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Ecommerce stores using Adobe Tag Manager

Updated Jan 9 2026

Adobe Cloud Platform Launch makes it easy to manage tags

Get more information from the Adobe Tag Manager website.

Adobe Tag Manager is currently installed on 15,207 ecommerce stores.

In this report, we'll cover the following statistics on usage of Adobe Tag Manager on ecommerce stores.

  • Adobe Tag Manager usage on ecommerce stores
  • Top stores using Adobe Tag Manager
  • Stores that have recently installed Adobe Tag Manager
  • Top ecommerce platforms for stores with Adobe Tag Manager installed
  • Top categories for stores with Adobe Tag Manager installed
  • Top countries for stores with Adobe Tag Manager installed

    • Download a complete list of stores using Adobe Tag Manager with a paid account.
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    Adobe Tag Manager Usage On Ecommerce Stores

    Adobe Tag Manager is currently installed on 15,207 ecommerce stores.

    • Installs for Adobe Tag Manager increased 0.6% quarter-over-quarter.
    • Installs for Adobe Tag Manager increased 85.2% year-over-year.
    Installs of Adobe Tag Manager over Time

    Top Stores using Adobe Tag Manager

    Here are the top 5 stores running Adobe Tag Manager ordered by store rank.

    Name
    Domain
    Rank
    Created
    Target
    www.target.com
    6
    2016/12/30
    to Costco Wholesale
    www.costco.com
    7
    2020/07/24
    Lowe’s Improvement
    www.lowes.com
    8
    2020/07/24
    Walgreens
    www.walgreens.com
    11
    2016/12/30
    PlayStation® Official Site
    www.playstation.com
    18
    2016/12/30

    Stores That Have Recently Installed Adobe Tag Manager

    Here are the stores that have installed Adobe Tag Manager most recently.

    Name
    Domain
    Rank
    Installed At
    Zero, Wolf y Cove
    mx.uat.subzero.com
    12,815,995
    2026/01/10
    Sub
    au.uat.subzero.com
    12,953,736
    2026/01/10
    Zero, Wolf, and Cove
    ca.uat.subzero.com
    12,953,735
    2026/01/10
    Sub
    uat.subzero.com
    11,658,569
    2026/01/10
    orders-ardc.roche.com
    orders-ardc.roche.com
    11,677,910
    2026/01/10

    Top Ecommerce Platforms for stores using Adobe Tag Manager

    Here is the ecommerce platform breakdown for stores with Adobe Tag Manager installed.

    • 52.3% of stores using Adobe Tag Manager are on Ecwid
    • 20.9% of stores using Adobe Tag Manager are on Custom Cart
    • 5.3% of stores using Adobe Tag Manager are on SAP Commerce Cloud
    • 5.0% of stores using Adobe Tag Manager are on Magento
    Top-level Domain
    Stores
    Ecwid
    7,960
    Custom Cart
    3,174
    SAP Commerce Cloud
    806
    Magento
    764
    Herbalife
    677
    Shopify
    543
    WooCommerce
    477
    Salesforce Commerce Cloud
    252
    BigCommerce
    209
    HCL Commerce
    64
    PrestaShop
    46
    Sitecore Commerce
    41
    Intershop
    20
    VTEX
    20
    nopCommerce
    14
    Cafe24
    14
    Drupal Commerce
    12
    Squarespace
    10
    Oracle Commerce
    9
    Oracle CX Commerce
    7

    Top Categories for stores using Adobe Tag Manager

    Here are the top 10 industry verticals for stores using Adobe Tag Manager.

    • 16.0% of stores using Adobe Tag Manager sell Home & Garden products.
    • 11.2% of stores using Adobe Tag Manager sell Health products.
    • 8.6% of stores using Adobe Tag Manager sell Autos & Vehicles products.
    Category
    Stores
    None
    3,233
    Home & Garden
    2,431
    Health
    1,699
    Autos & Vehicles
    1,308
    Business & Industrial
    1,271
    Food & Drink
    821
    Apparel
    755
    Jobs & Education
    609
    Beauty & Fitness
    586
    Computers
    506

    Top Countries for stores using Adobe Tag Manager

    Here is the country platform breakdown for stores with Adobe Tag Manager installed.

    • 48.1% of stores using Adobe Tag Manager are in Spain
    • 20.0% of stores using Adobe Tag Manager are in Unknown
    • 14.4% of stores using Adobe Tag Manager are in United States
    • 2.7% of stores using Adobe Tag Manager are in Germany
    Country
    Stores
    Spain
    7,307
    None
    3,042
    United States
    2,187
    Germany
    415
    Canada
    280
    United Kingdom
    253
    Italy
    148
    Australia
    140
    France
    128
    Taiwan
    127

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

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