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Ecommerce stores using Google Analytics 4 in Australia

Updated Jul 17 2026

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 44,898 ecommerce stores in Australia.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

Download a complete list of stores using Google Analytics 4 with a paid account.
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Google Analytics 4 Usage On Ecommerce Stores

Google Analytics 4 is currently installed on 44,898 ecommerce stores in Australia.

Top Stores using Google Analytics 4

Here are the top 5 stores in Australia running Google Analytics 4 ordered by store rank.

Name
Domain
Rank
Created
Australia Post
384
2016/12/30
McCrindle
657
2016/12/30
SABO
873
2019/11/08
SkyCiv Engineering
1,497
2016/12/30
Reframing Autism
1,550
2021/03/26

Stores That Have Recently Installed Google Analytics 4

Here are the stores in Australia that have installed Google Analytics 4 most recently.

Name
Domain
Rank
Installed At
SusieEcoCraft
6,235,715
2026/07/18
RĂ¥ Hund
8,069,528
2026/07/18
www.highgate-eng.com.au
10,321,263
2026/07/18
Dunkeld Museum
3,964,143
2026/07/18
VYRON STORE
7,355,050
2026/07/18

Top Ecommerce Platforms for stores using Google Analytics 4

Here is the ecommerce platform breakdown for stores in Australia with Google Analytics 4 installed.

  • 45.7% of stores using Google Analytics 4 are on WooCommerce
  • 15.0% of stores using Google Analytics 4 are on Shopify
  • 9.4% of stores using Google Analytics 4 are on Custom Cart
  • 7.3% of stores using Google Analytics 4 are on GoDaddy Online Store
Top-level Domain
Stores
20,529
6,738
4,235
3,029
766
690
480
405
366
356
218
200
116

Top Categories for stores using Google Analytics 4

Here are the top 10 industry verticals for stores using Google Analytics 4.

  • 15.6% of stores using Google Analytics 4 sell Home & Garden products.
  • 9.6% of stores using Google Analytics 4 sell Food & Drink products.
  • 9.0% of stores using Google Analytics 4 sell Business & Industrial products.
  • 7.9% of stores using Google Analytics 4 sell Beauty & Fitness products.
Category
Stores
4,317
None
3,534
3,507
3,373
2,483

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Have a look at these other reports to get a taste for what you can do with Store Leads.