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Ecommerce stores using Google Analytics in Germany

Updated May 20 2022

Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.

Get more information from the Google Analytics website.

Google Analytics is currently installed on 76,482 ecommerce stores in Germany.

In this report, we'll cover the following statistics on usage of Google Analytics on ecommerce stores.

  • Google Analytics usage on ecommerce stores
  • Top stores using Google Analytics
  • Stores that have recently installed Google Analytics
  • Top ecommerce platforms for stores with Google Analytics installed
  • Top categories for stores with Google Analytics installed
  • Download a complete list of stores using Google Analytics with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Analytics Usage On Ecommerce Stores

    Google Analytics is currently installed on 76,482 ecommerce stores in Germany.

    • Installs for Google Analytics increased 0.7% quarter-over-quarter.
    • Installs for Google Analytics increased 180.0% year-over-year.
    Installs of Google Analytics over Time

    Top Stores using Google Analytics

    Here are the top 5 stores in Germany running Google Analytics ordered by store rank.

    Name
    Domain
    Rank
    Created
    GrouponĀ® Offizielle Website
    200
    2016/12/30
    MediaMarkt
    394
    2016/12/30
    HUGO BOSS
    395
    2017/03/24
    Infineon Technologies
    448
    2016/12/30
    ABOUT YOU
    493
    2016/12/30

    Stores That Have Recently Installed Google Analytics

    Here are the stores in Germany that have installed Google Analytics most recently.

    Name
    Domain
    Rank
    Installed At
    About SpiritAdventure
    9,276,669
    2022/05/22
    New Yorker Beauty Store
    7,752,369
    2022/05/21
    www.inner-me.de
    871,336
    2022/05/21
    kyborg-institut.com
    4,342,453
    2022/05/21
    AWAVA
    2,880,199
    2022/05/21

    Top Ecommerce Platforms for stores using Google Analytics

    Here is the ecommerce platform breakdown for stores in Germany with Google Analytics installed.

    • 31.9% of stores using Google Analytics are on WooCommerce
    • 30.0% of stores using Google Analytics are on Shopify
    • 17.3% of stores using Google Analytics are on Custom Cart
    • 6.0% of stores using Google Analytics are on Shopware
    Top-level Domain
    Stores
    24,400
    22,940
    13,201
    4,575
    3,712
    1,672
    1,523
    754
    433
    315
    281
    214
    167
    110

    Top Categories for stores using Google Analytics

    Here are the top 10 industry verticals for stores using Google Analytics.

    • 6.8% of stores using Google Analytics sell Apparel products.
    • 4.6% of stores using Google Analytics sell Home & Garden products.
    • 2.9% of stores using Google Analytics sell Food & Drink products.
    Category
    Stores
    None
    54,464
    5,225
    2,222
    1,251
    1,066
    876

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.