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Ecommerce stores using Facebook Pixel in India

Updated Dec 26 2025

Facebook pixel is an analytics tool that consists of a code that can be placed on an online store to track site visitors. This data allows you to track effectiveness of advertising, retarget those users with Facebook ads in the future, as well as see what they’re doing on your site when they return.

Get more information from the Facebook Pixel website.

Facebook Pixel is currently installed on 105,567 ecommerce stores in India.

In this report, we'll cover the following statistics on usage of Facebook Pixel on ecommerce stores.

  • Facebook Pixel usage on ecommerce stores
  • Top stores using Facebook Pixel
  • Stores that have recently installed Facebook Pixel
  • Top ecommerce platforms for stores with Facebook Pixel installed
  • Top categories for stores with Facebook Pixel installed

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    Facebook Pixel Usage On Ecommerce Stores

    Facebook Pixel is currently installed on 105,567 ecommerce stores in India.

    Top Stores using Facebook Pixel

    Here are the top 5 stores in India running Facebook Pixel ordered by store rank.

    Name
    Domain
    Rank
    Created
    Tata 1mg
    www.1mg.com
    56
    2016/12/30
    IndiaMART
    www.indiamart.com
    128
    2016/12/30
    Apollo Pharmacy
    www.apollopharmacy.in
    234
    2017/04/28
    PharmEasy
    pharmeasy.in
    378
    2016/12/30
    www.amarujala.com
    www.amarujala.com
    574
    2016/12/30

    Stores That Have Recently Installed Facebook Pixel

    Here are the stores in India that have installed Facebook Pixel most recently.

    Name
    Domain
    Rank
    Installed At
    Tuhi Tu
    tuhitu.myshopify.com
    12,828,723
    2025/12/27
    wxyjnm-sf.myshopify.com
    wxyjnm-sf.myshopify.com
    12,609,711
    2025/12/27
    BUYTICS
    www.buytics.shop
    7,969,379
    2025/12/27
    NEETIMA SRIVASTAVA
    dripza.store
    6,858,508
    2025/12/27
    WinUtsav
    winutsav-2.myshopify.com
    12,828,390
    2025/12/27

    Top Ecommerce Platforms for stores using Facebook Pixel

    Here is the ecommerce platform breakdown for stores in India with Facebook Pixel installed.

    • 38.4% of stores using Facebook Pixel are on WooCommerce
    • 37.2% of stores using Facebook Pixel are on Shopify
    • 12.3% of stores using Facebook Pixel are on Custom Cart
    • 3.5% of stores using Facebook Pixel are on Graphy
    Top-level Domain
    Stores
    WooCommerce
    40,566
    Shopify
    39,321
    Custom Cart
    12,937
    Graphy
    3,734
    ShopDeck
    3,711
    Wix
    1,344
    Odoo
    836
    Magento
    684
    OpenCart
    596
    GoDaddy Online Store
    467
    Dotpe
    332
    Zoho Commerce
    208
    Ecwid
    131
    PrestaShop
    83
    nopCommerce
    61
    BigCommerce
    61
    Teachable
    57
    Zenler
    42
    Salesforce Commerce Cloud
    38
    Lazyshop
    35

    Top Categories for stores using Facebook Pixel

    Here are the top 10 industry verticals for stores using Facebook Pixel.

    • 25.4% of stores using Facebook Pixel sell Apparel products.
    • 11.9% of stores using Facebook Pixel sell Home & Garden products.
    • 9.0% of stores using Facebook Pixel sell Beauty & Fitness products.
    Category
    Stores
    Apparel
    26,824
    Home & Garden
    12,526
    Beauty & Fitness
    9,509
    None
    9,010
    Food & Drink
    7,938
    Health
    7,016
    Jobs & Education
    6,511
    People & Society
    6,464
    Business & Industrial
    6,394
    Computers
    3,696

    Get more insights on stores

    Our search interface is easy to use and helps you find the stores that are relevant to you.

    You can segment stores on a variety of dimensions:

    • Social Media accounts
    • Email address
    • Phone numbers
    • Country
    • Installed Apps
    • Creation date
    • Platform
    • Top-level domains
    • Domain status
    • Domain type
    Filter stores on social media presence
    Filter on stores with Facebook accounts.

    For more insights on stores, create a free account and have a look for yourself.

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    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.