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Ecommerce stores using Google Analytics 4 in Australia

Updated Jun 26 2026

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 45,314 ecommerce stores in Australia.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

Download a complete list of stores using Google Analytics 4 with a paid account.
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Google Analytics 4 Usage On Ecommerce Stores

Google Analytics 4 is currently installed on 45,314 ecommerce stores in Australia.

Top Stores using Google Analytics 4

Here are the top 5 stores in Australia running Google Analytics 4 ordered by store rank.

Name
Domain
Rank
Created
Australia Post
392
2016/12/30
McCrindle
682
2016/12/30
SkyCiv Engineering
1,335
2016/12/30
Reframing Autism
1,669
2021/03/26
Bydee
2,192
2019/06/21

Stores That Have Recently Installed Google Analytics 4

Here are the stores in Australia that have installed Google Analytics 4 most recently.

Name
Domain
Rank
Installed At
Animal Rehab Australia
1,171,806
2026/06/27
aimrural.au
7,856,635
2026/06/27
Australian Research Supply
7,973,772
2026/06/27
BOCCA Parramatta
6,152,815
2026/06/27
Au Peptide Labs
7,234,609
2026/06/27

Top Ecommerce Platforms for stores using Google Analytics 4

Here is the ecommerce platform breakdown for stores in Australia with Google Analytics 4 installed.

  • 46.3% of stores using Google Analytics 4 are on WooCommerce
  • 14.9% of stores using Google Analytics 4 are on Shopify
  • 9.4% of stores using Google Analytics 4 are on Custom Cart
  • 7.4% of stores using Google Analytics 4 are on GoDaddy Online Store
Top-level Domain
Stores
20,960
6,745
4,249
3,019
808
679
494
410
358
350
224
201
113

Top Categories for stores using Google Analytics 4

Here are the top 10 industry verticals for stores using Google Analytics 4.

  • 15.6% of stores using Google Analytics 4 sell Home & Garden products.
  • 9.6% of stores using Google Analytics 4 sell Food & Drink products.
  • 9.0% of stores using Google Analytics 4 sell Business & Industrial products.
  • 7.9% of stores using Google Analytics 4 sell Beauty & Fitness products.
Category
Stores
4,348
3,536
None
3,503
3,416
2,503

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Have a look at these other reports to get a taste for what you can do with Store Leads.