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Ecommerce stores using Plausible

Updated Mar 28 2025

Plausible is an open-source alternative to Google Analytics.

Get more information from the Plausible website.

Plausible is currently installed on 67,349 ecommerce stores.

In this report, we'll cover the following statistics on usage of Plausible on ecommerce stores.

  • Plausible usage on ecommerce stores
  • Top stores using Plausible
  • Stores that have recently installed Plausible
  • Top ecommerce platforms for stores with Plausible installed
  • Top categories for stores with Plausible installed
  • Top countries for stores with Plausible installed
  • Download a complete list of stores using Plausible with a paid account.
    Create a free account to get a feel for the data we provide.

    Plausible Usage On Ecommerce Stores

    Plausible is currently installed on 67,349 ecommerce stores.

    • Installs for Plausible increased 1.2% quarter-over-quarter.
    • Installs for Plausible increased 27.5% year-over-year.
    Installs of Plausible over Time
    2023/05/05 2023/06/16 2023/07/28 2023/09/08 2023/10/20 2023/12/01 2024/01/12 2024/02/23 2024/04/05 2024/05/17 2024/06/28 2024/08/09 2024/09/20 2024/11/01 2024/12/13 2025/01/24 2025/03/07 05,00010,00015,00020,00025,00030,00035,00040,00045,00050,00055,00060,00065,00070,000

    Top Stores using Plausible

    Here are the top 0 stores running Plausible ordered by store rank.

    Name
    Domain
    Rank
    Created
    Lil' Luna
    1,494
    2016/12/30
    Deadspin
    1,605
    2016/12/30
    AOPA
    2,194
    2016/12/30
    AOPA
    2,195
    2016/12/30
    Phaidon
    3,417
    2016/12/30

    Stores That Have Recently Installed Plausible

    Here are the stores that have installed Plausible most recently.

    Name
    Domain
    Rank
    Installed At
    Kooijmans
    6,467,961
    2025/03/29
    Pagdilao Publishing
    5,088,946
    2025/03/29
    STK Designs
    9,874,813
    2025/03/29
    Stitched Goweli
    10,025,409
    2025/03/29
    RageHouseMafia Rags&Tags
    7,265,122
    2025/03/29

    Top Ecommerce Platforms for stores using Plausible

    Here is the ecommerce platform breakdown for stores with Plausible installed.

    • 90.0% of stores using Plausible are on JouwWeb
    • 5.6% of stores using Plausible are on WooCommerce
    • 2.0% of stores using Plausible are on Odoo
    • 1.5% of stores using Plausible are on Custom Cart
    Top-level Domain
    Stores
    60,604
    3,755
    1,354
    1,006
    262
    107
    28
    15
    14
    11
    JouwWebWooCommerceOdoo

    Top Categories for stores using Plausible

    Here are the top 10 industry verticals for stores using Plausible.

    • 3.2% of stores using Plausible sell Apparel products.
    • 3.0% of stores using Plausible sell Home & Garden products.
    • 2.3% of stores using Plausible sell Beauty & Fitness products.
    Category
    Stores
    None
    51,979
    2,161
    1,316
    771

    Top Countries for stores using Plausible

    Here is the country platform breakdown for stores with Plausible installed.

    • 24.4% of stores using Plausible are in Netherlands
    • 20.1% of stores using Plausible are in United States
    • 17.8% of stores using Plausible are in Unknown
    • 8.3% of stores using Plausible are in France
    Country
    Stores
    16,448
    13,534
    None
    11,992
    5,608
    5,149
    4,190
    1,669
    1,603
    1,127
    NetherlandsUnited StatesFranceBelgiumGermanyUnited KingdomEstoniaSwitzerlandItaly

    With a paid account, stores can also be segmented by region and city.

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.