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Ecommerce stores using Google Analytics 4 in Australia

Updated Oct 30 2026

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 45,348 ecommerce stores in Australia.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

Download a complete list of stores using Google Analytics 4 with a paid account.
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Google Analytics 4 Usage On Ecommerce Stores

Google Analytics 4 is currently installed on 45,348 ecommerce stores in Australia.

Top Stores using Google Analytics 4

Here are the top 5 stores in Australia running Google Analytics 4 ordered by store rank.

Name
Domain
Rank
Created
Coles Supermarket
1,111
2016/12/30
SABO
1,956
2019/11/08
Bydee
3,546
2019/06/21
Wicked Weasel
4,356
2016/12/30
Marcellina In Cucina
5,639
2021/02/19

Stores That Have Recently Installed Google Analytics 4

Here are the stores in Australia that have installed Google Analytics 4 most recently.

Name
Domain
Rank
Installed At
offers.theconcepttrading.com
13,974,503
2026/10/31
HunterMobb
13,773,429
2026/10/31
pulsaroutdoors.com.au
2,158,947
2026/10/31
CalvesBuddy
7,437,885
2026/10/31
Ticky Sakiris
4,879,065
2026/10/31

Top Ecommerce Platforms for stores using Google Analytics 4

Here is the ecommerce platform breakdown for stores in Australia with Google Analytics 4 installed.

  • 48.1% of stores using Google Analytics 4 are on WooCommerce
  • 14.4% of stores using Google Analytics 4 are on Shopify
  • 9.6% of stores using Google Analytics 4 are on Custom Cart
  • 7.3% of stores using Google Analytics 4 are on GoDaddy Online Store
Top-level Domain
Stores
21,804
6,520
4,356
3,013
683
384
381
374
345
197
177
123

Top Categories for stores using Google Analytics 4

Here are the top 10 industry verticals for stores using Google Analytics 4.

  • 15.3% of stores using Google Analytics 4 sell Home & Garden products.
  • 9.4% of stores using Google Analytics 4 sell Food & Drink products.
  • 9.1% of stores using Google Analytics 4 sell Business & Industrial products.
Category
Stores
4,241
None
4,004
3,518
3,303
2,388

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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.