Ecommerce stores using Google Ads Pixel in the United States

The Google Ads Pixel is used to track conversions for Google Ads. Google Ads conversion tracking shows you what happens after a customer clicks on your ads – whether they purchased a product, signed up for your newsletter, called your business, or downloaded your app. When a customer completes an action that you've defined as valuable, these customer actions are called conversions.

Get more information from the Google Ads Pixel website.

Google Ads Pixel is currently installed on 923,678 ecommerce stores in the United States.

In this report, we'll cover the following statistics on usage of Google Ads Pixel on ecommerce stores.

• Google Ads Pixel usage on ecommerce stores
• Top stores using Google Ads Pixel
• Stores that have recently installed Google Ads Pixel
• Top ecommerce platforms for stores with Google Ads Pixel installed
• Top categories for stores with Google Ads Pixel installed

Google Ads Pixel Usage On Ecommerce Stores

Google Ads Pixel is currently installed on 923,678 ecommerce stores in the United States.

Top Stores using Google Ads Pixel

Here are the top 5 stores in the United States running Google Ads Pixel ordered by store rank.

Stores That Have Recently Installed Google Ads Pixel

Here are the stores in the United States that have installed Google Ads Pixel most recently.

Top Ecommerce Platforms for stores using Google Ads Pixel

Here is the ecommerce platform breakdown for stores in the United States with Google Ads Pixel installed.

• 38.4% of stores using Google Ads Pixel are on Shopify
• 25.2% of stores using Google Ads Pixel are on WooCommerce
• 10.1% of stores using Google Ads Pixel are on Custom Cart
• 6.7% of stores using Google Ads Pixel are on GoDaddy Online Store

Top Categories for stores using Google Ads Pixel

Here are the top 10 industry verticals for stores using Google Ads Pixel.

• 15.2% of stores using Google Ads Pixel sell Apparel products.
• 11.9% of stores using Google Ads Pixel sell Home & Garden products.
• 10.3% of stores using Google Ads Pixel sell Food & Drink products.

Get more insights on stores

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You can segment stores on a variety of dimensions:

• Social Media accounts
• Email address
• Phone numbers
• Country
• Installed Apps
• Creation date
• Platform
• Top-level domains
• Domain status
• Domain type

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Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.

• The State of Ecommerce