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The State of SAP Commerce Cloud in 2025

Updated Mar 21 2025

SAP Commerce Cloud formerly known as Hybris, is an ecommerce platform that lets you build what you need swiftly, simplify buying processes, and turn ecommerce customers into brand advocates.

In this report, we'll cover the following essential statistics on SAP Commerce Cloud usage.

Download a complete list of SAP Commerce Cloud stores with a paid account.
Create a free account to get a feel for the data we provide.

SAP Commerce Cloud Growth

At present, there are 3,321 live stores running on the SAP Commerce Cloud platform.

Here is the historical growth of stores running SAP Commerce Cloud.

  • SAP Commerce Cloud stores decreased -1.7% quarter-over-quarter in 2024 Q4.
  • SAP Commerce Cloud stores decreased -7% year-over-year in 2024 Q4.
Quarter
Active Stores
2020 Q4
2,149
2021 Q1
2,676
2021 Q2
2,917
2021 Q3
3,038
2021 Q4
3,594
2022 Q1
3,643
2022 Q2
3,497
2022 Q3
3,381
2022 Q4
3,415
2023 Q1
3,593
2023 Q2
3,610
2023 Q3
3,672
2023 Q4
3,642
2024 Q1
3,598
2024 Q2
3,561
2024 Q3
4,529
2024 Q4
3,378
2025 Q1 (to date)
3,321
Active Stores by Quarter
2020 Q42021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q105001,0001,5002,0002,5003,0003,5004,0004,5005,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a SAP Commerce Cloud store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On SAP Commerce Cloud Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 42.5% of SAP Commerce Cloud stores.
  • LinkedIn is used by 39.7% of SAP Commerce Cloud stores.
  • YouTube is used by 35.4% of SAP Commerce Cloud stores.
Type
Stores
Facebook
1,412
LinkedIn
1,317
YouTube
1,175
Instagram
1,170
Twitter
623
Pinterest
151
Tiktok
78
WhatsApp
31
Snapchat
4
Facebook Group
1

Contact Information On SAP Commerce Cloud Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 56% of SAP Commerce Cloud stores provide a phone number on their website
  • 41% of SAP Commerce Cloud stores have an email on their website
Type
Stores
Phone
1,851
Email
1,360

Top Categories For SAP Commerce Cloud Stores

Here is the breakdown of industry verticals for stores on SAP Commerce Cloud.

  • 10.3% of SAP Commerce Cloud stores sell Autos & Vehicles products.
  • 9.2% of SAP Commerce Cloud stores sell Home & Garden products.
  • 7.2% of SAP Commerce Cloud stores sell Jobs & Education products.
Autos & VehiclesHome & GardenJobs & EducationBusiness & IndustrialBooks & LiteratureApparelComputersHealthBeauty & FitnessFood & Drink

Top Countries For SAP Commerce Cloud Stores

Here are the top countries for stores using SAP Commerce Cloud.

  • 16.6% of SAP Commerce Cloud stores are in United States
  • 11.9% of SAP Commerce Cloud stores are in Germany
  • 6.0% of SAP Commerce Cloud stores are in Spain
  • 3.5% of SAP Commerce Cloud stores are in United Kingdom
Country
Stores
396
198
71
69
59
United StatesGermanySpainUnited KingdomFranceSwedenNetherlandsSwitzerlandCanada

With a paid account, stores can also be segmented by region and city.

Number Of Employees For SAP Commerce Cloud Stores

Here is the breakdown of SAP Commerce Cloud stores by the number of employees.

  • 42.2% of SAP Commerce Cloud stores have Unknown employees.
  • 21.8% of SAP Commerce Cloud stores have 1000 - 4999 employees.
  • 11.1% of SAP Commerce Cloud stores have 1 - 9 employees.
Employees
Stores
Unknown
1,402
1 - 9
370
10 - 24
56
25 - 49
118
50 - 99
124
100 - 249
168
250 - 999
198
1000 - 4999
725
5000+
160
Unknown1 - 910 - 2425 - 4950 - 99100 - 249250 - 9991000 - 49995000+

Number Of Products Sold For SAP Commerce Cloud Stores

Here is the breakdown of SAP Commerce Cloud stores by the number of products that they sell.

  • 22.1% of SAP Commerce Cloud stores sell 1 - 9 different products.
  • 13.0% of SAP Commerce Cloud stores sell 250000+ different products.
  • 11.6% of SAP Commerce Cloud stores sell 100 - 249 different products.
Products Sold
Stores
1 - 9
733
10 - 24
132
25 - 49
103
100 - 249
384
250 - 999
347
1000 - 4999
270
5000 - 9999
101
10000 - 24999
173
25000 - 99999
154
250000+
433
1 - 910 - 2425 - 49100 - 249250 - 9991000 - 49995000 - 999910000 - 2499925000 - 99999250000+

Top Technologies on SAP Commerce Cloud Stores

We're tracking 277 different technologies that have 25,366 collective installs on SAP Commerce Cloud stores.

  • Google Tag Manager is used by 82.7% of SAP Commerce Cloud stores.
  • Google Adsense is used by 68.9% of SAP Commerce Cloud stores.
  • reCAPTCHA is used by 55.1% of SAP Commerce Cloud stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all SAP Commerce Cloud stores.

Top Shipping Carriers Used By SAP Commerce Cloud Stores

  • UPS is used by 18.2% of SAP Commerce Cloud stores.
  • USPS is used by 15.8% of SAP Commerce Cloud stores.
  • DPD is used by 2.3% of SAP Commerce Cloud stores.

Here are the top 10 shipping carriers across all SAP Commerce Cloud stores.

Shipping Carrier
Stores
UPS
605
USPS
525
DPD
78
Fedex
44
GLS Parcel
16
PostNord
9
Royal Mail
9
Australia Post
8
Purolator
7
Correos
6

SAP Commerce Cloud Store Top-level Domain Distribution

.com is the most popular top-level domain for SAP Commerce Cloud stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 46.1% of SAP Commerce Cloud stores have a .com domain.
  • 10.7% of SAP Commerce Cloud stores have a .de domain.
  • 4.4% of SAP Commerce Cloud stores have a .es domain.
Top-level Domain
Stores
.com
1,531
.de
354
.es
147
.co.uk
83
.nl
59
.be
57
.se
56
.ch
55
.fr
49
.com.au
46
.com.de.es.co.uk.nl.be.se.ch.fr.com.au

Top SAP Commerce Cloud Stores

Here are the top stores, powered by SAP Commerce Cloud, ordered by store rank.

Name
Domain
Rank
Created
Oakley® US
1,527
2020/07/24
Trek Bikes
1,610
2016/12/30
Swarovski Official
1,925
2016/12/30
Sportsman's Warehouse
1,940
2018/06/22
Casey's
2,167
2016/12/30

New SAP Commerce Cloud Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
Θερινά ελαστικά @ elastikaemporiki.gr
3,222,031
2025/03/21
www.pneumatici123.com
3,465,175
2025/03/21
Volkswagen EASY Plus
3,788,329
2025/03/21
CarrefourSA
indiirmcaarrfurrssaa.shop
6,283,276
2025/03/21
Sadece Online Özel
bugun-gelgel.shop
6,283,278
2025/03/21

Stores Switching to SAP Commerce Cloud From Other Platforms

Over the last 90 days, SAP Commerce Cloud has taken 4 merchants from competitive ecommerce platforms.

Platform
Stores
Custom CartMagento

Here are the top stores that have switched to SAP Commerce Cloud from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Rodan + Fields®
3,793
Custom Cart
2025/03/10
www.reifendirekt.de
22,335
Custom Cart
2024/12/29
www.pwonline.de
713,135
Magento
2025/02/12
Vorwerk
11,509,313
Custom Cart
2025/02/13

Stores Switching from SAP Commerce Cloud To Other Platforms

Over the last 90 days, SAP Commerce Cloud has lost 15 merchants to competitive platforms.

Platform
Stores
Custom CartWooCommerce

Here are the top SAP Commerce Cloud stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Nisbets Catering Equipment
54,605
Custom Cart
2025/03/05
Autopro Site
84,022
Custom Cart
2025/03/06
Spatz
3,133,762
WooCommerce
2025/03/03
shop.tsg-hoffenheim.de
11,443,906
Custom Cart
2025/02/12
Negozio ufficiale AEG
11,453,931
Custom Cart
2025/01/27

Get more insights on SAP Commerce Cloud stores

Our search interface is easy to use and helps you find the SAP Commerce Cloud stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on SAP Commerce Cloud stores, create a free account and have a look for yourself.