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Ecommerce stores using Google Tag Manager in Germany

Updated Feb 23 2024

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update tracking codes and related code fragments collectively known as tags on your website or mobile app.

Get more information from the Google Tag Manager website.

Google Tag Manager is currently installed on 97,733 ecommerce stores in Germany.

In this report, we'll cover the following statistics on usage of Google Tag Manager on ecommerce stores.

  • Google Tag Manager usage on ecommerce stores
  • Top stores using Google Tag Manager
  • Stores that have recently installed Google Tag Manager
  • Top ecommerce platforms for stores with Google Tag Manager installed
  • Top categories for stores with Google Tag Manager installed
  • Download a complete list of stores using Google Tag Manager with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Tag Manager Usage On Ecommerce Stores

    Google Tag Manager is currently installed on 97,733 ecommerce stores in Germany.

    Top Stores using Google Tag Manager

    Here are the top 5 stores in Germany running Google Tag Manager ordered by store rank.

    Name
    Domain
    Rank
    Created
    HUGO BOSS
    255
    2017/03/24
    Chrono24
    648
    2016/12/30
    CANYON US
    698
    2019/06/21
    Miele
    849
    2016/12/30
    Official Carhartt WIP Store
    857
    2016/12/30

    Stores That Have Recently Installed Google Tag Manager

    Here are the stores in Germany that have installed Google Tag Manager most recently.

    Name
    Domain
    Rank
    Installed At
    Aroma Essence
    12,267,987
    2024/02/24
    Frame History
    5,818,546
    2024/02/24
    Reslisdence
    2,935,654
    2024/02/24
    b3x4bt.myraidbox.de
    11,834,309
    2024/02/24
    Die Sonderkiste
    11,014,836
    2024/02/24

    Top Ecommerce Platforms for stores using Google Tag Manager

    Here is the ecommerce platform breakdown for stores in Germany with Google Tag Manager installed.

    • 31.3% of stores using Google Tag Manager are on WooCommerce
    • 17.9% of stores using Google Tag Manager are on Custom Cart
    • 17.1% of stores using Google Tag Manager are on Shopify
    • 10.5% of stores using Google Tag Manager are on Shopware
    Top-level Domain
    Stores
    30,558
    17,466
    16,703
    10,304
    7,769
    3,999
    1,625
    1,366
    1,225
    502
    497
    218
    211
    200

    Top Categories for stores using Google Tag Manager

    Here are the top 10 industry verticals for stores using Google Tag Manager.

    • 2.9% of stores using Google Tag Manager sell Home & Garden products.
    • 2.5% of stores using Google Tag Manager sell Apparel products.
    • 1.4% of stores using Google Tag Manager sell Food & Drink products.
    Category
    Stores
    None
    82,291
    2,448
    1,381
    957
    878
    820

    Get more insights on stores

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    • Domain type
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    For more insights on stores, create a free account and have a look for yourself.

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    Have a look at these other reports to get a taste for what you can do with Store Leads.