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Ecommerce stores using Google Ads Pixel in Canada

Updated Jul 3 2026

The Google Ads Pixel is used to track conversions for Google Ads. Google Ads conversion tracking shows you what happens after a customer clicks on your ads – whether they purchased a product, signed up for your newsletter, called your business, or downloaded your app. When a customer completes an action that you've defined as valuable, these customer actions are called conversions.

Get more information from the Google Ads Pixel website.

Google Ads Pixel is currently installed on 114,269 ecommerce stores in Canada.

In this report, we'll cover the following statistics on usage of Google Ads Pixel on ecommerce stores.

Download a complete list of stores using Google Ads Pixel with a paid account.
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Google Ads Pixel Usage On Ecommerce Stores

Google Ads Pixel is currently installed on 114,269 ecommerce stores in Canada.

Top Stores using Google Ads Pixel

Here are the top 5 stores in Canada running Google Ads Pixel ordered by store rank.

Name
Domain
Rank
Created
NHL.com
19
2016/12/30
Mejuri
472
2019/10/25
Driving Tests
506
2017/01/27
Kobo.com United States store
514
2016/12/30
Unbound Merino
735
2017/02/10

Stores That Have Recently Installed Google Ads Pixel

Here are the stores in Canada that have installed Google Ads Pixel most recently.

Name
Domain
Rank
Installed At
smilepouches.shop
smilepouches.shop
7,491,673
2026/07/04
Vickel
5,345,659
2026/07/04
Northland Bags
6,780,161
2026/07/04
Saskatoon Avionics
1,112,975
2026/07/04
Word Up Art
10,702,506
2026/07/04

Top Ecommerce Platforms for stores using Google Ads Pixel

Here is the ecommerce platform breakdown for stores in Canada with Google Ads Pixel installed.

  • 46.0% of stores using Google Ads Pixel are on Shopify
  • 26.9% of stores using Google Ads Pixel are on WooCommerce
  • 8.5% of stores using Google Ads Pixel are on Custom Cart
  • 4.7% of stores using Google Ads Pixel are on GoDaddy Online Store
Top-level Domain
Stores
52,577
30,791
9,725
3,087
1,780
1,055
790
516
463
290
255
217
190

Top Categories for stores using Google Ads Pixel

Here are the top 10 industry verticals for stores using Google Ads Pixel.

  • 14.1% of stores using Google Ads Pixel sell Home & Garden products.
  • 12.9% of stores using Google Ads Pixel sell Apparel products.
  • 10.3% of stores using Google Ads Pixel sell Food & Drink products.
Category
Stores
16,124
14,688
11,737
None
11,010
6,797
5,990

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