The State of SAP Commerce Cloud in 2021

SAP Commerce Cloud formerly known as Hybris, is an ecommerce platform that lets you build what you need swiftly, simplify buying processes, and turn ecommerce customers into brand advocates.

In this report, we'll cover the following essential statistics on SAP Commerce Cloud usage.

• SAP Commerce Cloud growth
• Social media usage on SAP Commerce Cloud stores
• Contact information on SAP Commerce Cloud stores
• Top categories for SAP Commerce Cloud stores
• Top countries for SAP Commerce Cloud stores
• Number of employees for SAP Commerce Cloud stores
• Number of products sold for SAP Commerce Cloud stores
• Top SAP Commerce Cloud technologies
• Top Shipping Carriers used by SAP Commerce Cloud stores
• SAP Commerce Cloud store top-level domain distribution
• Top SAP Commerce Cloud stores
• New SAP Commerce Cloud stores
• Stores switching to SAP Commerce Cloud from other platforms
• Stores switching from SAP Commerce Cloud to other platforms

SAP Commerce Cloud Growth

At present, there are 3,047 live stores running on the SAP Commerce Cloud platform.

Here is the historical growth of stores running SAP Commerce Cloud.

• SAP Commerce Cloud stores increased 3.8% quarter-over-quarter in 2021 Q2.
• SAP Commerce Cloud stores increased 31% year-over-year in 2021 Q2.

It's hard to know exactly when a SAP Commerce Cloud store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On SAP Commerce Cloud Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 60.5% of SAP Commerce Cloud stores.
• Instagram is used by 46.7% of SAP Commerce Cloud stores.
• YouTube is used by 39.7% of SAP Commerce Cloud stores.

Contact Information On SAP Commerce Cloud Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 37% of SAP Commerce Cloud stores have an email on their website
• 29% of SAP Commerce Cloud stores provide a phone number on their website

Top Categories For SAP Commerce Cloud Stores

Here is the breakdown of industry verticals for stores on SAP Commerce Cloud.

• 9.7% of SAP Commerce Cloud stores sell Home & Garden products.
• 8.2% of SAP Commerce Cloud stores sell Beauty & Fitness products.
• 6.8% of SAP Commerce Cloud stores sell Apparel products.

Top Countries For SAP Commerce Cloud Stores

Here are the top countries for stores using SAP Commerce Cloud.

• 12.7% of SAP Commerce Cloud stores are in Germany
• 6.5% of SAP Commerce Cloud stores are in United States
• 5.4% of SAP Commerce Cloud stores are in Spain
• 3.7% of SAP Commerce Cloud stores are in United Kingdom

With a paid account, stores can also be segmented by region and city.

Number Of Employees For SAP Commerce Cloud Stores

Here is the breakdown of SAP Commerce Cloud stores by the number of employees.

• 4.4% of SAP Commerce Cloud stores have 100 - 249 employees.
• 3.8% of SAP Commerce Cloud stores have 1000 - 4999 employees.
• 3.5% of SAP Commerce Cloud stores have 250 - 999 employees.

Number Of Products Sold For SAP Commerce Cloud Stores

Here is the breakdown of SAP Commerce Cloud stores by the number of products that they sell.

• 7.4% of SAP Commerce Cloud stores sell 1000 - 4999 different products.
• 6.7% of SAP Commerce Cloud stores sell 250 - 999 different products.
• 4.6% of SAP Commerce Cloud stores sell 1 - 9 different products.

Top Technologies on SAP Commerce Cloud Stores

We're tracking 111 different technologies that have 7,255 collective installs on SAP Commerce Cloud stores.

• Google Tag Manager is used by 69.2% of SAP Commerce Cloud stores.
• reCAPTCHA is used by 23.6% of SAP Commerce Cloud stores.
• Google Analytics is used by 16.5% of SAP Commerce Cloud stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all SAP Commerce Cloud stores.

Top Shipping Carriers Used By SAP Commerce Cloud Stores

• UPS is used by 7.4% of SAP Commerce Cloud stores.
• DPD is used by 3.0% of SAP Commerce Cloud stores.
• Fedex is used by 1.7% of SAP Commerce Cloud stores.

Here are the top 10 shipping carriers across all SAP Commerce Cloud stores.

SAP Commerce Cloud Store Top-level Domain Distribution

.com is the most popular top-level domain for SAP Commerce Cloud stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 40.9% of SAP Commerce Cloud stores have a .com domain.
• 10.8% of SAP Commerce Cloud stores have a .de domain.
• 4.8% of SAP Commerce Cloud stores have a .es domain.

Top SAP Commerce Cloud Stores

Here are the top stores, powered by SAP Commerce Cloud, ordered by store rank.

New SAP Commerce Cloud Stores

Here are the 5 highest-ranked stores added most recently.

Stores Switching to SAP Commerce Cloud From Other Platforms

Over the last 90 days, SAP Commerce Cloud has taken 26 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to SAP Commerce Cloud from competitive ecommerce platforms.

Stores Switching from SAP Commerce Cloud To Other Platforms

Over the last 90 days, SAP Commerce Cloud has lost 6 merchants to competitive platforms.

Here are the top SAP Commerce Cloud stores that have recently changed to a competitive platform.

Get more insights on SAP Commerce Cloud stores

Our search interface is easy to use and helps you find the SAP Commerce Cloud stores that are relevant to you.

You can segment stores on a variety of dimensions:

• Social Media accounts
• Email address
• Phone numbers
• Country
• Third-party technologies
• Creation date
• Platform
• Top-level domains
• Domain status
• Domain type

Filter on stores with Facebook accounts.

For more insights on SAP Commerce Cloud stores, create a free account and have a look for yourself.