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Ecommerce stores using Google Analytics 4 in the United States

Updated Jan 30 2026

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 302,552 ecommerce stores in the United States.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

  • Google Analytics 4 usage on ecommerce stores
  • Top stores using Google Analytics 4
  • Stores that have recently installed Google Analytics 4
  • Top ecommerce platforms for stores with Google Analytics 4 installed
  • Top categories for stores with Google Analytics 4 installed
  • Download a complete list of stores using Google Analytics 4 with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Analytics 4 Usage On Ecommerce Stores

    Google Analytics 4 is currently installed on 302,552 ecommerce stores in the United States.

    Top Stores using Google Analytics 4

    Here are the top 5 stores in the United States running Google Analytics 4 ordered by store rank.

    Name
    Domain
    Rank
    Created
    Verizon
    22
    2016/12/30
    Peacock
    73
    2021/04/09
    National Day Calendar
    123
    2023/03/31
    RetailMeNot
    138
    2020/05/01
    Office Depot OfficeMax
    139
    2016/12/30

    Stores That Have Recently Installed Google Analytics 4

    Here are the stores in the United States that have installed Google Analytics 4 most recently.

    Name
    Domain
    Rank
    Installed At
    GALINUX
    8,289,365
    2026/02/01
    Beaver Mitsubishi
    298,189
    2026/02/01
    Corazon
    12,099,881
    2026/01/31
    Bokashop
    12,131,495
    2026/01/31
    uksoccer.configio.com
    12,064,014
    2026/01/31

    Top Ecommerce Platforms for stores using Google Analytics 4

    Here is the ecommerce platform breakdown for stores in the United States with Google Analytics 4 installed.

    • 30.6% of stores using Google Analytics 4 are on WooCommerce
    • 13.8% of stores using Google Analytics 4 are on Custom Cart
    • 13.4% of stores using Google Analytics 4 are on GoDaddy Online Store
    • 12.7% of stores using Google Analytics 4 are on Shopify
    Top-level Domain
    Stores
    92,486
    41,781
    38,486
    24,400
    15,653
    9,871
    5,411
    2,803
    2,328
    2,181
    1,207
    1,167
    1,049
    922
    915
    906
    811

    Top Categories for stores using Google Analytics 4

    Here are the top 10 industry verticals for stores using Google Analytics 4.

    • 13.7% of stores using Google Analytics 4 sell Food & Drink products.
    • 10.9% of stores using Google Analytics 4 sell Home & Garden products.
    • 9.0% of stores using Google Analytics 4 sell Apparel products.
    Category
    Stores
    41,566
    33,004
    None
    30,927
    27,171
    17,717
    14,304

    Get more insights on stores

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    • Domain type
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    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.