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Ecommerce stores using Facebook Pixel in the United Kingdom

Updated Sep 4 2026

Facebook pixel is an analytics tool that consists of a code that can be placed on an online store to track site visitors. This data allows you to track effectiveness of advertising, retarget those users with Facebook ads in the future, as well as see what they’re doing on your site when they return.

Get more information from the Facebook Pixel website.

Facebook Pixel is currently installed on 150,487 ecommerce stores in the United Kingdom.

In this report, we'll cover the following statistics on usage of Facebook Pixel on ecommerce stores.

Download a complete list of stores using Facebook Pixel with a paid account.
Create a free account to get a feel for the data we provide.

Facebook Pixel Usage On Ecommerce Stores

Facebook Pixel is currently installed on 150,487 ecommerce stores in the United Kingdom.

Top Stores using Facebook Pixel

Here are the top 5 stores in the United Kingdom running Facebook Pixel ordered by store rank.

Name
Domain
Rank
Created
Alamy
137
2016/12/30
www.sky.com
151
2016/12/30
Official Jellycat Store
238
2021/02/26
Nothing
350
2020/10/09
boohoo
393
2016/12/30

Stores That Have Recently Installed Facebook Pixel

Here are the stores in the United Kingdom that have installed Facebook Pixel most recently.

Name
Domain
Rank
Installed At
Clarity Max
12,745,170
2026/09/06
BreatheLio
7,098,869
2026/09/05
Optimal Technology Solutions Ltd
6,302,199
2026/09/05
LANA糖果屋 – LANA┃ILIA┃SP2S┃拋棄式┃711貨取現貨┃全場正品保固
6,780,284
2026/09/05
Underground Reptiles Uk
11,763,376
2026/09/05

Top Ecommerce Platforms for stores using Facebook Pixel

Here is the ecommerce platform breakdown for stores in the United Kingdom with Facebook Pixel installed.

  • 37.4% of stores using Facebook Pixel are on Shopify
  • 32.5% of stores using Facebook Pixel are on WooCommerce
  • 10.8% of stores using Facebook Pixel are on Custom Cart
  • 3.9% of stores using Facebook Pixel are on Squarespace
Top-level Domain
Stores
56,327
48,967
16,179
5,887
3,075
2,287
1,053
895
843
533
491
413
310

Top Categories for stores using Facebook Pixel

Here are the top 10 industry verticals for stores using Facebook Pixel.

  • 15.5% of stores using Facebook Pixel sell Home & Garden products.
  • 14.1% of stores using Facebook Pixel sell Apparel products.
  • 8.5% of stores using Facebook Pixel sell Beauty & Fitness products.
Category
Stores
23,343
21,198
None
12,983
11,546
8,994
7,744

Get more insights on stores

Our search interface is easy to use and helps you find the stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.