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The State of Rain in 2021

Updated Nov 19 2021

Rain provides an integrated Point-of-Sale and Website system for retailers.

In this report, we'll cover the following essential statistics on Rain usage.

Download a complete list of Rain stores with a paid account.
Create a free account to get a feel for the data we provide.

Rain Growth

At present, there are 2,461 live stores running on the Rain platform.

Here is the historical growth of stores running Rain.

  • Rain stores increased 3.4% quarter-over-quarter in 2021 Q3.
  • Rain stores increased 69% year-over-year in 2021 Q3.
Quarter
New Active Stores
2017 Q1
25
2017 Q2
9
2017 Q3
19
2017 Q4
30
2018 Q1
12
2018 Q2
249
2018 Q3
73
2018 Q4
101
2019 Q1
233
2019 Q2
45
2019 Q3
64
2019 Q4
82
2020 Q1
50
2020 Q2
64
2020 Q3
63
2020 Q4
267
2021 Q1
451
2021 Q2
177
2021 Q3
79
2021 Q4 (to date)
82
Cumulative Stores by Quarter

It's hard to know exactly when a Rain store was first created but we use a heuristic combining DNS and WHOIS data that provides a reasonable approximation.

Social Media Usage On Rain Stores

Ecommerce brands use social media sites to engage with millions of consumers. Instagram and Facebook are the dominant social media sites for ecommerce stores, by far, with Twitter, Pinterest and YouTube also having notable usage.

  • Facebook is used by 76.3% of Rain stores.
  • Instagram is used by 42.5% of Rain stores.
  • Pinterest is used by 18.4% of Rain stores.
Type
Stores
Facebook
1,878
Instagram
1,046
Pinterest
454
Twitter
382
YouTube
233
Facebook Group
61
Yelp
52
LinkedIn
10
Tiktok
2
Snapchat
1

Contact Information On Rain Stores

Email remains an extremely popular communication channel for merchants. Many merchants also provide a phone number so that their customers can reach them instantly.

  • 95% of Rain stores provide a phone number on their website
  • 69% of Rain stores have an email on their website
Type
Stores
Phone
2,344
Email
1,702

Top Categories For Rain Stores

Here is the breakdown of industry verticals for stores on Rain.

  • 64.4% of Rain stores sell Toys & Hobbies products.
  • 22.1% of Rain stores sell Home & Garden products.
  • 7.7% of Rain stores sell Arts & Entertainment products.
  • 5.0% of Rain stores sell Sports products.

Top Countries For Rain Stores

Here are the top countries for stores using Rain.

  • 95.1% of Rain stores are in United States
  • 4.1% of Rain stores are in Canada
  • 0.8% of Rain stores are in Australia
  • 0.0% of Rain stores are in United Kingdom
Country
Stores
101

With a paid account, stores can also be segmented by region and city.

Number Of Employees For Rain Stores

Here is the breakdown of Rain stores by the number of employees.

  • 0.0% of Rain stores have 1 - 9 employees.
  • 0.0% of Rain stores have 50 - 99 employees.
Employees
Stores
1 - 9
1
50 - 99
1

Number Of Products Sold For Rain Stores

Here is the breakdown of Rain stores by the number of products that they sell.

  • 12.3% of Rain stores sell 250 - 999 different products.
  • 6.1% of Rain stores sell 1000 - 4999 different products.
  • 4.9% of Rain stores sell 100 - 249 different products.
Products Sold
Stores
1 - 9
25
10 - 24
27
25 - 49
44
50 - 99
15
100 - 249
121
250 - 999
303
1000 - 4999
150
5000 - 9999
21
10000 - 24999
8

Top Technologies on Rain Stores

We're tracking 43 different technologies that have 13,971 collective installs on Rain stores.

  • New Relic is used by 100.0% of Rain stores.
  • Sellbrite is used by 100.0% of Rain stores.
  • reCAPTCHA is used by 99.9% of Rain stores.

Here are the top 10 third-party technologies, ordered by number of installs, across all Rain stores.

Top Shipping Carriers Used By Rain Stores

  • USPS is used by 13.3% of Rain stores.
  • UPS is used by 5.7% of Rain stores.
  • Fedex is used by 1.6% of Rain stores.

Here are the top 9 shipping carriers across all Rain stores.

Shipping Carrier
Stores
USPS
328
UPS
140
Fedex
40
Canada Post
40
Australia Post
8
Purolator
3
Royal Mail
3
DHL
1
New Zealean Post
1

Rain Store Top-level Domain Distribution

.com is the most popular top-level domain for Rain stores. This is not surprising since alternate top-level domains have only been introduced somewhat recently and there is still a certain cachet associated with .com domains.

That said, you'll find stark regional differences in certain countries. In Australia, .com.au is the most common top-level domain with .com a close second. This is the exception however as .com domains dominate in virtually all other countries.

  • 90.6% of Rain stores have a .com domain.
  • 3.9% of Rain stores have a .net domain.
  • 2.0% of Rain stores have a .ca domain.
Top-level Domain
Stores
.com
2,229
.net
96
.ca
48
.org
31
.com.au
18
.biz
15
.us
4
.co
3
.shop
3
.online
2

Top Rain Stores

Here are the top stores, powered by Rain, ordered by store rank.

Name
Domain
Rank
Created
Home
55,084
2021/01/08
The Denver Folklore Center
126,806
2016/12/30
North Beach Windsurfing
128,836
2021/02/19
Home
157,101
2016/12/30
www.sewright.com
158,258
2020/12/25

New Rain Stores

Here are the 5 highest-ranked stores added most recently.

Name
Domain
Rank
Created
A Crafter's Paradise, LLC
6,869,739
2021/11/19
Home
8,071,361
2021/11/19
Graceful Marilyn Quilt Shoppe
3,774,289
2021/11/12
Pirate Pete's Scuba Shack
8,600,047
2021/11/05
Wonderous Deeds
5,621,350
2021/10/29

Stores Switching to Rain From Other Platforms

Over the last 90 days, Rain has taken 26 merchants from competitive ecommerce platforms.

Here are the top stores that have switched to Rain from competitive ecommerce platforms.

Name
Domain
Rank
Last Platform
Changed
Class Act Scrapbooking
297,939
Shopify
2021/10/15
Preston Arts Center
302,418
Ecwid
2021/11/11
Home
351,495
BigCommerce
2021/11/03
Yarn and Fiber Store
846,861
WooCommerce
2021/10/27
Home
978,776
BigCommerce
2021/09/03

Stores Switching from Rain To Other Platforms

Over the last 90 days, Rain has lost 5 merchants to competitive platforms.

Platform
Stores

Here are the top Rain stores that have recently changed to a competitive platform.

Name
Domain
Rank
New Platform
Changed
Sun and Snow
268,903
Lightspeed
2021/09/22
The Quilted Cow
531,425
Shopify
2021/11/09
Mended Hearts Quilting & Boutique
3,165,973
Shopify
2021/11/18
Home
3,324,630
Custom Cart
2021/10/07
Major Uniforms
8,851,666
Custom Cart
2021/11/05

Get more insights on Rain stores

Our search interface is easy to use and helps you find the Rain stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Third-party technologies
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on Rain stores, create a free account and have a look for yourself.