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Ecommerce stores using Facebook Pixel in Canada

Updated Sep 18 2026

Facebook pixel is an analytics tool that consists of a code that can be placed on an online store to track site visitors. This data allows you to track effectiveness of advertising, retarget those users with Facebook ads in the future, as well as see what they’re doing on your site when they return.

Get more information from the Facebook Pixel website.

Facebook Pixel is currently installed on 77,970 ecommerce stores in Canada.

In this report, we'll cover the following statistics on usage of Facebook Pixel on ecommerce stores.

Download a complete list of stores using Facebook Pixel with a paid account.
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Facebook Pixel Usage On Ecommerce Stores

Facebook Pixel is currently installed on 77,970 ecommerce stores in Canada.

Top Stores using Facebook Pixel

Here are the top 5 stores in Canada running Facebook Pixel ordered by store rank.

Name
Domain
Rank
Created
NHL.com
41
2016/12/30
Canada Goose Inc.
492
2016/12/30
Red Wing Shoes
546
2020/05/08
Fossil
914
2020/01/24
Pink Palm Puff
991
2022/10/28

Stores That Have Recently Installed Facebook Pixel

Here are the stores in Canada that have installed Facebook Pixel most recently.

Name
Domain
Rank
Installed At
OsaRosa
7,086,717
2026/09/19
Funny Bottoms
7,820,110
2026/09/19
Inflatoween
7,228,624
2026/09/19
Le Houppier
8,614,660
2026/09/19
ADM ARMORIES
11,666,759
2026/09/19

Top Ecommerce Platforms for stores using Facebook Pixel

Here is the ecommerce platform breakdown for stores in Canada with Facebook Pixel installed.

  • 40.3% of stores using Facebook Pixel are on Shopify
  • 26.1% of stores using Facebook Pixel are on WooCommerce
  • 8.8% of stores using Facebook Pixel are on Custom Cart
  • 6.9% of stores using Facebook Pixel are on Square Online
Top-level Domain
Stores
31,448
20,325
6,833
2,902
1,383
630
479
418
387
225
199
195

Top Categories for stores using Facebook Pixel

Here are the top 10 industry verticals for stores using Facebook Pixel.

  • 13.6% of stores using Facebook Pixel sell Home & Garden products.
  • 12.1% of stores using Facebook Pixel sell Apparel products.
  • 10.8% of stores using Facebook Pixel sell Food & Drink products.
Category
Stores
10,600
9,398
None
8,685
8,439
4,614
3,964

Get more insights on stores

Our search interface is easy to use and helps you find the stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
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For more insights on stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.