Check out our free Chrome Extension.

Ecommerce stores using Apple Pay in the United States

Updated Oct 30 2026

Make contactless, secure purchases in stores, in apps, and on the web.

Get more information from the Apple Pay website.

Apple Pay is currently installed on 898,328 ecommerce stores in the United States.

In this report, we'll cover the following statistics on usage of Apple Pay on ecommerce stores.

Download a complete list of stores using Apple Pay with a paid account.
Create a free account to get a feel for the data we provide.

Apple Pay Usage On Ecommerce Stores

Apple Pay is currently installed on 898,328 ecommerce stores in the United States.

Top Stores using Apple Pay

Here are the top 5 stores in the United States running Apple Pay ordered by store rank.

Name
Domain
Rank
Created
www.nordstrom.com
28
2016/12/30
COACH®
38
2019/04/19
Sephora
48
2016/12/30
Haul
57
2017/01/27
Victoria's Secret
83
2016/12/30

Stores That Have Recently Installed Apple Pay

Here are the stores in the United States that have installed Apple Pay most recently.

Name
Domain
Rank
Installed At
Magpie Bakery
302,898
2026/11/01
Pawprintly
8,807,275
2026/11/01
Halo
10,932,691
2026/11/01
Auvermont
7,457,747
2026/11/01
Fitzio
fitzio.shop
12,297,859
2026/11/01

Top Ecommerce Platforms for stores using Apple Pay

Here is the ecommerce platform breakdown for stores in the United States with Apple Pay installed.

  • 95.7% of stores using Apple Pay are on Shopify
  • 1.6% of stores using Apple Pay are on WooCommerce
  • 0.9% of stores using Apple Pay are on Webflow
  • 0.7% of stores using Apple Pay are on Owner

Top Categories for stores using Apple Pay

Here are the top 10 industry verticals for stores using Apple Pay.

  • 30.4% of stores using Apple Pay sell Apparel products.
  • 10.9% of stores using Apple Pay sell Home & Garden products.
  • 10.8% of stores using Apple Pay sell Beauty & Fitness products.
Category
Stores
272,814
97,880
None
95,944
66,009
40,812
35,969

Get more insights on stores

Our search interface is easy to use and helps you find the stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.