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Ecommerce stores using Google Analytics 4 in Australia

Updated Jan 30 2026

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 41,832 ecommerce stores in Australia.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

  • Google Analytics 4 usage on ecommerce stores
  • Top stores using Google Analytics 4
  • Stores that have recently installed Google Analytics 4
  • Top ecommerce platforms for stores with Google Analytics 4 installed
  • Top categories for stores with Google Analytics 4 installed
  • Download a complete list of stores using Google Analytics 4 with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Analytics 4 Usage On Ecommerce Stores

    Google Analytics 4 is currently installed on 41,832 ecommerce stores in Australia.

    Top Stores using Google Analytics 4

    Here are the top 5 stores in Australia running Google Analytics 4 ordered by store rank.

    Name
    Domain
    Rank
    Created
    Australia Post
    743
    2016/12/30
    Coles Supermarket
    772
    2016/12/30
    McCrindle
    2,048
    2016/12/30
    Reframing Autism
    3,509
    2021/03/26
    Kayo Sports
    3,561
    2020/05/29

    Stores That Have Recently Installed Google Analytics 4

    Here are the stores in Australia that have installed Google Analytics 4 most recently.

    Name
    Domain
    Rank
    Installed At
    The Good Brick
    10,682,209
    2026/01/31
    sybar
    6,762,479
    2026/01/31
    Macquarie Medical Systems
    1,577,974
    2026/01/31
    Computer Logic
    12,297,652
    2026/01/31
    FemCo Menopause Coach
    9,682,369
    2026/01/31

    Top Ecommerce Platforms for stores using Google Analytics 4

    Here is the ecommerce platform breakdown for stores in Australia with Google Analytics 4 installed.

    • 45.8% of stores using Google Analytics 4 are on WooCommerce
    • 16.6% of stores using Google Analytics 4 are on Shopify
    • 8.8% of stores using Google Analytics 4 are on Custom Cart
    • 7.2% of stores using Google Analytics 4 are on Squarespace
    Top-level Domain
    Stores
    19,172
    6,961
    3,676
    2,991
    895
    615
    511
    325
    290
    232
    228
    199
    108

    Top Categories for stores using Google Analytics 4

    Here are the top 10 industry verticals for stores using Google Analytics 4.

    • 15.9% of stores using Google Analytics 4 sell Home & Garden products.
    • 9.7% of stores using Google Analytics 4 sell Food & Drink products.
    • 8.9% of stores using Google Analytics 4 sell Business & Industrial products.
    • 8.6% of stores using Google Analytics 4 sell Apparel products.
    Category
    Stores
    4,073
    3,593
    3,046
    None
    2,963
    2,207

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    • Domain type
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    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.