
549
25 - 49
968
50 - 99
430
100 - 249
1,544
250 - 999
1,639
1000 - 4999
997
5000 - 9999
282
10000 - 24999
265
250000+
706

Top Technologies on JTL-Shop Stores

We're tracking 141 different technologies that have 24,546 collective installs on JTL-Shop stores.

  • Google Tag Manager is used by 29.7% of JTL-Shop stores.
  • Google Adsense is used by 28.0% of JTL-Shop stores.
  • Google Ads Pixel is used by 25.2% of JTL-Shop stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all JTL-Shop stores.

Top Shipping Carriers Used By JTL-Shop Stores

  • UPS is used by 5.2% of JTL-Shop stores.
  • DHL is used by 3.2% of JTL-Shop stores.
  • DPD is used by 0.7% of JTL-Shop stores.

Here are the top 10 shipping carriers across all JTL-Shop stores.

Shipping Carrier
Stores
UPS
565
DHL
347
DPD
78
Fedex
67
GLS Parcel
37
Correos
10
USPS
9
PostNord
3
Royal Mail
3
TNT
2

JTL-Shop Store Top-level Domain Distribution

Here is the top-level domain distribution for JTL-Shop stores.

  • 70.1% of JTL-Shop stores have a .de domain.
  • 13.2% of JTL-Shop stores have a .com domain.
  • 3.5% of JTL-Shop stores have a .at domain.
Top-level Domain
Stores
.de
7,583
.com
1,428
.at
384
.ch
310
.shop
303
.eu
294
.net
82
.it
56
.fr
48
.nl
30

Top JTL-Shop Stores

Here are the top stores, powered by JTL-Shop, ordered by store rank.

Name
Domain
Rank
Created
Aquasabi
25,287
2018/11/30
Japan Shop ORYOKI
32,365
2018/06/15
Game Island S.A.
36,271
2016/12/30
R2BIKE
41,140
2016/12/30
Torro
42,291
2016/12/30

New JTL-Shop Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
BOTUGA
4,909,325
2025/07/11
schoeneweinwelt.de
5,686,495
2025/07/11
www.to-go-packaging.com
6,724,294
2025/07/11
lp-akku.de
6,955,995
2025/07/11
DevNerds
7,065,620
2025/07/11

Stores Switching to JTL-Shop From Other Platforms

Over the last 90 days, JTL-Shop has taken 100 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to JTL-Shop from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
MYPC
213,755
Wix
2025/05/30
www.vallejo-farben.de
268,113
Shopware
2025/05/04
Fantasy
286,581
Shopware
2025/06/22
24.fr
316,907
Custom Cart
2025/07/08
Funktechnik Dathe
372,767
Custom Cart
2025/06/08

Stores Switching from JTL-Shop To Other Platforms

Over the last 90 days, JTL-Shop has lost 50 merchants to competitive platforms.

Platform
Stores
21
1
1
1

Here are the top JTL-Shop stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
www.coffeemakers.de
296,547
Custom Cart
2025/05/04
coffeemakers.de
296,548
Custom Cart
2025/07/07
KaffeeTechnik Shop
407,554
Shopware
2025/05/11
KaffeeTechnik Shop
407,555
Shopware
2025/05/11
AKIBA PASS SHOP
444,676
Shopify
2025/06/22

Get more insights on JTL-Shop stores

Our search interface is easy to use and helps you find the JTL-Shop stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on JTL-Shop stores, create a free account and have a look for yourself.