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Ecommerce stores using OpenAI Tracking Pixel in the United States

Updated Jul 3 2026

The OpenAI tracking pixel allows advertisers to measure the effectiveness of ads shown within ChatGPT. It is a small piece of code placed on an advertiser's website to track user behavior after they click on a ChatGPT ad.

Get more information from the OpenAI Tracking Pixel website.

OpenAI Tracking Pixel is currently installed on 1,845 ecommerce stores in the United States.

In this report, we'll cover the following statistics on usage of OpenAI Tracking Pixel on ecommerce stores.

Download a complete list of stores using OpenAI Tracking Pixel with a paid account.
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OpenAI Tracking Pixel Usage On Ecommerce Stores

OpenAI Tracking Pixel is currently installed on 1,845 ecommerce stores in the United States.

Top Stores using OpenAI Tracking Pixel

Here are the top 5 stores in the United States running OpenAI Tracking Pixel ordered by store rank.

Name
Domain
Rank
Created
All
273
2016/12/30
Primally Pure
344
2016/12/30
Sunny Health & Fitness
368
2019/05/24
Newegg
375
2016/12/30
EmberĀ®
382
2017/10/27

Stores That Have Recently Installed OpenAI Tracking Pixel

Here are the stores in the United States that have installed OpenAI Tracking Pixel most recently.

Name
Domain
Rank
Installed At
VidOvation
279,544
2026/07/04
Fulton & Roark
6,127,124
2026/07/04
Jaspr
12,033
2026/07/03
MDI
133,197
2026/07/03
Love Jesus
684,965
2026/07/03

Top Ecommerce Platforms for stores using OpenAI Tracking Pixel

Here is the ecommerce platform breakdown for stores in the United States with OpenAI Tracking Pixel installed.

  • 73.8% of stores using OpenAI Tracking Pixel are on Shopify
  • 8.6% of stores using OpenAI Tracking Pixel are on WooCommerce
  • 8.1% of stores using OpenAI Tracking Pixel are on Custom Cart
  • 2.5% of stores using OpenAI Tracking Pixel are on Salesforce Commerce Cloud

Top Categories for stores using OpenAI Tracking Pixel

Here are the top 10 industry verticals for stores using OpenAI Tracking Pixel.

  • 20.1% of stores using OpenAI Tracking Pixel sell Home & Garden products.
  • 15.4% of stores using OpenAI Tracking Pixel sell Apparel products.
  • 12.4% of stores using OpenAI Tracking Pixel sell Beauty & Fitness products.
  • 10.9% of stores using OpenAI Tracking Pixel sell Health products.

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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.