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Ecommerce stores using Google Analytics 4 in the United States

Updated Aug 28 2026

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 343,542 ecommerce stores in the United States.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

Download a complete list of stores using Google Analytics 4 with a paid account.
Create a free account to get a feel for the data we provide.

Google Analytics 4 Usage On Ecommerce Stores

Google Analytics 4 is currently installed on 343,542 ecommerce stores in the United States.

Top Stores using Google Analytics 4

Here are the top 5 stores in the United States running Google Analytics 4 ordered by store rank.

Name
Domain
Rank
Created
Verizon
19
2016/12/30
AT&T Official Site
23
2017/01/27
Auto Parts at AutoZone
36
2016/12/30
Garmin
112
2016/12/30
Office Depot OfficeMax
136
2016/12/30

Stores That Have Recently Installed Google Analytics 4

Here are the stores in the United States that have installed Google Analytics 4 most recently.

Name
Domain
Rank
Installed At
Coilie
9,099,162
2026/08/29
smoke-dogg.myshopify.com
13,223,938
2026/08/29
dplusprint.com
8,736,719
2026/08/29
Vesterra Turnkey
5,321,527
2026/08/29
SignPirates.com
9,939,280
2026/08/29

Top Ecommerce Platforms for stores using Google Analytics 4

Here is the ecommerce platform breakdown for stores in the United States with Google Analytics 4 installed.

  • 31.2% of stores using Google Analytics 4 are on WooCommerce
  • 16.9% of stores using Google Analytics 4 are on GoDaddy Online Store
  • 13.1% of stores using Google Analytics 4 are on Custom Cart
  • 11.2% of stores using Google Analytics 4 are on Shopify
Top-level Domain
Stores
107,074
45,122
38,444
25,862
13,913
9,721
5,732
2,947
2,748
1,836
1,199
1,156
1,153
1,122
1,017
899
893
818

Top Categories for stores using Google Analytics 4

Here are the top 10 industry verticals for stores using Google Analytics 4.

  • 12.3% of stores using Google Analytics 4 sell Food & Drink products.
  • 11.3% of stores using Google Analytics 4 sell Home & Garden products.
  • 7.9% of stores using Google Analytics 4 sell Apparel products.
Category
Stores
42,263
None
38,756
38,723
27,113
21,962
15,483

Get more insights on stores

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You can segment stores on a variety of dimensions:

  • Social Media accounts
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  • Installed Apps
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.