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Ecommerce stores using Optimizely in the United Kingdom

Updated Jul 17 2026

Optimizely is a Progressive Delivery & Experimentation platform, engineering, product & marketing teams use to ship high-quality code & experiences faster & with data-driven confidence in the results.

Get more information from the Optimizely website.

Optimizely is currently installed on 1,315 ecommerce stores in the United Kingdom.

In this report, we'll cover the following statistics on usage of Optimizely on ecommerce stores.

Download a complete list of stores using Optimizely with a paid account.
Create a free account to get a feel for the data we provide.

Optimizely Usage On Ecommerce Stores

Optimizely is currently installed on 1,315 ecommerce stores in the United Kingdom.

Top Stores using Optimizely

Here are the top 5 stores in the United Kingdom running Optimizely ordered by store rank.

Name
Domain
Rank
Created
ASOS
187
2020/08/14
www.sky.com
196
2016/12/30
Tesco
294
2016/12/30
Lucy & Yak
395
2017/05/26
SumUp
644
2016/12/30

Stores That Have Recently Installed Optimizely

Here are the stores in the United Kingdom that have installed Optimizely most recently.

Name
Domain
Rank
Installed At
Miss Valkyrie
1,956,192
2026/07/17
Northern Frights
4,095,448
2026/07/16
Furniture Village
10,520,588
2026/07/15
csiukus.com
9,069,630
2026/07/15
www.baer-shoes.co.uk
1,834,203
2026/07/13

Top Ecommerce Platforms for stores using Optimizely

Here is the ecommerce platform breakdown for stores in the United Kingdom with Optimizely installed.

  • 74.5% of stores using Optimizely are on Custom Cart
  • 10.3% of stores using Optimizely are on Shopify
  • 4.8% of stores using Optimizely are on WooCommerce
  • 4.6% of stores using Optimizely are on Spring

Top Categories for stores using Optimizely

Here are the top 10 industry verticals for stores using Optimizely.

  • 38.1% of stores using Optimizely sell Photo & Video Services products.
  • 13.5% of stores using Optimizely sell People & Society products.
  • 11.0% of stores using Optimizely sell Wedding products.

Get more insights on stores

Our search interface is easy to use and helps you find the stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
Filter stores on social media presence
Filter on stores with Facebook accounts.

For more insights on stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.