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The State of Rain in 2025

Updated Feb 7 2025

Rain provides an integrated Point-of-Sale and Website system for retailers.

In this report, we'll cover the following essential statistics on Rain usage.

Download a complete list of Rain stores with a paid account.
Create a free account to get a feel for the data we provide.

Rain Growth

At present, there are 2,893 live stores running on the Rain platform.

Here is the historical growth of stores running Rain.

  • Rain stores increased 0.7% quarter-over-quarter in 2024 Q4.
  • Rain stores decreased -0% year-over-year in 2024 Q4.
Quarter
Active Stores
2021 Q1
843
2021 Q2
1,742
2021 Q3
2,022
2021 Q4
2,485
2022 Q1
2,528
2022 Q2
2,580
2022 Q3
2,612
2022 Q4
2,696
2023 Q1
2,729
2023 Q2
2,755
2023 Q3
2,786
2023 Q4
2,878
2024 Q1
2,907
2024 Q2
2,865
2024 Q3
2,857
2024 Q4
2,874
2025 Q1 (to date)
2,893
Active Stores by Quarter
2021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q102004006008001,0001,2001,4001,6001,8002,0002,2002,4002,6002,8003,000

Note: the store counts displayed in this section are based on actual historical store counts.

It's hard to know exactly when a Rain store was first created but we use a heuristic that includes historical DNS data which provides a reasonable approximation.

Social Media Usage On Rain Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 75.3% of Rain stores.
  • Instagram is used by 52.2% of Rain stores.
  • Pinterest is used by 15.0% of Rain stores.
Type
Stores
Facebook
2,178
Instagram
1,511
Pinterest
433
Twitter
328
YouTube
303
Facebook Group
73
Yelp
54
Tiktok
42
LinkedIn
34
WhatsApp
1

Contact Information On Rain Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 95% of Rain stores provide a phone number on their website
  • 72% of Rain stores have an email on their website
Type
Stores
Phone
2,757
Email
2,073

Top Categories For Rain Stores

Here is the breakdown of industry verticals for stores on Rain.

  • 59.7% of Rain stores sell Toys & Hobbies products.
  • 20.4% of Rain stores sell Home & Garden products.
  • 11.0% of Rain stores sell Arts & Entertainment products.
  • 6.0% of Rain stores sell Apparel products.

Top Countries For Rain Stores

Here are the top countries for stores using Rain.

  • 93.3% of Rain stores are in United States
  • 6.2% of Rain stores are in Canada
  • 0.5% of Rain stores are in Australia
  • 0.0% of Rain stores are in United Kingdom
Country
Stores
179
United StatesCanada

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Rain Stores

Here is the breakdown of Rain stores by the number of employees.

  • 98.9% of Rain stores have Unknown employees.
  • 0.8% of Rain stores have 1 - 9 employees.
  • 0.1% of Rain stores have 50 - 99 employees.
Employees
Stores
Unknown
2,862
1 - 9
23
10 - 24
3
25 - 49
2
50 - 99
3
Unknown

Number Of Products Sold For Rain Stores

Here is the breakdown of Rain stores by the number of products that they sell.

  • 35.9% of Rain stores sell 250 - 999 different products.
  • 19.2% of Rain stores sell 100 - 249 different products.
  • 12.9% of Rain stores sell 1 - 9 different products.
Products Sold
Stores
1 - 9
374
10 - 24
140
25 - 49
232
50 - 99
51
100 - 249
556
250 - 999
1,040
1000 - 4999
342
5000 - 9999
45
10000 - 24999
14
25000 - 99999
5
1 - 910 - 2425 - 4950 - 99100 - 249250 - 9991000 - 49995000 - 9999

Top Technologies on Rain Stores

We're tracking 81 different technologies that have 23,481 collective installs on Rain stores.

  • Sellbrite is used by 100.0% of Rain stores.
  • New Relic is used by 100.0% of Rain stores.
  • Adyen Online Payments is used by 100.0% of Rain stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Rain stores.

Top Shipping Carriers Used By Rain Stores

  • USPS is used by 13.5% of Rain stores.
  • UPS is used by 6.7% of Rain stores.
  • Canada Post is used by 2.6% of Rain stores.

Here are the top 7 shipping carriers across all Rain stores.

Shipping Carrier
Stores
USPS
390
UPS
195
Canada Post
74
Fedex
65
Australia Post
9
Purolator
6
Royal Mail
1

Rain Store Top-level Domain Distribution

.com is the most popular top-level domain for Rain stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 89.5% of Rain stores have a .com domain.
  • 3.5% of Rain stores have a .net domain.
  • 3.3% of Rain stores have a .ca domain.
Top-level Domain
Stores
.com
2,590
.net
102
.ca
96
.org
30
.com.au
14
.biz
14
.us
9
.shop
8
.store
7
.co
5
.com.net.ca

Top Rain Stores

Here are the top stores, powered by Rain, ordered by store rank.

Name
Domain
Rank
Created
www.quiltedtwins.com
32,457
2021/02/12
Sea Dwellers Dive Center
40,919
2020/12/25
Mill End Store
51,491
2023/03/03
lindon.gov
52,914
2024/04/19
www.35thavesewandvac.com
54,464
2018/11/23

New Rain Stores

Here are the 0 highest-ranked stores added most recently.

Name
Domain
Rank
Created
www.serenityquilts.com
1,265,866
2025/02/07
www.salemutah.gov
3,488,766
2025/02/07
Modern Stitch Co.
6,355,433
2025/02/07
Value My Gems
7,099,895
2025/02/07
www.junctiongarden.com
7,354,541
2025/02/07

Stores Switching to Rain From Other Platforms

Over the last 90 days, Rain has taken 28 merchants from competitive ecommerce platforms.

ShopifySquarespaceWooCommerceSquare OnlineGoDaddy Online StoreWeebly CommerceVolusionBigCommerce

Here are the top stores that have switched to Rain from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
VacuumStore.com
123,836
Shopify
2025/01/21
www.chateausew.com
274,686
Shopify
2024/11/30
Art Supply Depo Sylvania
292,162
Squarespace
2024/11/21
Liberty Diamonds
324,859
Shopify
2024/11/22
BE LOVED Jewelry
330,611
WooCommerce
2024/11/15

Stores Switching from Rain To Other Platforms

Over the last 90 days, Rain has lost 7 merchants to competitive platforms.

Platform
Stores
Square OnlineShopifySquarespace

Here are the top Rain stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Quilt Gallery
254,026
Square Online
2025/01/05
Crafty Threads
789,284
Square Online
2024/12/02
John's Stettler
1,161,011
Shopify
2025/02/03
Angela's Quilting Studio & More
1,162,006
Square Online
2024/12/09
Cozy Cottons Quilting
2,199,960
Square Online
2025/02/03

Get more insights on Rain stores

Our search interface is easy to use and helps you find the Rain stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Rain stores, create a free account and have a look for yourself.