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Ecommerce stores using Google Analytics 4 in the United States

Updated Dec 19 2025

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 310,424 ecommerce stores in the United States.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

  • Google Analytics 4 usage on ecommerce stores
  • Top stores using Google Analytics 4
  • Stores that have recently installed Google Analytics 4
  • Top ecommerce platforms for stores with Google Analytics 4 installed
  • Top categories for stores with Google Analytics 4 installed
  • Download a complete list of stores using Google Analytics 4 with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Analytics 4 Usage On Ecommerce Stores

    Google Analytics 4 is currently installed on 310,424 ecommerce stores in the United States.

    Top Stores using Google Analytics 4

    Here are the top 5 stores in the United States running Google Analytics 4 ordered by store rank.

    Name
    Domain
    Rank
    Created
    Verizon
    16
    2016/12/30
    AT&T Official Site
    27
    2017/01/27
    Auto Parts at AutoZone
    30
    2016/12/30
    Peacock
    79
    2021/04/09
    New Balance
    76
    2016/12/30

    Stores That Have Recently Installed Google Analytics 4

    Here are the stores in the United States that have installed Google Analytics 4 most recently.

    Name
    Domain
    Rank
    Installed At
    SHOVOTA
    12,755,561
    2025/12/20
    Magic Gel USA
    2,549,571
    2025/12/20
    Wishucoffee
    11,338,185
    2025/12/20
    AtmosphereH2O
    2,657,469
    2025/12/20
    RM Signature Spaces
    12,833,414
    2025/12/20

    Top Ecommerce Platforms for stores using Google Analytics 4

    Here is the ecommerce platform breakdown for stores in the United States with Google Analytics 4 installed.

    • 30.2% of stores using Google Analytics 4 are on WooCommerce
    • 14.6% of stores using Google Analytics 4 are on GoDaddy Online Store
    • 14.1% of stores using Google Analytics 4 are on Custom Cart
    • 12.2% of stores using Google Analytics 4 are on Shopify
    Top-level Domain
    Stores
    93,600
    43,737
    37,991
    24,104
    15,945
    10,014
    5,139
    2,861
    2,314
    2,221
    1,213
    1,168
    1,028
    929
    929
    902
    782

    Top Categories for stores using Google Analytics 4

    Here are the top 10 industry verticals for stores using Google Analytics 4.

    • 13.8% of stores using Google Analytics 4 sell Food & Drink products.
    • 10.9% of stores using Google Analytics 4 sell Home & Garden products.
    • 9.0% of stores using Google Analytics 4 sell Apparel products.
    Category
    Stores
    42,850
    33,960
    None
    30,955
    28,014
    17,917
    14,621

    Get more insights on stores

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    • Social Media accounts
    • Email address
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    • Country
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    • Top-level domains
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    • Domain type
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    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.