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Ecommerce stores using Google Analytics in the United States

Updated Jan 9 2026

Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.

Get more information from the Google Analytics website.

Google Analytics is currently installed on 457,373 ecommerce stores in the United States.

In this report, we'll cover the following statistics on usage of Google Analytics on ecommerce stores.

  • Google Analytics usage on ecommerce stores
  • Top stores using Google Analytics
  • Stores that have recently installed Google Analytics
  • Top ecommerce platforms for stores with Google Analytics installed
  • Top categories for stores with Google Analytics installed
  • Download a complete list of stores using Google Analytics with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Analytics Usage On Ecommerce Stores

    Google Analytics is currently installed on 457,373 ecommerce stores in the United States.

    Top Stores using Google Analytics

    Here are the top 5 stores in the United States running Google Analytics ordered by store rank.

    Name
    Domain
    Rank
    Created
    Verizon
    21
    2016/12/30
    GoodRx
    24
    2016/12/30
    AT&T Official Site
    29
    2017/01/27
    Auto Parts at AutoZone
    34
    2016/12/30
    Taco BellĀ®
    57
    2016/12/30

    Stores That Have Recently Installed Google Analytics

    Here are the stores in the United States that have installed Google Analytics most recently.

    Name
    Domain
    Rank
    Installed At
    RCS Outdoors
    3,706,946
    2026/01/10
    Thca4cheap
    1,130,629
    2026/01/10
    IOIOGO
    8,160,247
    2026/01/10
    Premiere Collectibles
    11,946,355
    2026/01/10
    First Responder Products
    3,814,664
    2026/01/10

    Top Ecommerce Platforms for stores using Google Analytics

    Here is the ecommerce platform breakdown for stores in the United States with Google Analytics installed.

    • 28.4% of stores using Google Analytics are on WooCommerce
    • 17.9% of stores using Google Analytics are on Custom Cart
    • 11.9% of stores using Google Analytics are on Shopify
    • 10.4% of stores using Google Analytics are on GoDaddy Online Store
    Top-level Domain
    Stores
    129,783
    81,878
    54,423
    39,832
    15,900
    13,755
    10,743
    7,315
    5,442
    3,917
    3,603
    3,240
    3,189
    3,159
    2,148
    1,982
    1,806
    1,643

    Top Categories for stores using Google Analytics

    Here are the top 10 industry verticals for stores using Google Analytics.

    • 11.8% of stores using Google Analytics sell Food & Drink products.
    • 11.1% of stores using Google Analytics sell Home & Garden products.
    • 10.1% of stores using Google Analytics sell Apparel products.
    Category
    Stores
    53,859
    50,995
    None
    46,322
    46,300
    27,417
    21,706

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.