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Ecommerce stores using Adobe Tag Manager

Updated Dec 5 2025

Adobe Cloud Platform Launch makes it easy to manage tags

Get more information from the Adobe Tag Manager website.

Adobe Tag Manager is currently installed on 14,676 ecommerce stores.

In this report, we'll cover the following statistics on usage of Adobe Tag Manager on ecommerce stores.

  • Adobe Tag Manager usage on ecommerce stores
  • Top stores using Adobe Tag Manager
  • Stores that have recently installed Adobe Tag Manager
  • Top ecommerce platforms for stores with Adobe Tag Manager installed
  • Top categories for stores with Adobe Tag Manager installed
  • Top countries for stores with Adobe Tag Manager installed

    • Download a complete list of stores using Adobe Tag Manager with a paid account.
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    Adobe Tag Manager Usage On Ecommerce Stores

    Adobe Tag Manager is currently installed on 14,676 ecommerce stores.

    • Installs for Adobe Tag Manager increased 0.9% quarter-over-quarter.
    • Installs for Adobe Tag Manager increased 78.6% year-over-year.
    Installs of Adobe Tag Manager over Time

    Top Stores using Adobe Tag Manager

    Here are the top 5 stores running Adobe Tag Manager ordered by store rank.

    Name
    Domain
    Rank
    Created
    Target
    www.target.com
    6
    2016/12/30
    to Costco Wholesale
    www.costco.com
    8
    2020/07/24
    Lowe’s Improvement
    www.lowes.com
    9
    2020/07/24
    Walgreens
    www.walgreens.com
    12
    2016/12/30
    Verizon
    www.verizon.com
    17
    2016/12/30

    Stores That Have Recently Installed Adobe Tag Manager

    Here are the stores that have installed Adobe Tag Manager most recently.

    Name
    Domain
    Rank
    Installed At
    Elgiganten Fotoservice
    foto.elgiganten.se
    12,188,982
    2025/12/06
    SPIEGEL Shop
    shop.spiegel.de
    12,131,614
    2025/12/06
    Lexmark
    commerce-qa.lexmark.com
    12,226,661
    2025/12/06
    DESGUACE GUADACAT
    www.desguaceguadacat.es
    3,454,680
    2025/12/06
    Vanquis
    complaintsdev.vanquis.com
    12,240,548
    2025/12/06

    Top Ecommerce Platforms for stores using Adobe Tag Manager

    Here is the ecommerce platform breakdown for stores with Adobe Tag Manager installed.

    • 51.9% of stores using Adobe Tag Manager are on Ecwid
    • 22.7% of stores using Adobe Tag Manager are on Custom Cart
    • 5.0% of stores using Adobe Tag Manager are on Magento
    • 4.6% of stores using Adobe Tag Manager are on SAP Commerce Cloud
    Top-level Domain
    Stores
    Ecwid
    7,613
    Custom Cart
    3,337
    Magento
    739
    SAP Commerce Cloud
    671
    Herbalife
    639
    Shopify
    521
    WooCommerce
    488
    Salesforce Commerce Cloud
    272
    HCL Commerce
    64
    BigCommerce
    46
    PrestaShop
    44
    Sitecore Commerce
    41
    VTEX
    21
    Intershop
    20
    Cafe24
    15
    nopCommerce
    14
    Squarespace
    10
    Drupal Commerce
    10
    Oracle Commerce
    10
    OpenCart
    8

    Top Categories for stores using Adobe Tag Manager

    Here are the top 10 industry verticals for stores using Adobe Tag Manager.

    • 15.9% of stores using Adobe Tag Manager sell Home & Garden products.
    • 11.5% of stores using Adobe Tag Manager sell Health products.
    • 9.9% of stores using Adobe Tag Manager sell Autos & Vehicles products.
    Category
    Stores
    None
    2,954
    Home & Garden
    2,335
    Health
    1,684
    Autos & Vehicles
    1,448
    Business & Industrial
    1,230
    Food & Drink
    783
    Apparel
    762
    Beauty & Fitness
    570
    Jobs & Education
    527
    Computers
    490

    Top Countries for stores using Adobe Tag Manager

    Here is the country platform breakdown for stores with Adobe Tag Manager installed.

    • 47.6% of stores using Adobe Tag Manager are in Spain
    • 18.8% of stores using Adobe Tag Manager are in Unknown
    • 15.5% of stores using Adobe Tag Manager are in United States
    • 2.4% of stores using Adobe Tag Manager are in Germany
    Country
    Stores
    Spain
    6,983
    None
    2,761
    United States
    2,276
    Germany
    353
    Canada
    342
    United Kingdom
    269
    Italy
    146
    Australia
    131
    France
    127
    Taiwan
    119

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

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