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Ecommerce stores using Facebook Pixel in France

Updated Sep 4 2026

Facebook pixel is an analytics tool that consists of a code that can be placed on an online store to track site visitors. This data allows you to track effectiveness of advertising, retarget those users with Facebook ads in the future, as well as see what they’re doing on your site when they return.

Get more information from the Facebook Pixel website.

Facebook Pixel is currently installed on 65,751 ecommerce stores in France.

In this report, we'll cover the following statistics on usage of Facebook Pixel on ecommerce stores.

Download a complete list of stores using Facebook Pixel with a paid account.
Create a free account to get a feel for the data we provide.

Facebook Pixel Usage On Ecommerce Stores

Facebook Pixel is currently installed on 65,751 ecommerce stores in France.

Top Stores using Facebook Pixel

Here are the top 5 stores in France running Facebook Pixel ordered by store rank.

Name
Domain
Rank
Created
Site Officiel
1,276
2016/12/30
Le Parisien
1,365
2016/12/30
Ledger Crypto Wallet
1,426
2019/03/22
Fondation Louis Vuitton
2,531
2016/12/30
Paris Basketball
2,684
2023/09/01

Stores That Have Recently Installed Facebook Pixel

Here are the stores in France that have installed Facebook Pixel most recently.

Name
Domain
Rank
Installed At
Foulard Femme
3,947,627
2026/09/06
La société Minéralogie
13,426,550
2026/09/05
L'Atelier du Papier Peint
7,099,182
2026/09/05
Studio BATOM
6,466,342
2026/09/05
editions-etherias.fr
4,335,840
2026/09/05

Top Ecommerce Platforms for stores using Facebook Pixel

Here is the ecommerce platform breakdown for stores in France with Facebook Pixel installed.

  • 37.8% of stores using Facebook Pixel are on WooCommerce
  • 32.6% of stores using Facebook Pixel are on Shopify
  • 9.6% of stores using Facebook Pixel are on PrestaShop
  • 7.6% of stores using Facebook Pixel are on Custom Cart
Top-level Domain
Stores
24,830
21,467
6,317
4,993
1,162
1,097
958
853
546
507
272
156
153
138
117
115
97

Top Categories for stores using Facebook Pixel

Here are the top 10 industry verticals for stores using Facebook Pixel.

  • 15.0% of stores using Facebook Pixel sell Apparel products.
  • 12.5% of stores using Facebook Pixel sell Home & Garden products.
  • 8.5% of stores using Facebook Pixel sell Food & Drink products.
Category
Stores
None
11,842
9,884
5,620
4,229
2,625

Get more insights on stores

Our search interface is easy to use and helps you find the stores that are relevant to you.

You can segment stores on a variety of dimensions:

  • Social Media accounts
  • Email address
  • Phone numbers
  • Country
  • Installed Apps
  • Creation date
  • Platform
  • Top-level domains
  • Domain status
  • Domain type
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For more insights on stores, create a free account and have a look for yourself.

Other Reports

Have a look at these other reports to get a taste for what you can do with Store Leads.