The State of Viskan in 2024

In this report, we'll cover the following essential statistics on Viskan usage.

• Viskan growth
• Social media usage on Viskan stores
• Contact information on Viskan stores
• Top categories for Viskan stores
• Top countries for Viskan stores
• Number of employees for Viskan stores
• Number of products sold for Viskan stores
• Top Viskan technologies
• Top Shipping Carriers used by Viskan stores
• Viskan store top-level domain distribution
• Top Viskan stores
• New Viskan stores
• Stores switching to Viskan from other platforms

Viskan Growth

At present, there are 66 live stores running on the Viskan platform.

Here is the historical growth of stores running Viskan.

• Viskan stores increased 15.9% quarter-over-quarter in 2024 Q1.
• Viskan stores increased 98% year-over-year in 2024 Q1.

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Viskan store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Viskan Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

• Facebook is used by 60.6% of Viskan stores.
• Instagram is used by 59.1% of Viskan stores.
• LinkedIn is used by 25.8% of Viskan stores.

Contact Information On Viskan Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

• 38% of Viskan stores have an email on their website
• 21% of Viskan stores provide a phone number on their website

Top Categories For Viskan Stores

Here is the breakdown of industry verticals for stores on Viskan.

• 13.6% of Viskan stores sell Apparel products.
• 10.6% of Viskan stores sell Sports products.
• 3.0% of Viskan stores sell Travel products.

Top Countries For Viskan Stores

Here are the top countries for stores using Viskan.

• 75.8% of Viskan stores are in Sweden
• 12.1% of Viskan stores are in Norway
• 7.6% of Viskan stores are in Finland
• 3.0% of Viskan stores are in Netherlands

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Viskan Stores

Here is the breakdown of Viskan stores by the number of employees.

• 77.3% of Viskan stores have Unknown employees.
• 6.1% of Viskan stores have 250 - 999 employees.
• 4.5% of Viskan stores have 25 - 49 employees.

Number Of Products Sold For Viskan Stores

Here is the breakdown of Viskan stores by the number of products that they sell.

• 31.8% of Viskan stores sell 250 - 999 different products.
• 24.2% of Viskan stores sell 100 - 249 different products.
• 16.7% of Viskan stores sell 1000 - 4999 different products.

Top Technologies on Viskan Stores

We're tracking 15 different technologies that have 47 collective installs on Viskan stores.

• Klarna is used by 13.6% of Viskan stores.
• OneTrust Cookie Consent is used by 9.1% of Viskan stores.
• Trustpilot is used by 9.1% of Viskan stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Viskan stores.

Top Shipping Carriers Used By Viskan Stores

• UPS is used by 3.0% of Viskan stores.
• PostNord is used by 3.0% of Viskan stores.

Here are the top 2 shipping carriers across all Viskan stores.

Viskan Store Top-level Domain Distribution

.com is the most popular top-level domain for Viskan stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

• 51.5% of Viskan stores have a .com domain.
• 27.3% of Viskan stores have a .se domain.
• 9.1% of Viskan stores have a .no domain.

Top Viskan Stores

Here are the top stores, powered by Viskan, ordered by store rank.

New Viskan Stores

Here are the 0 highest-ranked stores added most recently.

Stores Switching to Viskan From Other Platforms

Over the last 90 days, Viskan has taken 1 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Viskan from competitive ecommerce platforms.

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