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Ecommerce stores using Google Analytics 4 in the United Kingdom

Updated Nov 24 2023

Google Analytics 4 is the new version of Google Analytics that replaces Universal Analytics.

Get more information from the Google Analytics 4 website.

Google Analytics 4 is currently installed on 72,346 ecommerce stores in the United Kingdom.

In this report, we'll cover the following statistics on usage of Google Analytics 4 on ecommerce stores.

  • Google Analytics 4 usage on ecommerce stores
  • Top stores using Google Analytics 4
  • Stores that have recently installed Google Analytics 4
  • Top ecommerce platforms for stores with Google Analytics 4 installed
  • Top categories for stores with Google Analytics 4 installed
  • Download a complete list of stores using Google Analytics 4 with a paid account.
    Create a free account to get a feel for the data we provide.

    Google Analytics 4 Usage On Ecommerce Stores

    Google Analytics 4 is currently installed on 72,346 ecommerce stores in the United Kingdom.

    Top Stores using Google Analytics 4

    Here are the top 5 stores in the United Kingdom running Google Analytics 4 ordered by store rank.

    Name
    Domain
    Rank
    Created
    adidas Official Website UK
    72
    2016/12/30
    Public Desire UK
    221
    2017/01/27
    Justmylook
    425
    2018/05/25
    Free Student Discounts
    681
    2016/12/30
    Lisa Eldridge
    719
    2016/12/30

    Stores That Have Recently Installed Google Analytics 4

    Here are the stores in the United Kingdom that have installed Google Analytics 4 most recently.

    Name
    Domain
    Rank
    Installed At
    Pleasure.com
    3,103,483
    2023/11/25
    Hotel Gotham
    1,753,887
    2023/11/25
    balmerlawnhotelspa.giftvouchersolutions.com
    12,558,576
    2023/11/25
    Lecterns
    12,540,642
    2023/11/25
    The Impact Academy
    11,177,150
    2023/11/25

    Top Ecommerce Platforms for stores using Google Analytics 4

    Here is the ecommerce platform breakdown for stores in the United Kingdom with Google Analytics 4 installed.

    • 47.1% of stores using Google Analytics 4 are on WooCommerce
    • 16.1% of stores using Google Analytics 4 are on Shopify
    • 15.1% of stores using Google Analytics 4 are on Custom Cart
    • 7.4% of stores using Google Analytics 4 are on GoDaddy Online Store
    Top-level Domain
    Stores
    34,052
    11,670
    10,913
    2,593
    1,533
    1,122
    1,010
    328
    310
    309
    205
    100

    Top Categories for stores using Google Analytics 4

    Here are the top 10 industry verticals for stores using Google Analytics 4.

    • 16.3% of stores using Google Analytics 4 sell Home & Garden products.
    • 10.7% of stores using Google Analytics 4 sell Apparel products.
    • 7.9% of stores using Google Analytics 4 sell Food & Drink products.
    Category
    Stores
    11,779
    None
    8,732
    7,724
    5,709
    3,765
    3,573

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    • Domain type
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    For more insights on stores, create a free account and have a look for yourself.

    Other Reports

    Have a look at these other reports to get a taste for what you can do with Store Leads.